- Multi-Channel Shopping for Home Electronics
Research Brief, Jack Loechner - Tuesday, August 27, 2002
According to the 2002 Customer Focus report commissioned by Vertis, US adul ...
- Internet Radio Listening Index Continues to Rise
Research Brief, Jack Loechner - Tuesday, August 27, 2002
MeasureCast, Inc. reported that the Christian music format is finding a ho ...
- Career Searching Outpaces Education 2nd Week in August
Research Brief, Jack Loechner - Tuesday, August 27, 2002
According to Nielsen//NetRatings data for the week ending August 11th, career buildi ...
- Ad Clutter Diminishes Performance
Research Brief, Jack Loechner - Tuesday, August 27, 2002
In a recent communiqué from BURST!Media, they reported on the clutter ...
- CRM No Longer The Hottest Topic
Research Brief, Jack Loechner - Tuesday, August 27, 2002
CRM will show a modest growth over the next five years, accordi ...
- Internet Radio Listening Is Primarily A Work-Hour Phenomenon
Research Brief, Jack Loechner - Sunday, August 18, 2002
MeasureCast, Inc. reported that, for the week of July 29, the Education ...
- This Is Not Blarney
Research Brief, Jack Loechner - Sunday, August 18, 2002
Though Ireland’s population of 18 to 24 year olds will shrink ...
- Cars and Computers
Research Brief, Jack Loechner - Sunday, August 18, 2002
eBay motors reached four times as many consumers than the Ford Mot ...
- Consumers, Credit Cards and Direct Mail Promotion
Research Brief, Jack Loechner - Sunday, August 18, 2002
According to a new survey from Vertis, conducted by Marshall Marketing a ...
- Economic & Consumer Insights for Marketing Executives
Research Brief, Jack Loechner - Sunday, August 18, 2002
Consumer confidence continues to fall ... For the 5th consecutive month consum ...
- Selling Online VS Offline
Research Brief, Jack Loechner - Sunday, August 18, 2002
The Direct Marketing Association (DMA) reported in April 2002 that 25% ...
- A Quarter of Vacationing Americans Are Charging It
Research Brief, Jack Loechner - Sunday, August 11, 2002
According to a nationwide survey by the Cambridge Consumer Credit Index report ...
- Telecom and Travel Sites
Research Brief, Jack Loechner - Sunday, August 11, 2002
With travel planning soaring on the Internet, here's the top sites ...
- All Advertising Except Magazines Forecasted Up
Research Brief, Jack Loechner - Sunday, August 11, 2002
According to Veronis Suhler Stevenson's annual predictions, media advertising is expected ...
- Hardware Sales Hot But Web Health Visitors Up Most
Research Brief, Jack Loechner - Sunday, August 11, 2002
Although year-to-year growth in online sales of home and garden products h ...
- More Data on Trust in the News Media
Research Brief, Jack Loechner - Sunday, August 11, 2002
In a recent article from MediaPost, it was reasonably noted that "t ...
- Finance And Investment Web Sites Traffic Spike
Research Brief, Jack Loechner - Monday, August 5, 2002
For marketers reaching out to savvy investors, the Internet is drawing mo ...
- Search Engines, Community Sites, and Special Occasions
Research Brief, Jack Loechner - Monday, August 5, 2002
Google isn't at the top in spite of its ease of us ...
- Jazz Beats Virgin During Week of July 15th
Research Brief, Jack Loechner - Monday, August 5, 2002
MeasureCast reported that JazzFM became the top Internet radio station measured ...
- Direct Interactive Media Spending
Research Brief, Jack Loechner - Monday, August 5, 2002
According to the '2002 Economic Impact US Direct & Interactive Marketing Tod ...
- Product Placement Decisions Impacted By Multichannel Consumers
Research Brief, Jack Loechner - Monday, August 5, 2002
According to the Jupiter Consumer Survey Report, Retail 2002: Redefining the Onli ...