- Google Question Hub Launches In U.S.
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 5, 2021
The Google Question Hub feature collects unanswered questions from users, allowing conte ...
- Google Workers Unionize, Addressing Years Of Contention
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 4, 2021
The new Alphabet Workers Union will be open to all Google employe ...
- Will Google Retaliate As Employees Unionize, Push For Workers' Rights?
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 4, 2021
Google engineer Auni Ahsan described how employees have been unionizing. Details arou ...
- Facebook's Ad Integrity Chief Leaves
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 4, 2021
Rob Leathern -- former Facebook director of product management who handled sensitive subjec ...
- Brand Safety, Cyber Security Will Catch Ad Industry By Surprise In '21, TAG CEO Says
Data & Programmatic Insider, Laurie Sullivan - Monday, January 4, 2021
Racial sensitivity and brand safety were the focus of major changes ...
- 2 Billion Active On-Demand Video Services To Create Next-Gen Performance Marketing
Performance Marketing Insider, Laurie Sullivan - Monday, January 4, 2021
Juniper Research forecasts active subscriptions for on-demand video services to be ...
- Tecate Bids 2020 Good Riddance, Uses Computer Vision To Do It
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 31, 2020
The video ad aims to connect the brand with Mexican Americans betwe ...
- Services, Social Justice, Budgets Issues Top The Most-Read List
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 31, 2020
COVID-19 might have been the top keyword at 'MediaPost' in terms ...
- Predictions: Buy Direct On Google, Verified Reviews, Data Security, Cookieless Standards
Performance Marketing Insider, Laurie Sullivan - Thursday, December 31, 2020
Zoom became a verb in 2020. Cloud services showed their worth. Appl ...
- How YouTube Impacts Consumer Purchase Habits
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 30, 2020
To determine how much sponsored campaigns on YouTube influenced buying decisions, Gen.vid ...
- Amazon Still Lets Sellers Game Its Search Algorithms
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 30, 2020
The best-reviewed products are not always the highest quality -- at lea ...
- France Resumes Collecting Digital Taxes From Google, Others
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, December 30, 2020
France has resumed collecting digital taxes on big tech companies like Googl ...
- Global App Spending Rose 35% On Christmas, Reaching $407 Million
Performance Marketing Insider, Laurie Sullivan - Wednesday, December 30, 2020
Spending on mobile apps and games in 2020 had a record-breaking yea ...
- Big-Box Retailer Ad Spending Spikes Ahead Of Holidays
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 29, 2020
Comparing average weekly spend since November to average weekly spend from April-Octobe ...
- Amazon Rescues Small, Medium-Sized Businesses From COVID-19 Lockdowns In 2020
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 29, 2020
Amidst in-store shopping restrictions in some states, during the holiday season U. ...
- Google Services Just The Beginning Of Subscription-Based Offers In 2021
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 29, 2020
Apple created hardware, then a services business and subscriptions. Whether or n ...
- Apple Granted Patent Supporting Further Development Of Search Technology
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 28, 2020
The U.S. Patent and Trademark Office officially granted Apple a patent ...
- CHEQ Warns Of Bots Skewing Ecommerce Metrics As Ad Fraud Increases
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 28, 2020
CHEQ analyzed the pay-per-click ad-fraud effects of 30 ecommerce companies spending $500,0 ...
- TikTok To Host New Year's Eve Party, Introduces Creative Visual Feature
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 28, 2020
TikTok recently hosted a live forum to mark the UK's COVID-19 vacci ...
- Apple, Google, Microsoft Form Health Care Partnerships
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 28, 2020
Amazon, Apple, Google and Microsoft are among the top 11 tech ico ...
- Contextual Advertising Moves To Next Stage In 2021
Data & Programmatic Insider, Laurie Sullivan - Monday, December 28, 2020
AI and machine learning can now recommend the dominant color in ...
- Salesforce Founder Marc Benioff Behind Investment In New Search Engine
Performance Marketing Insider, Laurie Sullivan - Sunday, December 27, 2020
The funding provides insight into Benioff's vision for the future of Salesforc ...
- Alibaba Investigated By China's Government For Monopolistic Practices
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 24, 2020
The probe looks into why merchants are required to sign exclusive cooperati ...
- How Media Buying Changed And What Performed Best In 2020
Performance Marketing Insider, Laurie Sullivan - Thursday, December 24, 2020
Local ad agencies typically work with larger and more sophisticated buyers th ...
- 2021 Ad-Buying Changes Ensure Placement On Safe Havens
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 23, 2020
Peer39 made the technology for ad placement available through controls on demand-si ...
- Kenshoo's Acquisition Of Signals Analytics Creates New Business Unit
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 23, 2020
Kenshoo will expand its data and analytics capabilities with the acquisition a ...
- IAC/InterActive To Spin Off Vimeo As Streaming Skyrockets
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 23, 2020
The decision to spin off Vimeo shows how the rise of streami ...
- Web Sites Prove Important Tool For Small Businesses
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 24, 2020
Prior to the pandemic, one in four business owners without a websi ...
- Dr. Fauci: Santa Received COVID-19 Vaccine Before Traveling Worldwide
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 24, 2020
This year, Santa sports a purple face mask as he makes h ...
- Did Google's Work With Cybersecurity Firm White Ops Help Forge Goldman Sachs Deal?
Performance Marketing Insider, Laurie Sullivan - Wednesday, December 23, 2020
Google's Per Bjorke detailed how Google worked with cyber security firm Whi ...
