LAURIE SULLIVAN

Articles by Laurie All articles by Laurie

• AI's Sexually Explicit Side Surfaces Through Searches, Prompts in MediaDailyNews on 01/02/2026
  

  Grok and YouTube have a problem. Sexually explicit AI-generated content based on user prompts and searches continue to surface across these sites despite safeguards that have been put in place.

• Beyond AI 'Slop': Satya Nadella's 2026 Vision For An Agent-First Economy in Performance Marketing Insider on 01/02/2026
  

  Microsoft's CEO believes we must move beyond AI "slop vs sophistication" arguments. He's betting on getting everyone accustomed to using agents to power all types of business needs - and adjust to consumer buying habits - even before they do. But what happens when AI becomes commoditized?

• Baidu's AI Chip Unit Files For Hong Kong IPO in MediaDailyNews on 01/02/2026
  

  China's top search engine that competes with Google filed a Hong Kong IPO for its AI chip unit Kunlunxin. Baidu submitted its application to the exchange on Friday, though details like size and structure of the IPO have not been finalized.

• Disney's Web Page Redirect Blunder in MediaDailyNews on 12/31/2025
  

  To understand the link with media buys, advertisers need to analyze the digital ecosystem and view it as a single cohesive strategy where brand reputation, search visibility and customer trust are tied together.

• Predicting Advertising In 2026 Based On Google, Microsoft Changes in Performance Marketing Insider on 12/31/2025
  

  Advertisers will make some big changes in 2026, from artificial intelligence (AI) creative to agentic commerce. Many will climb to the top of the mountain and look down, willing to give up more control to technologies when it comes to making decisions in exchange either for growing budgets or gaining better ROI.

• Google OS Exclusivity Clause Banned In Mexico in MediaDailyNews on 12/30/2025
  

  Mexico's National Antitrust Commission has ordered Google to end restrictive contracts around its Android operating system for original equipment manufacturers, a move that could theoretically restructure the mobile ecosystem that supports media buying and delivers ads on mobile in the Mexican market.

• What Meta's Acquisition Of Chinese-Founded AI Startup Means For Advertisers in Performance Marketing Insider on 12/30/2025
  

  Meta's AI power play led it to purchase a startup specializing in autonomous AI agents - a deal that will accelerate the company's conversational platforms and social commerce, which is headed for major growth in 2026.

• Nadella Leads Microsoft Deeper Into AI Revolution in MediaDailyNews on 12/29/2025
  

  Microsoft CEO Satya Nadella continues to push company executives to adopt and adapt to a culture of AI - or leave.

• Advertising Vet Warns AI Protocols Hide Fraud in Data & Programmatic Insider on 12/29/2025
  

  Fraud across programmatic media buying and ad serving continues, although industry execs claim they are making efforts to prevent it through automated ad buying.

• How Google Lowering Ad Audience Size Limits Can Improve Performance in Performance Marketing Insider on 12/29/2025
  

  Google has finalized the minimum audience size to which advertisers could remarket, reducing the number to 100 active users across all networks and audience types.

Comments by Laurie All comments by Laurie

• Editors Threaten To Quit If Melania Trump Is Featured On 'Vanity Fair' Cover by Ray Schultz (Publishers Daily on 08/27/2025)
  

  First Lady Trump declined the publication's offer.  It is not her style. 

• Amazon Upfront Focuses On Sports, A-Lister Content by Laurie Sullivan (MediaDailyNews on 05/13/2025)
  

  Joshua, I think she was thanking Schwarzenegger because he agreed to let her name appear alongside his and above the title of True Lies in all marketing material and opening credits. She said he didn't have to do that.

• Google Test Shows Content Has No Measurable Impact On Ad Revenue by Laurie Sullivan (MediaDailyNews on 03/21/2025)
  

  Crazy, right? After all this time Google has been saying the opposite. 

• Lower Costs For CTV, AI Are Attracting SMBs by Laurie Sullivan (Performance Marketing Insider on 03/13/2025)
  

  Thank you, Ed. 

• Amazon DSP Enables AI-Managed TV Buying by Laurie Sullivan (MediaDailyNews on 03/04/2025)
  

  Yes, Cordie, this supports local broadcast.

• Retail Media Ad Impressions Surpass 75B by Laurie Sullivan (MediaDailyNews on 02/24/2025)
  

  Thanks, Ed! 

• TikTok's Latest Offer: A Big One From Big Wyoming by Laurie Sullivan (MediaDailyNews on 02/20/2025)
  

  You are correct. It is the county seat for Lincoln County

• Microsoft Research: AI Stifles Critical Thinking by Laurie Sullivan (Performance Marketing Insider on 02/12/2025)
  

  Craig, thank you. Very insightful. 

• Medical Expert On RFK Jr.: 'Please, Please, Not Him -- No One Else Can Be As Bad' by Les Luchter (Pharma & Health Insider on 01/29/2025)
  

  Long live RFK Jr., if he can only get toxins out of our food supply, and the food the school system feeds my grandchildren.

• Google Maps Changing Name Of Gulf Of Mexico, Other Landmarks by Laurie Sullivan (MediaDailyNews on 01/28/2025)
  

  The link is not working for me, but it explains how the name change came about.The name of the highest mountain in North America became a subject of dispute in 1975, when the Alaska Legislature asked the U.S. federal government to officially change its name from "Mount McKinley" to "Denali". The mountain had been unofficially named Mount McKinley in 1896 by a gold prospector and officially by the federal government in 1917 to commemorate William McKinley, who was President of the United States from 1897 until his assassination in 1901.

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