"The economic pressures force brands to keep their heads down and just scramble to execute," says a respondent to the WFA's just-released "Risk Barometer," speaking specifically about DEI and geopolitical concerns.

During a podcast interview Friday, actor Jason Bateman revealed Trump 2.0's antics have become an inside joke in Hollywood. But what if Bateman's "writers' room" quip wasn't a joke?

Many polls indicate Americans look askance at brands taking political and socially controversial positions, but this one reveals Democrats are much likely to back it up with their consumer purchasing power.

Fun fact: nearly half our presidents had a family coat of arms, including Donald Trump. The Trump family crest's motto, not surprisingly, is "Trump."

This morning, CivicScience released new data showing social media outlets now are the place a fifth of all Americans turn to first for breaking news. That trend coincides with a rollback in fact-checking moderation, which as been replaced by "community notes," and lord knows what algorithmic changes, among the major social media platforms.

I opened Madison and Wall this morning and read Brian Wieser's analysis of the Big Beautiful Bill. If enacted, he writes, overseas advertising and media cos "may prioritize investments in other markets" if they want to expand. It passed the House...

"This is unusual. Approval usually doesn't decline for economic reasons until unemployment or inflation rise; instead, it seems the public is reacting to proposed changes," Ipsos' political team says about Trump's first 100 days of economic turmoil.

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Less than a hundred days into Trump 2.0, perceptions of America's ability to remain the leader of the free world have tumbled, falling even lower than its last recent low - during Trump 1.0.