- Traditional TV Ad Market Is Slowly Coming Back -- Will The Upfront Follow?
TV Watch, Wayne Friedman - Friday, March 12, 2021
Media agency execs are fairly sure TV networks will do everything possib ...
- CTV Device Sales Grew Nearly 8% In 2020; Record Sales Of Smart TV, Streamer Devices
Television News Daily, Wayne Friedman - Wednesday, March 10, 2021
In 2020, 186 million smart TV sets were sold, while set-top-box steamer ...
- Comscore's Movie Analytics/Syndicated Digital Business Records Revenue Declines
Television News Daily, Wayne Friedman - Wednesday, March 10, 2021
Comscore says Q4 revenue declined 5%. For 2020, the company's revenue w ...
- Disney TV Networks Land 7-Year NHL Deal
Television News Daily, Wayne Friedman - Wednesday, March 10, 2021
The NHL is coming back to Disney TV networks, with a de ...
- NCAA's March Madness Is 'Virtually Sold Out'
Television News Daily, Wayne Friedman - Wednesday, March 10, 2021
Overall, around 100 advertisers will participate in the tournament. Around 80% ...
- Networks Chase More Granular Data, Impressions And Total Audience Become Key
TV Watch, Wayne Friedman - Thursday, March 11, 2021
A+E Networks believes it should move away from the medium's typical demograph ...
- NBCU's Peacock Posts $914 Million Net Loss, $118 Million Revenues For 2020
Television News Daily, Wayne Friedman - Tuesday, March 9, 2021
In revamping new financial reporting segments for NBCU, Comcast's recast 2020 resul ...
- Disney+ Hits 100 Million Paid Global Subscribers, Surpasses Previous Estimates
Television News Daily, Wayne Friedman - Tuesday, March 9, 2021
An initial estimate at Disney+'s launch in November 2019 forecast the premi ...
- Fox's 'Loyal Opposition' Is Just Loyalty To A Good TV Marketing Scheme
TV Watch, Wayne Friedman - Wednesday, March 10, 2021
Advertisers generally don't care about marketing themes. But they do care wh ...
- National CineMedia Revenues Sink 80% For 2020
MediaDailyNews, Wayne Friedman - Monday, March 8, 2021
Revenue declined nearly 90% from $147.2 million to $15.7 million in ...
- AVOD Platforms Forecast To Grow To $18 Billion By 2025
Television News Daily, Wayne Friedman - Monday, March 8, 2021
Looking at individual AVOD platforms, Hulu pulled in $653 million in advertisi ...
- CBS' Oprah Interview Strikes Gold: Meghan And Harry Special Draws 17.1M Viewers
Television News Daily, Wayne Friedman - Monday, March 8, 2021
CBS' "Oprah With Meghan And Harry" is the largest prime-time entertainment speci ...
- Local Digital TV Networks Look For OTT Transformation
TV Watch, Wayne Friedman - Tuesday, March 9, 2021
Transitioning into direct-to-consumer businesses (D2C) is a much easier process. And wi ...
- Fox Corp. Won't Take On Big Media's SVOD Platforms, Looks To AVOD
Television News Daily, Wayne Friedman - Friday, March 5, 2021
"We believe we can win in the advertising video-on-demand world... in ...
- TV Networks, Distributors Seek Sports Wager Deals As Content Costs Rise
TV Watch, Wayne Friedman - Monday, March 8, 2021
TV networks are seeking future revenue-generating businesses. Gambling/gaming companies are an obvio ...
- Pandemic Slams Sinclair Broadcast Group, Results In 5% Layoffs
Television News Daily, Wayne Friedman - Thursday, March 4, 2021
The reduction was blamed on eye-opening 7% declines in fourth-quarter revenue, d ...
- CTV Ad Fraud Scheme, SneakyTerra, Discovered
Television News Daily, Wayne Friedman - Thursday, March 4, 2021
The second CTV ad fraud scheme discovered this year carries an estimat ...
- Comscore Narrows 2020 Losses, Readies Investor Deals
Television News Daily, Wayne Friedman - Thursday, March 4, 2021
The media measurement company had a 2020 yearly net loss of $47 ...
- Netflix's Message To Users: Finish Viewing The TV Series! There's Other Stuff To Watch!
TV Watch, Wayne Friedman - Friday, March 5, 2021
Media companies have to do more than tease their lineups. There ...
- February Cable TV Sees Ratings Gains For MSNBC, CNN
Television News Daily, Wayne Friedman - Wednesday, March 3, 2021
Fox News Channel fell 30% in prime-time ratings as its two riv ...
- MadHive Offers OTT/CTV Forecasting Tool Tor TV Stations
Television News Daily, Wayne Friedman - Wednesday, March 3, 2021
The Audience Forecaster will help address big industry problems in the O ...
- Dish Network, DraftKings Make Integration Deal With Sports Wagering
Television News Daily, Wayne Friedman - Wednesday, March 3, 2021
Initially, Dish customers can wager on NCAA basketball, NBA and NHL ga ...
- Blockgraph Partners With TransUnion To Further Addressable Advertising
Television News Daily, Wayne Friedman - Thursday, March 4, 2021
The alliance concentrates on "privacy-focused" efforts around identity. Blockgraph has a lar ...
- Disney+ Draws An Unexpected Audience, Which May Impact Content
TV Watch, Wayne Friedman - Thursday, March 4, 2021
The company was surprised to discover that 50% of the 95 milli ...
- Cord-Cutting Trends Up in 2020, 6 Million Subscribers Lost
Television News Daily, Wayne Friedman - Tuesday, March 2, 2021
Although virtual pay TV providers grew by 20% in 2020 to 11. ...
- Disney Ad Platform Boosts Data-Driven, Addressable Deals
Television News Daily, Wayne Friedman - Tuesday, March 2, 2021
This new way of doing business will be optimizable in real-time throu ...
- Sports-Focused vMVPD FuboTV Sees 2020 Revenues Up 83%
Television News Daily, Wayne Friedman - Tuesday, March 2, 2021
For 2021, it expects a near doubling of revenue to between $4 ...
- What Does DirecTV Turn Into Now?
TV Watch, Wayne Friedman - Wednesday, March 3, 2021
Some analysts believe rural areas could be a possible improving ground f ...
- Streaming TV Company MobiTV Files Chapter 11
Television News Daily, Wayne Friedman - Monday, March 1, 2021
MobiTV says it has secured $15.5 million in financing to help wi ...
- Tegna's Political Ad, Sub Revenue Drove Q4 Revs Up 35%, Premion's OTT Biz Soared In 2020
Television News Daily, Wayne Friedman - Monday, March 1, 2021
Tegna pulled in $264 million in political ad spend and $314 milli ...
