- DirecTV Ramps Up National TV Ad Spend With New Streaming Service
Television News Daily, Wayne Friedman - Thursday, September 23, 2021
DirecTV Stream, one of the newest internet-based live TV/on-demand streaming services, h ...
- Analysis: Netflix's Content Spend Grows 26% In 2021 To $13.6B On 'Amortized' Cost Basis
Television News Daily, Wayne Friedman - Friday, September 24, 2021
The Kagan report projects $5.21 billion will be spent on originals ...
- The New TV Season Kicks Off, CBS Leads
TV Watch, Wayne Friedman - Friday, September 24, 2021
In live plus-same-day, time-shifted viewing, CBS is tops. Seven-day ratings are y ...
- Apollo Global And Byron Allen Bid On Tegna
Television News Daily, Wayne Friedman - Wednesday, September 22, 2021
Two groups -- Apollo Global Management/Standard General and a group led ...
- Same Ads On CTV/OTT Lose Viewers' Attention, Depending On Frequency
Television News Daily, Wayne Friedman - Wednesday, September 22, 2021
TV commercial wear-out isn't just about too much frequency of viewing spot ...
- What Is A Cable Network Worth Now?
TV Watch, Wayne Friedman - Thursday, September 23, 2021
Scores of lesser-profile premium streaming services are hoping they can make ...
- Consumers Getting 'Regular' News From Social Media Slightly Down Vs. 2020, Local TV News Gains
MediaDailyNews, Wayne Friedman - Tuesday, September 21, 2021
Facebook continues to command a high level of U.S. adults as t ...
- Chapek: Disney+ Slows On Q4 Subscriber Expectations, COVID-19 Issues Cited
Television News Daily, Wayne Friedman - Tuesday, September 21, 2021
In its second fiscal quarter of 2021, Disney+ missed analysts' expectations. ...
- Netflix Grabs Most Emmys - But Can Hardware Turn Into More Subscribers?
TV Watch, Wayne Friedman - Wednesday, September 22, 2021
Consumers like a streamer with a large library of TV and movi ...
- 'Emmys' Sees Surprising Viewership Growth - Up 16% Vs. 2020
Television News Daily, Wayne Friedman - Monday, September 20, 2021
It was the award show's largest audience in three years. The nation ...
- Nielsen To Start Local TV Impressions Metric Measure In January 2022
Television News Daily, Wayne Friedman - Tuesday, September 21, 2021
Nielsen will transition to impressions-based reporting for local U.S. TV station ...
- Premium Streaming Platforms Share Less TV, Movie Content With Each Other
TV Watch, Wayne Friedman - Tuesday, September 21, 2021
Differentiation is what many streamers go for -- which makes sense. B ...
- Study: Majority Say There Are Too Many Streaming Services, But Subscribe To Almost 5
Television News Daily, Wayne Friedman - Friday, September 17, 2021
The survey from Whip Media also reveals that 85% say pricing f ...
- Top Box-Office Revenues, High TV Ad Spend For 'Shang-Chi'
Television News Daily, Wayne Friedman - Sunday, September 19, 2021
"Shang-Chi" pulled in $21.7 million in box-office results in its third wee ...
- Comcast Corp. Isn't Aiming For Big Growth - Yet
TV Watch, Wayne Friedman - Monday, September 20, 2021
Perhaps Comcast's reticence is to see when and whether the fast-moving marketpla ...
- TV Award Shows Record Big Viewer Declines In Streaming, Apps
Television News Daily, Wayne Friedman - Thursday, September 16, 2021
LG Ads notes a 12% decline in viewing for award shows ...
- Report: TV Sees 31% Ad Revenue Growth In Q2, But Will Go Negative In Q4
Television News Daily, Wayne Friedman - Thursday, September 16, 2021
TV's strong ad revenue growth looks to be short-lived, according to MoffettNathanso ...
- Young Viewers 18-34 Choose Live TV Only 11% Of The Time After Turning TV On
Television News Daily, Wayne Friedman - Thursday, September 16, 2021
Young viewers 18-34 choose Netflix 31% of the time after turning t ...
- 2021 Entertainment Consumer Spend Dips Slightly, But Should Rise
TV Watch, Wayne Friedman - Friday, September 17, 2021
Average spending declined to $242 in the first half of 2021 vers ...
- Nexstar Media Group Forms Stellar, A Cross-Selling Local TV-Streaming Platform
Television News Daily, Wayne Friedman - Wednesday, September 15, 2021
A number of TV station groups have formed these ad sales platfor ...
- Apple TV+ Ups TV Marketing, Content Spend Should Follow
TV Watch, Wayne Friedman - Thursday, September 16, 2021
Apple TV+ is spending to promote its service, but to stay competitiv ...
- ViacomCBS Exec Changes: Nevins Adds Paramount TV Studios, Robbins Heads Paramount Pictures
Television News Daily, Wayne Friedman - Tuesday, September 14, 2021
Robbins will also lead movies produced for ViacomCBS' new premium streaming servic ...
- Set-Top Boxes Still Popular For Smart TV Streaming
Television News Daily, Wayne Friedman - Wednesday, September 15, 2021
Vizio research says 39% of smart TV owners expect to watch mo ...
- ViacomCBS: Streaming, Theatrical Working Together, Paramount+ Pushes Broader-Content Genres
Television News Daily, Wayne Friedman - Wednesday, September 15, 2021
Looking to a more synergistic marketing world for streaming/theatrical movie releases, ViacomC ...
- Define The Biggest TV Show In The U.S. - Then Ask Viewers
TV Watch, Wayne Friedman - Wednesday, September 15, 2021
The calculation may be numbers, which are ever changing, or critical popular ...
- U.S. Pay TV Down 5% In Q2, Sports Ratings Declines Add To Erosion
Television News Daily, Wayne Friedman - Monday, September 13, 2021
Adding to the 42% decline for the Summer Olympics, MoffettNathanson says a ...
- New Season: CBS Sticks With Franchise Shows, Expands Metrics For Ad Guarantees
Television News Daily, Wayne Friedman - Monday, September 13, 2021
Half of its upfront sales were based on broader, impression-based metrics, a ...
- Is Warner Bros. Sending A Secret Message In The 'Matrix' Poster?
TV Watch, Wayne Friedman - Tuesday, September 14, 2021
The "Choice Is Yours" could mean a choice between cinemas or stream ...
- Movie Theater Box Office Up Over 2020, 'Shang-Chi' Tops
MediaDailyNews, Wayne Friedman - Sunday, September 12, 2021
Movie theatrical box-office revenue continues to improve over 2020. For its seco ...
- NFL Kickoff 2021: Opening Game Up 19% To 24M Viewers
Television News Daily, Wayne Friedman - Friday, September 10, 2021
The game featured the Tampa Bay Buccaneers -- current Super Bowl champio ...