- Stations Face Over-The-Air TV Ad Revenue Decline
Television News Daily, Wayne Friedman - Thursday, July 15, 2021
That's a decline of 19%, to $14.9 billion, according to Pew Resear ...
- Disney Was Right About Streaming New Movies
TV Watch, Wayne Friedman - Thursday, July 15, 2021
In addition to the $80 million it grabbed from the first weeke ...
- Netflix Leads Emmy Noms At 129, Disney Grabs Most For Media Company, 146
Television News Daily, Wayne Friedman - Tuesday, July 13, 2021
Helping to market streaming services TV-movie content with Emmy award recognition ...
- Upfront TV Data: Fuzzy Info Or Clearer Numbers To Come?
TV Watch, Wayne Friedman - Wednesday, July 14, 2021
There is a disconnect between connected TV when it comes to advertisi ...
- U.S. Movies Earned First $100M+ Box-Office Weekend In Pandemic Era
MediaDailyNews, Wayne Friedman - Monday, July 12, 2021
A big part of that total was the soaring debut of Wa ...
- Roku Closes Upfront With Big Ad Gains -- Double The Deals In 2020
Television News Daily, Wayne Friedman - Monday, July 12, 2021
For the entire 2021, one estimate projected Roku to amassed $902 milli ...
- Samsung Ads Warns Of Linear TV Ad Imbalance
Television News Daily, Wayne Friedman - Tuesday, July 13, 2021
Research from the company suggests unless linear TV marketers shift a massi ...
- Barry Diller: Movie Business 'Is Finished.' Define Finished.
TV Watch, Wayne Friedman - Tuesday, July 13, 2021
Streaming and Amazon's purchase of MGM are harbingers of the future. ...
- Summer TV: NBC's 'America's Got Talent' Maintains Lead; ABC Grabs 12 Of Top 20-Rated Shows
Television News Daily, Wayne Friedman - Friday, July 9, 2021
Perennial summer leader "Talent" is earning an average 8.8 million this yea ...
- Amazon Prime Video, IMDb TV Cut Deal With Universal
Television News Daily, Wayne Friedman - Friday, July 9, 2021
The Amazon-Universal deal will get its film deal for "F9" and "Jurass ...
- Forecast: Global Streaming Revs To Rise 10% Per Year Through 2025, Expected To Hit $81 Billion
Television News Daily, Wayne Friedman - Monday, July 12, 2021
"We may be moving into a new phase of streaming growth ...
- Tokyo Summer Olympics: No On-Site Spectators, Fewer TV Fans, Too?
TV Watch, Wayne Friedman - Monday, July 12, 2021
A lack of live, at-site video excitement could affect TV viewership f ...
- CTV Ad Impressions Grow 87% In North America, Fraud Volume Remains Steady
Television News Daily, Wayne Friedman - Thursday, July 8, 2021
Mobile web video is up 104% and global video ad impressions a ...
- Apple TV Is Best For Paid Subs, Netflix Tops Monthly Revenue For Streamers
Television News Daily, Wayne Friedman - Thursday, July 8, 2021
Of the nearly 200 million paid subscribers for the major streamers, App ...
- Big Entertainment Marketing Season Is Coming: TV, Streaming, Movie Ads
TV Watch, Wayne Friedman - Friday, July 9, 2021
Heavy promotions could create an overload for the fourth quarter. ...
- NBCU's Peacock Accelerates 4-Month Window Deal With Universal Movies
Television News Daily, Wayne Friedman - Wednesday, July 7, 2021
This is the latest move by premium TV/video streamers to align themselv ...
- Streamers Ramp Up National TV Marketing For Summer, Disney+ Tops Rivals
Television News Daily, Wayne Friedman - Wednesday, July 7, 2021
Three Disney+ TV series/movies have gained the most impressions: "Luca," "Loki" a ...
- How Much Data Do Linear TV Marketers Need In A Non-Ad Streaming World?
TV Watch, Wayne Friedman - Thursday, July 8, 2021
Looking at a granular level, analysts make big estimations on streaming dat ...
- Movie Business Expects U.S. Box-Office Recovery
MediaDailyNews, Wayne Friedman - Tuesday, July 6, 2021
The top movie of 2021 so far is Paramount's "A Quiet Pla ...
- Ad-Supported Streamers Gain Traction, Survey Finds
Television News Daily, Wayne Friedman - Tuesday, July 6, 2021
Sixty percent polled in a recent survey have "switched to ad support ...
- Targeted Advertising May Be An Iffy Proposition = Sell Me Kettlebells!
TV Watch, Wayne Friedman - Wednesday, July 7, 2021
Consumer advertising comes in a slew of platforms - but it doesn ...
- 2021 NBA Playoffs Ad Spend Rises, Viewing Recovers Vs. 2020, Down From 2019
Television News Daily, Wayne Friedman - Friday, July 2, 2021
This year, Nielsen-measured viewership is 36% higher vs. a year ago b ...
- Worldwide Streaming Revenue Hits $71 Billion, U.S. Revenues At $32 Billion
Television News Daily, Wayne Friedman - Friday, July 2, 2021
Revenues are expected to climb 16% next year, 12% in 2023, ...
- I'm Dreaming Of A Good TV Ad
TV Watch, Wayne Friedman - Tuesday, July 6, 2021
Molson Coors created a lighthearted commercial that viewers could "see" while sleep ...
- CTV Upfront TV Spend To Hit $4.5 Billion, Up 50% YOY
Television News Daily, Wayne Friedman - Thursday, July 1, 2021
More upfront business will continue for CTV, given the scarcity of ...
- Quick Quiz: Define HBO Max In Industry Terms
TV Watch, Wayne Friedman - Friday, July 2, 2021
HBO Max is offering some guidance for its year-old premium streaming serv ...
- WarnerMedia Finishes 'Most Successful' Upfront Ever
Television News Daily, Wayne Friedman - Wednesday, June 30, 2021
The numbers also include advertisers buying into premium streamer HBO Max f ...
- Vizio-Led OAR Addressable TV Effort Certifies 7 Ad-Tech Partners
Television News Daily, Wayne Friedman - Thursday, July 1, 2021
Vizio said it exceeded 11.2 million U.S. addressable TVs launching live addressab ...
- College Athletes Are Getting Paid - Will TV Networks Have To Kick In, Too?
TV Watch, Wayne Friedman - Thursday, July 1, 2021
Football and basketball are at the top of the list when ...
- Netflix Should Expand Consumer Products Biz, Explore Ad Option: Analyst
Television News Daily, Wayne Friedman - Tuesday, June 29, 2021
The streamer has long resisted a move to add an advertising opti ...