- NBCUniversal Executive Shakeup Continues, Hammer And Igbokwe Ascend
Television News Daily, Wayne Friedman - Wednesday, September 9, 2020
Bonnie Hammer will become vice chairman and key adviser to NBCU C ...
- Fall TV Season In Flux
TV Watch, Wayne Friedman - Thursday, September 10, 2020
A lot of focus is on sports programming. Not just the NB ...
- Ad Revenue Declines In Q2 Exceed Initial Estimates For U.S., U.K., Canada, Australia, New Zealand
MediaDailyNews, Wayne Friedman - Tuesday, September 8, 2020
Q2 ad revenues in the U.S, U.K., Canada, Australia and New Zeala ...
- VideoAmp Hires Omnicom's Steuer To Lead TV Strategy, Currency
Television News Daily, Wayne Friedman - Tuesday, September 8, 2020
Steuer will develop new cross-media platform measurement -- a "currency-grade transaction-ready ...
- Trump Campaign Isn't Ramping Up Political Ads, May Be Cash-Strapped
TV Watch, Wayne Friedman - Wednesday, September 9, 2020
How did the Trump re-election campaign blow $800 million of the ...
- Summer TV Promos Grow, Uncertainty Around New Fall TV Shows Remains
Television News Daily, Wayne Friedman - Friday, September 4, 2020
The top four broadcast networks ran 21% more TV show promos fr ...
- TV, Video Devices Grow To 1.1 Billion, Samsung Has Top 14% Share
Television News Daily, Wayne Friedman - Friday, September 4, 2020
TV and video streaming devices have grown to 1.15 billion devices worldwid ...
- Facebook Bans Political Ads 7 Days Before An Election. Should TV Do The Same?
TV Watch, Wayne Friedman - Tuesday, September 8, 2020
A limit on political advertising could give voters a chance to low ...
- PwC Study: Global Media, Entertainment Revenues To Sink 5.6% in 2020
MediaDailyNews, Wayne Friedman - Thursday, September 3, 2020
PwC estimates a 7.3% decline to $660.6 billion in total media/entertainment revenu ...
- NBA Playoffs: 38 Games Averaging 2 Million Viewers, National TV Ad Spend $290.6 Million
Television News Daily, Wayne Friedman - Thursday, September 3, 2020
Thirty-eight NBA Playoffs games have averaged 1.96 million Nielsen-measured viewers, with nation ...
- Cycling Sales Are Higher, Tour De France Ratings Stay Steady
TV Watch, Wayne Friedman - Friday, September 4, 2020
The Tour de France is in progress - but bike sales th ...
- Standard Media Index Appoints Jason Keown As Vice President, Marketing
MediaDailyNews, Wayne Friedman - Wednesday, September 2, 2020
Standard Media Index continues to grow its management ranks with the appointme ...
- Cable TV News Networks Grow 31% In Prime-Time Ad Revenue May-July, Fox News Tops
Television News Daily, Wayne Friedman - Wednesday, September 2, 2020
Prime-time ad revenues rose 31.5% to $158.7 million from May-July vs. February-Apri ...
- TV Distribution Is A Complex Web - And Everyone Wants A Piece
TV Watch, Wayne Friedman - Thursday, September 3, 2020
Comcast, a legacy pay TV distributor, wants to expand X1, its cab ...
- Report: AT&T's Xandr On The Block?
MediaDailyNews, Wayne Friedman - Tuesday, September 1, 2020
AT&T is exploring the idea of a sale of its advanced ...
- Ad-Supported, Local TV Streamer Launches, Backed By 5 TV Groups, 200 Stations
Television News Daily, Wayne Friedman - Tuesday, September 1, 2020
Free, ad-supported premium streaming service VUit has launched with a number ...
- Growing U.S. Product Placement: How Far Can It Go?
TV Watch, Wayne Friedman - Wednesday, September 2, 2020
Perhaps there is more for branded entertainment providers to gain, beyond unscripted/reali ...
- TV's Slow Recovery: Projected To Drop 10% For 2020
Television News Daily, Wayne Friedman - Monday, August 31, 2020
TV advertising's sharp 28% decline in Q2 will be slowed by ...
- Consumer Streaming Usage Levels Unchanged Since Late March, Survey Finds
Television News Daily, Wayne Friedman - Monday, August 31, 2020
Forty-three percent of consumers polled said their use of streaming platforms "stay ...
- Trump's Real Media Plan Starts Now
TV Watch, Wayne Friedman - Tuesday, September 1, 2020
The DNC Nielsen-measured ratings beat the RNC's -- 21.6 million vs. 19 ...
- TV Set Usage Soars, Attention And Viewability Decline During COVID-19, Study Finds
Television News Daily, Wayne Friedman - Friday, August 28, 2020
Viewer "attention" decreased by 3.7% during daytime hours, TVision research found, whi ...
- Prime-Time Shows Get Some Fall Start Dates -- Will TV Advertisers Move To Buy?
Television News Daily, Wayne Friedman - Friday, August 28, 2020
TV networks are slowly announcing start dates for big prime-time shows, whi ...
- AT&T Trying To Sell DirecTV -- Again
Television News Daily, Wayne Friedman - Friday, August 28, 2020
AT&T is again considering selling off its troubled DirecTV unit, according ...
- Upfront Deals May Not Be Sealed Until Q4
TV Watch, Wayne Friedman - Monday, August 31, 2020
TV networks are hoping for flat pricing. Attention is focused on t ...
- Consumers Want Brands To Reference Current Events, COVID-19 In Ad Messages, NBCU Study Finds
MediaDailyNews, Wayne Friedman - Thursday, August 27, 2020
The new NBCU survey shows consumers want brands to advertise at abo ...
- As Pro Sports Teams Protest, TV Advertisers May Start To Worry
TV Watch, Wayne Friedman - Friday, August 28, 2020
As teams take a stance on social-justice issues and players take ...
- Nielsen Creates New Cross-Media Role, Taps Scott Brown To Lead It
Television News Daily, Wayne Friedman - Wednesday, August 26, 2020
Nielsen is creating a new position combining linear and advanced TV a ...
- NBA Playoffs Stopped On Wednesday After Blake Shooting, TNT Airings Cancelled
Television News Daily, Wayne Friedman - Wednesday, August 26, 2020
The NBA postponed three playoff games Wednesday in the wake of t ...
- RNC's Second Night Viewing Up 14% From First Night
Television News Daily, Wayne Friedman - Wednesday, August 26, 2020
Viewing for the RNC's second night grew 14% to a Nielsen-measured 19 ...
- Viewers Have Ad Choices: Opt In Or Opt Out
TV Watch, Wayne Friedman - Thursday, August 27, 2020
TV networks want viewers to watch their ads. Viewers may have oth ...