- Movie Box Office Reels In Higher Revs
MediaDailyNews, Wayne Friedman - Friday, June 9, 2017
Season-to-date U.S. theatrical movie revenues are up 2.7% to $4.82 billion throu ...
- TV Networks' Ratings Soar For Comey Hearings
Television News Daily, Wayne Friedman - Friday, June 9, 2017
TV viewing of former FBI Director James Comey's Senate committee hearing ...
- POM Juiced, Renews 'American Ninja Warrior' Sponsorship
Television News Daily, Wayne Friedman - Friday, June 9, 2017
Adding to its existing on-air integrations for the athletic competition show, P ...
- Local TV News Tops National In Trust
TV Watch, Wayne Friedman - Monday, June 12, 2017
Local TV journalists have an ongoing "relationship" with local TV viewers. ...
- While TV Ads Dip, Internet Ad Rates Soar
MediaDailyNews, Wayne Friedman - Thursday, June 8, 2017
Higher-than-expected Internet advertising business in 2017 will more than compensate for ...
- Turner Promotes Chaturvedi To EVP, Revenue Ops
Television News Daily, Wayne Friedman - Thursday, June 8, 2017
Chaturvedi will be responsible for oversight, direction and management of Turner's ...
- Broadcasters Debate Value Of Fall Premieres
TV Watch, Wayne Friedman - Friday, June 9, 2017
For some time now, there has been a debate among TV marketi ...
- Traditional TV Advertising Registers Little Near-Term Growth
Television News Daily, Wayne Friedman - Wednesday, June 7, 2017
TV's compounded growth rate will inch up 1.3% to $75.2 billion ...
- Top TV Series Record Big Gaps In Social Media
Television News Daily, Wayne Friedman - Wednesday, June 7, 2017
Top TV episodic series in social media activity didn't always follow t ...
- Presidential Tweets May Be Few During Comey's Testimony -- But TV Spots?
TV Watch, Wayne Friedman - Thursday, June 8, 2017
In a preemptive strike, a super PAC controlled by President Trump h ...
- Eye-Tracking TV Tech Yields Big Attention Results
Television News Daily, Wayne Friedman - Tuesday, June 6, 2017
Using new eye-tracking technology, TVision Insights says the highest "attention" for ...
- Addressable Video Platform one2one Helps Market On-Demand Movies
Television News Daily, Wayne Friedman - Tuesday, June 6, 2017
New media video addressable ad-tech company one2one Media is courting movie studi ...
- Trump's Media Plans For Comey Testimony: TV, Twitter Fest
TV Watch, Wayne Friedman - Wednesday, June 7, 2017
This "communication" with his supporters won't go unnoticed. That's because Trump twee ...
- Simulmedia To License VAMOS System To Marketers
Television News Daily, Wayne Friedman - Monday, June 5, 2017
VAMOS predicts TV viewing patterns weeks ahead of program air dates a ...
- ABC's NBA Finals Up Slightly In Viewership
Television News Daily, Wayne Friedman - Monday, June 5, 2017
Although the NBA Finals has not been very competitive so far, ...
- NFL Eyes Liquor Advertisers
TV Watch, Wayne Friedman - Tuesday, June 6, 2017
There have been liquor ads on TV for some time -- b ...
- Sling TV Pushes 'A La Carte TV' In New Campaign
Television News Daily, Wayne Friedman - Friday, June 2, 2017
Sling TV's new TV marketing campaign "Get Picky" harkens back to t ...
- Sports Programming Improves Share, Scripted TV Loses Out
Television News Daily, Wayne Friedman - Friday, June 2, 2017
Over the past five TV seasons, sports programming continues to improve i ...
- Trump's Moves Worry Trad Media, Sinclair Remains Booster
TV Watch, Wayne Friedman - Monday, June 5, 2017
More than a few worry that powerful Sinclair has a certain editori ...
- TV's ROIs Dominate All Media
Television News Daily, Wayne Friedman - Thursday, June 1, 2017
From 2010-2016, TV advertising consistently outperformed digital among key return on investme ...
- Cable News Networks Record Big Rev Gains In 2016
Television News Daily, Wayne Friedman - Thursday, June 1, 2017
Three major cable news networks witnessed a sharp collective 19% gain fr ...
- Can Google Combat 'Annoying' Digital Ads?
TV Watch, Wayne Friedman - Friday, June 2, 2017
Google has told publishers it will be adding an ad blocker ...
- Kantar Millward Brown, Samba TV To Launch TV Measurement Effort
Television News Daily, Wayne Friedman - Wednesday, May 31, 2017
The partnership will link up Kantar Millward Brown's Ignite panel, which includ ...
- TV Nets' C3 Ratings Dip 7% Among Key Viewers
Television News Daily, Wayne Friedman - Wednesday, May 31, 2017
Nielsen C3 ratings -- a major measure for TV marketers -- ha ...
- Anorexic Digital TV Bundles: Is Netflix The Real Target
TV Watch, Wayne Friedman - Thursday, June 1, 2017
We now get a clearer picture of what those $10-a-month real-skinny ...
- TiVo Gets Favorable Patent Ruling, Stock Price Up
Television News Daily, Wayne Friedman - Tuesday, May 30, 2017
Entertainment technology/TV research company Tivo saw its stock jump nearly 8% high ...
- Cable Networks Hit With Ongoing Subscriber Declines
Television News Daily, Wayne Friedman - Tuesday, May 30, 2017
For cable network subscribers, there was a 3% drop in May a ...
- Should Advertisers Hire News Officers To Vet Landscape Where Ads Air?
TV Watch, Wayne Friedman - Wednesday, May 31, 2017
Advertisers don't have the resources to check out all journalism content. B ...
- Global Media Spend Up 7.2%, Tops Consumer Price Gains
MediaDailyNews, Wayne Friedman - Tuesday, May 30, 2017
Digital media content and tech comprised nearly 70% of overall global consum ...
- Connected Devices Help Maintain High TV Viewing Levels
Television News Daily, Wayne Friedman - Friday, May 26, 2017
Total TV share of gross minutes viewed in the fourth quarter w ...