- Celebs Support New Smokey Bear Fire Prevention Campaign
MAD, Larissa Faw - Thursday, April 4, 2019
The iconic bear turns 75 this year and is expanding his fi ...
- Land O' Lakes Switches Digital Agencies
MAD, Larissa Faw - Thursday, April 4, 2019
The dairy brand appointed Nina Hale to handle digital chores after ...
- You Say 'VER-boh," And Now So Does The Company
Out to Launch, Larissa Faw - Thursday, April 4, 2019
The executives behind vacation rental platform Vrbo have insisted that the prop ...
- The community Bolsters Digital, Social Practices
People on the Move, Larissa Faw - Thursday, April 4, 2019
Multi-cultural agency the community is appointing Billy Boulia as the newly creat ...
- Wunderman Thompson Lands Global Duracell Assignment
MAD, Larissa Faw - Wednesday, April 3, 2019
The WPP agency is being named AOR for creative globally with t ...
- Ralph Lauren Trims Media Agency Roster
MAD, Larissa Faw - Wednesday, April 3, 2019
Zenith will serve as global lead agency, responsible for overall strategy a ...
- Nebraska Gets Brutally Candid About Its Tourism Prospects
MAD, Larissa Faw - Wednesday, April 3, 2019
The new tourism campaign tagline says it all: "Nebraska. Honestly, it's n ...
- TD Ameritrade's New MLB Campaign
Out to Launch, Larissa Faw - Wednesday, April 3, 2019
TD Ameritrade clients express a "passion point" for baseball according to t ...
- Advance America Names The Variable AOR
Accounts on the Move, Larissa Faw - Tuesday, April 2, 2019
Consumer loan provider Advance America has appointed The Variable as its n ...
- Franzia Wine Refreshes Brand Identity
MAD, Larissa Faw - Tuesday, April 2, 2019
Franzia's first creative campaign in over 35 years, developed with Mekanism, pla ...
- Agency Perks Move Beyond Weight-Loss Challenges, VTO
MAD, Larissa Faw - Tuesday, April 2, 2019
Agencies continue to find out-of-box ways to retain and celebrate their employee ...
- 'You Can Money' Marcus Campaign
Out to Launch, Larissa Faw - Tuesday, April 2, 2019
Creative, developed with MDC Partners' 72andSunny, pitches the idea that the ba ...
- Concept Farm Lands Kearny Point Project
Accounts on the Move, Larissa Faw - Monday, April 1, 2019
Hugo Neu Corporation has hired Concept Farm to relaunch its Kearny Poi ...
- 4 Brands Launch Non-Prank April 1 Campaigns
MAD, Larissa Faw - Monday, April 1, 2019
Several brands aren't letting the abundance of fake campaigns tied to Apr ...
- New Engen Adds Former Amazon Executive
People on the Move, Larissa Faw - Monday, April 1, 2019
Digital marketing firm New Engen has hired former Amazon executive Ryan Turn ...
- Brooks Running Taps Huge For AOR Duties
Accounts on the Move, Larissa Faw - Friday, March 29, 2019
Brooks Running Company is appointing Huge as integrated agency of record followi ...
- Prestone Products Selects Doner As AOR
MAD, Larissa Faw - Friday, March 29, 2019
The MDC Partners-owned agency will oversee strategy and creative across traditional, soci ...
- OKRP Wins Illinois Tourism Account
MAD, Larissa Faw - Friday, March 29, 2019
The remit for OKRP includes national marketing that will focus on Chica ...
- Palms Vegas Stacks A-List Celebs For New Campaign
MAD, Larissa Faw - Friday, March 29, 2019
Eclectic mix of pop culture personalities shown living the luxurious life ...
- Drug Policy Alliance Sets Up Shop With Virtue
Out to Launch, Larissa Faw - Friday, March 29, 2019
Drug Policy Alliance (DPA) is partnering with Vice's agency Virtue to ur ...
- Publicis Media Veteran Katie Ford Joins Twitter
MAD, Larissa Faw - Thursday, March 28, 2019
Based in Chicago, Ford will lead the team overseeing the platform's glob ...
- Spark Foundry Lands A Piece Of NBCU's Media Business
MAD, Larissa Faw - Thursday, March 28, 2019
NBCUniversal (NBCU) is awarding media planning and buying duties for the company ...
- Promotions At Deutsch New York
People on the Move, Larissa Faw - Thursday, March 28, 2019
Deutsch New York has announced several promotions. Husani Oakley is promoted ...
- Big Block Drinks Up Wild Bill's Business
Accounts on the Move, Larissa Faw - Wednesday, March 27, 2019
Wild Bill’s Olde Fashioned Soda Pop Company has appointed Big Block ...
- 4As Case Study: Audi's Effort To Move The Needle In The U.S.
MAD, Larissa Faw - Wednesday, March 27, 2019
Audi has had a pretty rocky history in the U.S., admitted Lor ...
- ICF Next Adds 'Client Impact' Lead
People on the Move, Larissa Faw - Wednesday, March 27, 2019
ICF Next is appointing Patti Temple Rocks as head of client impa ...
- WW's Fleischer: Spare Me Your Data Jargon (And Don't Mansplain Me)
MAD, Larissa Faw - Tuesday, March 26, 2019
Julie Fleischer, senior vice president, head of customer intelligence, WW, livened ...
- Diversity In Adland: Change Remains Slow
MAD, Larissa Faw - Tuesday, March 26, 2019
That was one takeaway from a Tuesday session on diversity at t ...
- The Complicated Ins And Outs Of Data And Privacy Regulation
MAD, Larissa Faw - Tuesday, March 26, 2019
In the U.S. those regulations are very much a work in progres ...
- Spike Lee Celebrates Jackie Robinson For Budweiser
Out to Launch, Larissa Faw - Tuesday, March 26, 2019
Lee's "Impact" spot is narrated by Robinson's daughter Sharon to highlight t ...