- GroupM's Irwin Gotlieb 'Transitions' From Global Chairman
MAD, Larissa Faw - Friday, April 6, 2018
The industry leader, who turns 69 this summer, established the first spino ...
- Toyota's 2018 Camry Reimagined As A Bicycle
MAD, Larissa Faw - Friday, April 6, 2018
The concept bike is designed to champion a bigger push for chang ...
- Connelly Partners Acquires Dublin-Based Strategem, Ups Tech Services
MAD, Larissa Faw - Friday, April 6, 2018
The Dublin-based shop will be renamed as Connelly Partners Dublin, with Kei ...
- USIM Consumes Erbert & Gerbert's Media Account
MAD, Larissa Faw - Monday, April 9, 2018
The account was previously handled in-house, but the restaurant chain sought ...
- Roufa Focuses On Verizon At Mcgarrybowen, Upped To ECD
MAD, Larissa Faw - Monday, April 9, 2018
Michelle Roufa has been promoted from group creative director to executive creati ...
- How Agencies Are Reinventing The Agency-Client Relationship
MAD, Larissa Faw - Monday, April 9, 2018
At the 4As Accelerate conference, Publicis Groupe's Arthur Sadoun, P&G's Marc Pritcha ...
- Management Considers Evolving Agency Culture
MAD, Larissa Faw - Monday, April 9, 2018
MCD agencies explore differentiated models that may encourage a successful entrepreneurial mind- ...
- KBS Packs Up PODS Account
Accounts on the Move, Larissa Faw - Thursday, April 5, 2018
Portable storage and moving provider PODS is appointing KBS as its A ...
- Bohan Absorbs Parthenon Publishing's Content Shop
MAD, Larissa Faw - Thursday, April 5, 2018
Parthenon president Bobby Stark will assume the role of senior vice preside ...
- DairyPure Reveals First Campaign From New Agency KBS
MAD, Larissa Faw - Thursday, April 5, 2018
The creative references today's divisive culture to illustrate how a glass ...
- More 'Humankindness' From Dignity Health
Out to Launch, Larissa Faw - Thursday, April 5, 2018
Dignity Health is reviving a 2017 piece of viral content as pa ...
- Marcus Thomas Lands Masco's KraftMaid
Accounts on the Move, Larissa Faw - Wednesday, April 4, 2018
Masco Cabinetry is appointing Marcus Thomas (MT) as AOR for its KraftMa ...
- Johnson Settles Sex Harassment Case, Moves On From JWT
MAD, Larissa Faw - Wednesday, April 4, 2018
Erin Johnson, former chief communications officer at JWT, has settled her sexu ...
- Parents Beware: Predators Use Social Media Too
Out to Launch, Larissa Faw - Wednesday, April 4, 2018
To coincide with April's National Child Abuse Prevention Month, David&Goliath (D&G) ...
- Jack Link's Appoints GSD&M As Its New Creative AOR
Accounts on the Move, Larissa Faw - Tuesday, April 3, 2018
After a competitive review which began with about 30 agencies, Jack Link&rsquo ...
- Former WPP Agency Execs Team To Fix Broken Creative Tools
MAD, Larissa Faw - Tuesday, April 3, 2018
CEO Paul Miser and Chief Strategy Officer Marie Berry worked at WPP-own ...
- Sunrise Advertising Rebrands As Brandience
MAD, Larissa Faw - Tuesday, April 3, 2018
The rebranding is designed to better convey the agency's expertise in data-driv ...
- United Way Shifts To Edgier Message
Out to Launch, Larissa Faw - Tuesday, April 3, 2018
It aims to communicate that the mission is not about high-end, rubb ...
- MDC Partners Acquires Stake In Digital Agency Instrument
MAD, Larissa Faw - Monday, April 2, 2018
Instrument, a digital agency based in Portland, Oregon, counts among its clien ...
- Madison + Vine Vets Launch Highly Confidential
MAD, Larissa Faw - Monday, April 2, 2018
Launching with inaugural client Panda Express, the agency combines creative, strategy a ...
- Propel Embraces Parent Gatorade In New Campaign
MAD, Larissa Faw - Monday, April 2, 2018
Over the years, the brand has alternatively played up the Gatorade connecti ...
- Clairol Debuts First-Ever Pop-Up Shop
MAD, Larissa Faw - Friday, March 30, 2018
Guests are invited to use Clairol's MyShade technology to virtually try ...
- Blue Chip Taps P&G's Joy Mead To Lead Brand Clients
MAD, Larissa Faw - Friday, March 30, 2018
As P&G's associate brand director, she oversaw marketing for its $9 billi ...
- France's Intermache Launches Campaign To Support In-House Brands
Out to Launch, Larissa Faw - Friday, March 30, 2018
The creative is designed to highlight the grocery chain's status as bo ...
- Publicis Media Taps Ali Nehme For New Commerce Lead Role
MAD, Larissa Faw - Thursday, March 29, 2018
The global commerce practice is seen by the company as part ...
- Accenture Scoops Up Meredith's Digital Agency
MAD, Larissa Faw - Thursday, March 29, 2018
Accenture is making one of its largest acquisitions to date by purchasi ...
- KBS' 'Vonster' Project For Monster.com
Out to Launch, Larissa Faw - Thursday, March 29, 2018
This is the first time technology has been applied in this wa ...
- Spark Foundry's Boothe Adds Global Brand President Role
MAD, Larissa Faw - Wednesday, March 28, 2018
Boothe will serve as global brand president to oversee the network's ...
- Pacifico Beer Launches First National TV Campaign
MAD, Larissa Faw - Wednesday, March 28, 2018
Developed with Cramer-Krasselt, the "Live Life Anchors Up" creative is inspired ...
- 3Headed Monster Wins Soraa Lighting AOR
Accounts on the Move, Larissa Faw - Tuesday, March 27, 2018
Soraa has appointed 3Headed Monster as the first-ever creative AOR for t ...
