- Alleged Pro-Trump Rioter Fired By Direct Marketing Company
Marketing Daily, Ray Schultz - Friday, January 8, 2021
The unnamed employee, who was fired from Navistar Direct Marketing, was identifi ...
- Consumers Want Warm And Cuddly Ads, Study Finds
Marketing Daily, Ray Schultz - Friday, January 8, 2021
Consumers are turned off by content that evokes sadness, fear and ange ...
- B2B Brands Will Own The Digital Journey In 2021, Exec Says
Around the Net in Email, Ray Schultz - Thursday, January 7, 2021
B2B marketers must take back control of the buying cycle, says Nick Hey ...
- Email Marketing Has Not Yet Kicked The Bucket: Opinion
Around the Net in Email, Ray Schultz - Thursday, January 7, 2021
Has email marketing had its day? Not by a long shot. He ...
- Customers For Life: LTV Is Now The Top Ecommerce Metric, Study Shows
Email Insider, Ray Schultz - Thursday, January 7, 2021
Most brands are increasing their ecommerce budgets and headcounts this year, Namog ...
- Firm Debuts 'Privacy As A Service'
Email Marketing Daily, Ray Schultz - Thursday, January 7, 2021
ZenPrivata's new "privacy as a service" capability helps firms put privacy contro ...
- Narrative Working With Experian To Supply Insights To Data Streaming Clients
Email Marketing Daily, Ray Schultz - Thursday, January 7, 2021
Brands can utilize the data to build audiences for campaign targeting, t ...
- Benchmark Email Secures $3 Million Credit Draw
Email Marketing Daily, Ray Schultz - Thursday, January 7, 2021
The firm, which serves SMBs, will use the funding to drive acquisiti ...
- Stephanie Buscemi To Leave Post As Salesforce CMO
Around the Net in Email, Ray Schultz - Wednesday, January 6, 2021
Salesforce CMO Stephanie Buscemi is leaving the company after an almost seven-year tenur ...
- Building Your Email List With Paid Acquisition
Around the Net in Email, Ray Schultz - Wednesday, January 6, 2021
Paid acquisition can help you build your email list. But there pitfall ...
- Direct Mail And Digital Buddy Up: How Email Supports 'Tactile Marketing'
Email Insider, Ray Schultz - Wednesday, January 6, 2021
Nick Runyon, CMO of PFL, explains how direct-mail packages filled with 'stuf ...
- LiveIntent Adds Beck, Cooper And Hamilton To C Suite
Email Marketing Daily, Ray Schultz - Wednesday, January 6, 2021
The executives were already serving the company, which says it achieved 2 ...
- PROS Names Martin Simoncic As Chief Customer Officer
Email Marketing Daily, Ray Schultz - Wednesday, January 6, 2021
This is Simoncic's second term at the customer experience firm, where ...
- MailerLite Offers Email Training Program
Email Marketing Daily, Ray Schultz - Wednesday, January 6, 2021
The MailerLite learning program covers email marketing techniques from the novice lev ...
- Shelley Kanther Joins Griswold Home Care As Director Of Marketing
Email Marketing Daily, Ray Schultz - Wednesday, January 6, 2021
The firm is looking for fresh eyes and a digital-first mindset, i ...
- Five Predictions For Email Marketing In 2021
Around the Net in Email, Ray Schultz - Tuesday, January 5, 2021
Having survived 2020, email marketing may face new forms of disruption th ...
- Consumers Now Want Short Email Copy
Around the Net in Email, Ray Schultz - Tuesday, January 5, 2021
How long should your marketing emails be? People didn’t mind long co ...
- Slack Hit By Global Outage, Company Working To Resolve Issues
Digital News Daily, Ray Schultz - Monday, January 4, 2021
Workplace collaboration platform Slack reported a worldwide outage today, on the fir ...
- Looking Good: Email Design Forecast For 2021
Email Insider, Ray Schultz - Tuesday, January 5, 2021
Designmodo describes the trends that will dominate email design this year. ...
- Helpmonks Debuts Combined Live Chat-Email Platform
Email Marketing Daily, Ray Schultz - Tuesday, January 5, 2021
The new software toolkit allows firms to react more quickly to actio ...
- AutoVitals Acquires BayIQ, Provider Of Loyalty, Email Tools To Auto Repair Market
Email Marketing Daily, Ray Schultz - Tuesday, January 5, 2021
BayIQ is AutoVitals' first acquisition since it received a major growth investme ...
- Moore Acquires Amergent, Donor Management Firm
Email Marketing Daily, Ray Schultz - Tuesday, January 5, 2021
Amergent helps clients create email and direct mail fundraising campaigns. ...
- Retailing In The Post-Pandemic Future
Around the Net in Email, Ray Schultz - Monday, January 4, 2021
Drones and autonomous vehicles may be getting all the attention. But t ...
- Email Conversions Rose During Holidays: Study
Around the Net in Email, Ray Schultz - Monday, January 4, 2021
Retailers increased their average digital spend by 22% during the holiday seaso ...
- Direct Mail And Email Used In Survey Outreach To New Mothers
Around the Net in Email, Ray Schultz - Monday, January 4, 2021
Direct and email were used in a campaign to reach new mothe ...
- Verizon Media Exec Offers Ad-Tech Forecast
Around the Net in Email, Ray Schultz - Monday, January 4, 2021
Email is the de facto successor to the cookie, says Ivan Markma ...
- Smile For Emotion AI: New Tools Can Determine Intent -- And Mental State
Email Insider, Ray Schultz - Monday, January 4, 2021
Deloitte describes technologies that can help retailers create bespoke customer experiences. ...
- Proofpoint Names Joe Sykora As Global Channel Chief: Report
Email Marketing Daily, Ray Schultz - Monday, January 4, 2021
Sykora had served as global sales and channels leader at Bitdefender. ...
- Microsoft To Offer Universal Outlook Client
Email Marketing Daily, Ray Schultz - Monday, January 4, 2021
The new product, Monarch, will work with PC, Mac and the we ...
- How To Create A Motivating Sequence in Email: A Lesson For SMBs
Around the Net in Email, Ray Schultz - Thursday, December 31, 2020
Small businesses need a motivating sequence in their email marketing campaigns. He ...
