People with celiac are a big target for Schar, whose research shows "they don't really go to a doctor," but to celiac Facebook groups.
With French toast and other recipes, the company aimed to reach ASMR aficionados, who find the sensation "very gratifying and meditative," says McCormick VP.
Former Philip Morris and Lorillard execs say they want to help people kick nicotine by switching them to cigarettes made from hemp.
A 15-second campaign spot highlights Ocean Spray's Cran-Mango and Cran-Pineapple variations with a Spanish-language voiceover.
"It's very important for us to have the D2C connection because each one of our users has a deep profiling process," says founder Yarcony.
Efforts to shut down sellers of fraudulent COVID products often focus on claims made via social media platforms.
Company founder Sarah Ribner explains why recycled plastic is better than glass or paper for packaging.
Plant-based food and beverages are "definitely influencing almost every part of the food and beverage industry," according to recent study.
Winners of the second annual pitch competition will be awarded prizes that include cash and free marketing services.
New trends in the coffee marketplace range from Gen Z's fondness for RTD versions, to sales decreases for iconic mid-tier brands.