Marketing CPG Weekly Editions for August 2025
Marketing CPG Weekly - Friday, Aug. 29, 2025
Campaign Lessons: 'Humans Are Bad At Forecasts'
Coca-Cola Celebrates 'Away' Fans Who 'Go The Distance'
Purina First Pet-Related U.S. Soccer Sponsor
Heineken 0.0 Spreads 'Love Love' With Special Cans, Activations
Juicy Juice Introduces 'Immune System Support' With 'The Wise One'
Wrangler x Coors Banquet Promote Apparel Collab With Beer-Infused Ad
Brach's Candy Corn Positions As Fall Symbol
Dude Wipes Swipes At Big TP Players In One-Day OOH Blitz
Paul Mitchell Partners With Paris Hilton
Grey Goose Celebrates U.S. Open With Grand Central Pop-Up Bar
Marketing CPG Weekly - Friday, Aug. 22, 2025
As Mass And Prestige Converge, Skincare Brands At Crossroads
Walmart Shoppers Prove Resilient As Sales Climb
Taylor's Tangerine Dream Has Marketers In A Hue Frenzy
TheraTears Launches Water-Filled Eye Drops Campaign
Oikos Names Tennis Star Carlos Alcaraz Global Brand Ambassador
SheaMoisture Goes '10 Toes Down' On Authenticity
Talenti Recruits Tennis Star Navarro For 'High Pressure' Campaign
Sales Slide Again As Target Taps Insider CEO
Knob Creek Bourbon, Eli Manning Celebrate New Fantasy Football Season
Marketing CPG Weekly - Friday, Aug. 15, 2025
Dietz & Watson's New Pitch: Four Generations, Zero Fillers
Parents Pinch Pennies On Lunch, Still Prefer Packing It
Trend-A-tarians, Take Note: From Savory Oatmeal To Salmon Jerky, Here's What's Next
Customized Bevs: Drips By Pepsi Expands Across Regal Theaters
Mountain Dew Baja Midnight Launches As Taco Bell Exclusive
Laffy Taffy Dials Up Gen Z With Joke Hotline, Wrapper Refresh
With Chia Pet Armpits, Billie Keeps Buzz Going
SC Johnson Helps WHO Battle Malaria
Marketing CPG Weekly - Friday, Aug. 8, 2025
Beyond Meat Shrinks Name To 'Beyond' As Sales Slide, Layoffs Hit
With 'We Speak Pork,' Smithfield Woos Younger Carnivores
Heineken Targets Day Drinkers With 'There's No Such Thing As Fine To Drive'
For Your Inner Baby: Breast-Milk-Flavored Ice Cream
Actor Josh Hutcherson Joins Hill's 'Clear The Shelters' Campaign
Trident Gum Offers Gen Z Something New
Toothpaste Up, Supplements Down: OTC Marketer Haleon Reports
Slaying The Field: E.L.F. Signs NWSL Athletes as Growth Slows
Get 'Real': 21Seeds Tequila Kicks Off Flavor Fiesta
Marketing CPG Weekly - Friday, Aug. 1, 2025
SNAP Cuts Threaten CPG Sales -- And Millions of Families
Miller High Life Chills Out With Boozy Spaghett-sicle Push-Up Pops
Mouthwash Is The New Shower: Listerine's Kamran Shahzad On Reframing Oral Care
Maru-Hi Taps 'Love Island USA's' Ariana Madix For Latest Campaign
Thing Promotes Cheetos, 'Wednesday' Season 2
'The Whole Darn Arm' Launches -- Don't Forget The Hammer
Miracle-Gro's 'Full Bush Summer' Plants Risque Seed With Gen Z
Confessions from GOODLES' CMO: Community Activation, Social Buzz, and Outweirding the Competition