Marketing Daily Editions for October 2010
Marketing Daily - Friday, Oct. 15, 2010
Day One At ANA: Record Attendance, Upbeat Tone
The 6 Secrets Of Eye-Tracking
Team Mazda To Influence Creative This Year
Trends That Will Shape Q4, Year Beyond
Jim Beam Black Fires Up Online 'Bonfire'
Mintel: ISPs At Loss To Combat Internet Piracy
Trident Offers Gum-paid Cab Rides In N.Y.
Whirlpool Launches Uber-Green Washer
Boost Mobile Boasts 'Shrinkage'
Pert, Sure Shampoos Launch Ad Campaigns
Marketing Daily - Thursday, Oct. 14, 2010
Walmart To Focus On Smaller Stores
DIY PR: Leave It To The Professionals
Q&A: GM's Bierley Touts Power Of Social Media
The Good Brand Spokesperson
Corona Light Aims To Be 'Most Liked'
Is Chevy Volt A Hybrid? Electric? Bit Of Both?
Lands' End Contest Offers Trips To Canada
Tech, Electronics Dominate Breakaway Brands List
Bacardi Intros Reserva Limitada in U.S
KFC's Positive Buzz Dives; Hooters' Improves
Whole Foods Shoppers Donate For School Salads
Chevrolet Launches New Web Site For Volt Owners
Farmers Insurance Meets FarmVille
'People' Site On Virgin Flights For Trial
Gap Shifts To International Focus
Marketing Daily - Wednesday, Oct. 13, 2010
Marketers' Constitution Tenet #9
Buick Extends Lifestyle Focus With '40-Under-40'
Lenovo Looks To Inject Fun Into Computing
Study: Banks Still Have Work To Do On Mobile Sites
Women Trust WOM On Restaurants, But Not Fashion
Hass Avocados A-Peel To College Football Fans
Right Guard Total Defense, NBA In Overtime
Toys R Us Adds Wish-List Kiosks
JetBlue Airways Hosts Online Charitable Auction
Bosch Touts Green Credentials With Contest
Hyundai Promotes Dave Zuchowski To EVP Sales
Foodservice Spending Up Slightly in Q2
HP Has 'School Pride' In Sponsorship
Marketing Daily - Tuesday, Oct. 12, 2010
Microsoft Rolls Out Windows Phone 7, 'Leaked' Ads
Target Fires First In Toy Wars
Why Marketers Shouldn't Give Up On Twitter
Who Collects Antiques?
Slow and Steady: Ad Rates Up 3.8%
Study: Facebook Users Show 'Herding Instinct'
1 in 5 Value Good Service Over Good Food
CPG Firms Need To Hone Paid Search Strategy
Florida Talks Trails To Tout Natural Wonders
Mercedes-Benz Talks To Gen Y To Refine Programs
Bertucci's 'Reinvents' Its Menu
AT&T Gives N.Y. Red Bulls Wings
Capital One, Street Sweets Pair For Promotion In N.Y.
Mutual Of Omaha Asks For Votes On 'Aha' Moments
Marketing Daily - Monday, Oct. 11, 2010
Online Marketing Management Systems Can Help
Ex-Pepsi NA CMO Sees Parallels At Equinox
Coffee Marketers Need To Woo Young Adults
Pfizer Offers Advil, Launches Cleanout Campaign
Oneworld Alliance Goes UP-town In New York
CVS Caremark Bullish On Healthcare Reform
NBA Launches Hispanic/General Market Efforts
Ford Sync Calling All Apps!
JCPenney Revives 'Modern Bride'
Stoli Signs With New Brooklyn Arena
Allstate Sponsors DIY's 'Disaster House'
Marketing Daily - Friday, Oct. 8, 2010
Become The Consumer
Butterfinger Snackerz Airs First TV Spot
Subaru To Scout Puppies For Super Bowl Spot
September Sales Steady; Stores Gear Up For Holiday
Carl's, Hardee's Tie In With 'Green Hornet' Flick
Mitsubishi Goes Robotic For New Outlander Sport
NHL Partners With Foursquare, Superheroes
Survey: Americans Don't Understand Auto Jargon
'Motor Trend' To Reveal Awards On Facebook
Timberland Donating Trees In Facebook Effort
Chase Names 17 Charities To Receive Grants
Marketing Daily - Thursday, Oct. 7, 2010
VPC: A New Way To View Publisher Value
Subway Positions As Athletes' Training Choice
Aflac's Charney Takes CMO Job At Progressive
Automakers Talk To Municipalities, Consumers About Electric Cars
Smart Plans Five-Door Car In U.S.
Polaroid Focuses On User Content Sharing
Thermador Rebranding Largest To Date
Sirius XM Plans For Growth, Despite Competition
Chipotle Rewards 'Horrible Food' Costumes
Rihanna In New Kodak Campaign
Lincoln, Delta, Brooks Brothers, Support Annual Regatta
Marketing Daily - Wednesday, Oct. 6, 2010
The Rise Of Urban Brand Cachet
Taco Del Mar, Dr Pepper Co-Sponsor Contest
Amex Shows How 'Change' Works For It
New HP Marketing SVP Says It's All About The Connection
Smirnoff Creates Own Reality TV Show
Honda Supports 'Dreams' With Social Media
EA Viral Campaign Features Suns' Nash
Retail Group Forecasts 2.3% Rise In Holiday Sales
Salvation Army Steps Up Drive For Cast-Offs
NPD: iPad Not Cutting Into PC Sales
Coach, Luxottica Make Deal On Shades
Marketing Daily - Tuesday, Oct. 5, 2010
Roehm On 'Change,' Hub Of Boston's FutureM Week
Mercedes-Benz Gets Real With Testimonials
Who Should Own Social Media?
Truvia Connects With 'Sweetness Stories'
Intel Sells Security Via Augmented Reality Game
Industry Launches Behavioral Data Opt-Out
Ford Rally To Send Focus On Amazing Race
Coming Off A Hot Year, NHL Breaks New Campaign
Farmers Insurance Launches Contest Via Facebook
Sprint: Create Own Epic; Win $25,000
Reebok Ads Star Alex Ovechkin's Head
Airstream Launches Eddie Bauer Trailer
Marketing Daily - Monday, Oct. 4, 2010
Walmart, Humana Launch 'Part D' Plan
Hey, Boston!
Honda Backs Austin City Limits Music Fest
Marketers' Constitution Tenet #8
Virgin Atlantic Debuts First-Ever Global TV
BMW, Guggenheim Ink Global Culture Tour Deal
Winter Holiday Forecasts: Moderately Subdued
What Does 'Buy Local' Mean To Consumers?
Mazda2 Backs Mayer Hawthorne National Tour
LucasArts, Partners Promote 'Star Wars' Game
Norwegian Offers Tools For Travel Agents
Invisible Fence Facebook Promo Includes Contest
Chase Survey Shows Small Biz Optimism
Mitsubishi Goes To The Movies In Promo
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