Marla Kaplowitz will succeed Nancy Hill, although the effective date is still being finalized. The 4As said Kaplowitz was selected by a 10-person committee … Read the whole story
Brandzooka, the automated media planning and buying platform backed by Madison Avenue renegade Alex Bogusky, closed a second round of funding and is on … Read the whole story
An annual tribute to all that is not real, by and for personas that are not real but inhabiting bodies that are, ahem, augmented … Read the whole story
She may be an accidental activist, but marketer Shannon Coulter says she is getting used to the power of her #GrabYourWallet movement. She tells … Read the whole story
Brick-and-mortar convenience store retailer 7-Eleven is the most "mobile-ready" brand that isn't inherently a digital media product, according to a new index ranking thousands … Read the whole story
FCC Chairman Ajit Pai has moved to stay broadband privacy rules that require carriers to take reasonable steps to protect data security. Read the whole story
A funny thing happened en route to the Oscars' move toward cultural irrelevance. OK, let's not go crazy. This Sunday evening, we will no … Read the whole story
The Trump Administration's war on media accelerated Friday. The White House barred some of the nation's top news organizations from today's press briefing - … Read the whole story
The American romance with the automobile is the stuff of legend. Seldom has a product of mechanical engineering been as obsessed over by pop … Read the whole story
Tablet share of traffic in the U.S. fell to 8% in 2016 from 9% in 2015. In the UK, tablet traffic fell to 13% … Read the whole story
The New York Times' newest campaign is a response to President Donald Trump's attacks on the newspaper, one of the many news outlets he … Read the whole story
At 188 pages, this year's special issue for the Oscars is THR's biggest magazine to date. The issue is roughly half editorial and half … Read the whole story
WPP says Funke brings integrated creative leadership and award-winning expertise to the agency. He most recently served as vice president, creative director at Saatchi … Read the whole story
Google launched Accelerated Mobile Pages one year ago today, February 24, in an effort to speed up the mobile Web. Also on Friday, Adobe … Read the whole story
Wireless connectivity within the Internet of Things may be receiving a boost in speed soon as new efforts launch to implement and leverage 5G … Read the whole story
Paid-search ad spending on the personal loan keyword group rose 101% from 2014 to 2016, despite the number of advertisers decreasing by nearly half … Read the whole story
AOL and mobile data exchange adsquare formed a partnership to bring adsquare's global data from 360 million mobile consumers to the ONE by AOL … Read the whole story
Political advertising grew ninefold to $90.8 million versus $10.5 million, while retransmission fees rose 21.3% to $145 million -- all helping to lift revenues … Read the whole story
A Google researcher has uncovered a massive Web leak from a cloud services company that potentially exposes sensitive data from from consumers using major … Read the whole story