Consumers hit a new record for Thanksgiving Day spending at $5.29 billion -- up 2.9% YoY, per Adobe Analytics data, with mobile shopping driving 55% of online sales. Cyber Monday … Read the full story by Laurie Sullivan
Airing at 9 p.m. Eastern on Tuesday, "Reindeer In Here" will be paired with "Rudolph the Red-Nosed Reindeer" airing from 8 o'clock. Read the full story by Adam Buckman
The moves are part of a broader restructuring that the agency is undertaking due to softening demand for its marketplace offering. The agency's losses this year are upwards of $10 … Read the full story by Steve McClellan
Data from Sprout Social shows search queries included mentions of the holiday season, holiday deals, holiday shopping, #holidaydeals, #holidayseason, and #holidayshopping on social media from Nov. 1, 2022-Nov. 21, 2022. Read the full story by Laurie Sullivan
The collective $9 million pulled in by Fox and NBCU networks for the first two days of the FIFA World Cup was higher than the $6 million total of four … Read the full story by Wayne Friedman
New Orleans-based TV Chef Kevin Belton has some advice for home chefs this Thanksgiving: Turn that bird upside down! Read the full story by Adam Buckman
As apparel sales wane, denim may be singing the blues. Coresight Research expects a fading jeans market in 2023. Read the full story by Sarah Mahoney
Facebook's Q3 Widely Viewed Content Report shows just one in the top 20 posts qualified as engagement bait, vs.100% a year earlier. For the first time since the report has … Read the full story by Laurie Sullivan
Introducing science into the marketing process may be like having Bill Nye the Science Guy teach you about quantum physics during Saturday cuddle time. Read the full story by Gord Hotchkiss
Following Musk's decision, I figured I'd run my own poll. If you'd like to cast a vote go to @jmandese and I'll follow up with some MediaPost coverage of the … Read the full story by Joe Mandese
This year's Automobility LA makes a strong case that auto shows are here to stay. Read the full story by Tanya Gazdik
"Advertising is the lifeblood of the American economy," the Association of National Advertisers said in comments filed Monday. "The FTC should not presuppose that any kind of data-informed advertising is … Read the full story by Wendy Davis
"Vox Populi, Vox Dei," Musk tweeted as he made the decision to reinstate @realDonaldTrump, using the latin terms for "voice of the people" and "God's voice." I visualized Musk donned … Read the full story by Joe Mandese
People are intent on finding bargains this holiday season, which means they're changing when they shop-and how much they'll spend. Read the full story by Sarah Mahoney
In a dramatic industry move, Disney has ousted Bob Chapek as CEO and brought back Bob Iger to the role effective immediately. Disney made the announcement Sunday night. Read the full story by Wayne Friedman
As consumers rein in spending, stores will have to offer discounts to tempt them. How low will prices go? Read the full story by Sarah Mahoney