BabyCenter Blog is a 2010 upgrade of its MomFormation blog and deals with pregnancy, motherhood, parenting, safety recalls, the special logistics of being out and about with young ones and much more. The site breeds a community of fellowship, with parents and guest bloggers dispensing helpful advice without pontificating. It has a perfect mix of ease of use, depth of information and member engagement.Find the complete list of 2012 OMMA Awards Finalists here.Winners will be announced at the 2012 OMMA Awards reception in New York on October …

Infographics designers are today’s cartographers, making sense of vast seas of data to discover the most powerful story behind the numbers. Visual.ly, launched in December 2011, is a community that brings leaders in the infographics field together with those wanting to increase their visual literacy. Visual.ly spares no story, trend or event from being presented as data, from human rights to Shark Week. The blog provides inspiration and helpful tools to 100,000+ monthly visitors in an informative and engaging way.Find the complete list of 2012 OMMA Awards Finalists here.Winners …

Staying relevant is crucial to media professionals and the agencies and clients they serve. Omnicom Media Group’s Media Pulse is a collaborative environment that fuels conversation, ideas and innovation among its employees. The home page is a myriad of fun icons, each representing what is new or emerging on the media landscape. Selecting an icon takes the individual to a thorough examination of a topic with findings and test cases to determine how and why the new media opportunities succeeded.Find the complete list of 2012 OMMA Awards Finalists here.Winners …

Imagine seeing someone collapse in cardiac arrest. What would you do? What should you do? Rather than offer a CPR video, the agency created a site that shows the reaction of people in a mall to just such an event. The interactive video asks users to choose an action. The simulator has racked up 2.5 million uniques, half of them organic, and is being used throughout the world to educate people on what to do if YOU go down in the street.   Find the complete list of 2012 OMMA Awards Finalists …

Hire Gauge encourages businesses to calculate the financial ROI and other benefits of hiring a person with a disability. It's the only online tool of its kind that depicts the tangible monetary incentives that can accumulate each time a company hires a person with a disability. After answering questions such as, “Do you plan to hire a disabled vet?,” you see a running tally of savings and a series of happy faces indicating the “cultural” value. Completely cool.Find the complete list of 2012 OMMA Awards Finalists here.Winners will be …

VML created a powerful and emotional road into the lives of high-risk urban youth who have become tomorrow’s leaders through Higher M-Pact. Person after person, photographed in beautiful detail, tells his or her story of transformation from hopeless to hopeful. The story of how Higher M-pact opens doors encourages the user to donate and/or to spread the message on Facebook. Remarkably stunning.Find the complete list of 2012 OMMA Awards Finalists here.Winners will be announced at the 2012 OMMA Awards reception in New York on October 1, 2012

SheKnows boasts content from a stable of “mommy bloggers,” as well as celebrity mothers like Tori Spelling, Elizabeth Banks, Alicia Silverstone and Kendra Wilkinson. The site offers advice about everything from “container gardening” to dog grooming to picture hanging. The eight-year-old site’s parenting section offers strategies for matters like getting kindergartners to school on time, breaking into “mom cliques,” and determining whether a teen is a good driver.Find the complete list of 2012 OMMA Awards Finalists here.Winners will be announced at the 2012 OMMA Awards reception in New York …

CafeMom offers articles about parenting, as well as forums for mothers to talk about various family dilemmas. A section called “Mom Confessions” allows people to post anonymously about a wide variety of issues, ranging from complaints about moving to a new home with a toddler in tow, to discussions on how hair length is an indication of socioeconomic class. A “Moms Matter 2012” portion of the site discusses news and politics related to the upcoming election.Find the complete list of 2012 OMMA Awards Finalists here.Winners will be announced at …

Online parenting magazine Babble, which was acquired by Disney in 2011, has long been known for publishing sophisticated personal essays. The Babble Voices section boasts more than 50 parent bloggers, including well-known figures like Time’s Joel Stein and The Daily Show’s Samantha Bee. In one provocative post that ran in August, a blogger wrote about why she gave her son the “girly” name Aubrey. The site also offers reports by respected authors on topics like helping toddlers cope with nightmares, and the latest news about vaccinations.Find the complete list of 2012 …

  The Fashion Spot offers everything from photos of celebrity wardrobe malfunctions, to lists of best discount sites, to advice about which beauty rules to break. A Macy’s sponsored section, The Denim Diaries, features writers for the site posing in different jeans and commenting about what to wear with them. The 11-year-old site, which began as an invitation-only forum for designers and stylists, now draws 2.4 million unique visitors each month. Find the complete list of 2012 OMMA Awards Finalists here.Winners will be announced at the 2012 OMMA Awards reception in …