- Real-Time Daily - Wednesday, Oct. 5, 2016
- Adding Rocket Fuel To The Fire Sale
- Criteo Worked With Forward Thinkers At HookLogic Long Before Acquisition
- Driving Data For Agencies: Q&A With Centriply
- Razorfish Hires Harvard Physicist To Help Expand Cosmos
- Targeting Both Household Influencers And Buyers Increases Conversion 211%
- Further Tracking Facebook's Measurement Snafu
- Unilever CMO Calls Out The 'Digital Bluffers' -- Get Tooled Up, Get Trained Up Or Ship Out
- Real-Time Daily - Tuesday, Oct. 4, 2016
- The Krux Of Programmatic's Matter: Simplicity Vs. Complexity
- Criteo Snares HookLogic, Supply Chain Continues To Consolidate
- Salesforce Acquires Krux, DMP Market Consolidates Further
- PushSpring, ComScore Partner To Enhance Mobile Audience Segments
- Build, Buy Or Die? The Existential Question Of Cross-Device Identity
- Real-Time Daily - Monday, Oct. 3, 2016
- How's The Programmatic Sector Doing? Look At Its People, Not Its Machinery, To Find Out
- DialogTech, LiveRamp Partner To Enhance Call Attribution From Display Advertising
- A Big Week For Local TV, Both PTV And Traditional
- Fewer Marketers Spend More On Programmatic, Even As ROI Rises
- The Terrifying Monster Called Digital Advertising
- Neustar Taps Boingo's Hulse As Revenue Chief
- ABI: Measuring Programmatic Success Takes a Long Time
- In 2016, Majority Of U.S. Digital Ads Will Be Handled Programmatically
- Why Ad Prices are Going Up
- What is Good Creative in a Programmatic World?
- Offline Measurement and Attribution are Improving
- Real-Time Daily - Friday, Sept. 30, 2016
- Data Integration Is Key For Getting The Most From Programmatic, Yahoo Says
- Varick Media Management Partners With Drawbridge On Cross-Device Platform
- ANA Slams Facebook For Lack Of 'Transparency,' Calls For Audit
- New Facebook Ad Campaign Will Urge Consumer To Stream Live Video
- Turn, Verizon Battle Users Over 'Supercookies'
- Facebook Moves Atlas Into Its Measurement Division
- Cox Launches Sales-Side Platform, Enables Agencies To Buy Local TV Programmatically
- Advertisers Must Learn How To Use Data
- Facebook's Video Debacle Raises Serious Questions
- Are Igloos The New Walled Gardens?
- Real-Time Daily - Thursday, Sept. 29, 2016
- News Corp. Injects Cash Into AppNexus As IPO Drumbeat Grows Louder
- New Formats, Standards Straining Bounds Of Cloud Infrastructure
- Programmatic: Data, Consolidation, Direct Deals Are Trends
- How Ad Fraud Messes Up Measurement
- Achieving Scale, Improving Efficiency Factors In LinkedIn's Segue To Programmatic
- Are Your Targeting Objectives Sabotaging Your Business Objectives?
- Big Media Embrace Programmatic @TrustX
- Real-Time Daily - Wednesday, Sept. 28, 2016
- Programmatic's Promise And Potential
- Visa, Oracle Introduce New Tools To Boost Digital Ad Performance
- Attribution Pros: Modeling Is For The Birds
- IAB Launches New Certification Program For Buyers, Planners
- Programmatic Learnings: Determining Value Everywhere
- Tapad Launches Cross-Device Optimization Metric
- Anheuser-Busch Exec Dishes On Dream DMP
- Knotch Launches Integrated Intelligence Suite For Brand Marketers
- AppNexus Announces Availability Of LinkedIn Display Inventory
- OMMA Programmatic: A Q4 Temperature Check On Quality, Price, And Availability
- AB InBev Notes Problems Measuring Mobile In-App Ads
- EY's Bass Advises Industry To Embrace New Standard, Metrics, Technology
- Real-Time Daily - Tuesday, Sept. 27, 2016
- Forecast: By 2017, 75% Of All Programmatic Display Ads Will be Mobile
- Programmatic's Evolution: Where Are We Now, Where Are We Going?
- IBM Watson: Talking To An Ad
- Tremor Video Names Jennifer Catto Chief Marketing Officer
- AppLovin Will Be Acquired By A Chinese Investor For $1.42B
- Microsoft Ignite: How Algorithms, The Cloud, IoT And Data Are Changing Cloud Computing
- Deterministic Data: Powerful Tool For Predicting User Behavior
- Real-Time Daily - Monday, Sept. 26, 2016
- It's Fall -- And, Like Clockwork, Advertising Week Begins
- IAB Releases New Ad Unit Portfolio For Public Comment
- Pushback On AppFlyer's DeviceRank: Privacy, Accuracy Questions Arise
- VideoAmp Ensures At Least 80% Viewability Rates
- Agencies Want Increased Transparency For Ad Metrics
- Pandora Names Nick Bartle Chief Marketing Officer
- Digital Marketing Trade Body Announces Online Ad Marketplace
- Forrester Analyst: Don't Call It 'Programmatic' TV
- Real-Time Daily - Friday, Sept. 23, 2016
- Ad-Tech Execs Weigh In On The Trade Desk's IPO
- Market For Big-Data Management Tools Expected To Grow By Double Digits
- RTB House Expands In The Middle East And Africa
- Apple Acquires Machine Learning Company Tuplejump
- Instagram More Than Doubles Its Advertiser Base In Six Months
- Percent Of TV Channels Viewed Drops To Single Digits, Nielsen Attributes Digital Choices
- Yahoo Data Breach Exposed Data From 500 Million Users
- Programmatic Video Moves The Needle For Travel
- Use Of Mid-Roll Ads Rises
- Real-Time Daily - Thursday, Sept. 22, 2016
- Weather Company's Working On Programmatic Integrations With IBM Watson
- On Opening Day, The Trade Desk's Stock Closes At $30.10 Per Share
- IAS Secures More Accreditations From Media Rating Council
- AppsFlyer Releases DeviceRank To Address $100 Million Cost Of App Fraud In 2016
- Neustar Launches Marketing Attribution Analytics Via Facebook Partnership
- Factual Launches Observation Graph And The Next Generation Of Geopulse Audience
- Heineken Finds 4.3% In-Store Sales Increase Through Intent Targeting
- Time Emerging As Industry Metric: Big Question Is How Long It Will Take
- The Trade Desk's Jeff Green On The Company's IPO
- Taking Programmatic In-House? What to Consider First
- How Cross-Device Identity Matching Works
- 4 Questions To Ask Your Media Partner When Building A Distributed Campaign
