Search & Performance Marketing Daily Editions for January 2022
- Search & Performance Marketing Daily - Monday, Jan. 17, 2022
- The Irony Of Wyoming's Cryptocurrency Strategy
- LoopMe Takes Investment From Mayfair Equity Partners To Accelerate International Growth
- Industry Moving Into A Post-Advertising World, Brandtech Group Founder Says
- Google Launches Desktop Search Page-Experience Report
- SmileDirectClub Turns To Influencers, Data, TikTok, Search
- CTV Ad Revenues Continue To Rise, As Do Concerns Over Reach, Frequency
- Creative All-Star: Rob FitzGerald
- Personalized Email Offers Aren't A Big Priority For Consumers
- Creating Dynamic Loyalty Programs That Inspire Passion
- IT Is It: Who To Target - In What Channels - When Selling Technology
- Google Seems To Have Approved An Ad For A Target Gift Card Scam
- Search & Performance Marketing Daily - Friday, Jan. 14, 2022
- How Do Search Marketers Reach Dozens Of People Influencing One Tech Purchase?
- Suit Alleges Google Misled About Ad Price Fixing, Auction Process For Years
- Recommendations Vs. Search: Google TV's Caruso Talks About The Future
- Retail Media Overtakes CTV As Advertising's Biggest Impetus
- Report: Global In-Game Advertising Grew Over 9% In 2021
- Brands See Declines In Organic Reach On Instagram
- 2021 Client of the Year: Apple
- Jan. 6 Committee Demands Information From Social Media Platforms
- Creating Dynamic Loyalty Programs That Inspire Passion
- Search & Performance Marketing Daily - Thursday, Jan. 13, 2022
- Brands, Here's What Keeps Customers Loyal
- Travel Bug Hits Consumers, Creating Rare Opportunity For Brands
- IndexNow Shares URLs Between Microsoft Bing And Yandex
- Pinterest Provides Insight On Shopping Trends Among Male Consumers For 2022
- 2021 Media Agency of the Year: Wavemaker
- Comscore Adds Voter Data To Digital Media Targeting, Can Segment 'Behaviorally'
- NBCU Names iSpot A 'Certified' Measurement Partner, Plans 'Currency' Tests
- A Very Different -- And Surprisingly Strong -- CES
- Mobile Ad Spend Leapt 23% To $295B In 2021, 19% Jump Forecast For 2022
- Search & Performance Marketing Daily - Wednesday, Jan. 12, 2022
- Neeva's Road To A Paid Search Engine Service
- Adobe, Salesforce: U.S. Consumers Spent More Than $200B Online During Holidays
- Walmart Data Scientist Jumps To DISQO, Becomes Data Science, Analytics Team Lead
- Datonics, Simpli.fi Launch CTV Offering Supported By Data
- Judge Denies Class-Action Status To Advertiser Battling Google Over 'Invalid' Clicks
- Consumers View User-Generated Content As More Credible Than Ad Claims
- TikTok Says Creators Drive Social Ad Campaign Success
- Media All-Star: Jeff Larson
- You & Mr Jones Changes Name To The Brandtech Group
- Time Spent With Ad-Supported Media Falls To 46.6%, Even As Ad Spending Soars
- Not All Marketing Data Is Created Equal
- A Guide To Zero-Party Data-And A Definition
- Search & Performance Marketing Daily - Tuesday, Jan. 11, 2022
- Mozilla Partners With The MarkUp To Research Facebook's Data-Tracking Practices For Non-Users
- Microsoft Removes Minimum Spend For Customer Match, Adds Shopping Enhancements
- Integral Ad Science EMEA Appointment Fuels Expansion in Europe
- Automation For Advanced Ad Targeting And Creation Missing In Social Media Advertising
- 'The Bachelor,' 'Yellowstone' Drive Most Web Searches For Ads
- What Media Insiders Were Thinking (And Writing) In 2021
- Constant Contact To Acquire Australian SMS, Email Platform Vision6
- Google Says Apple Should Not Benefit From Bullying And iPhone Peer Pressure
- Search & Performance Marketing Daily - Monday, Jan. 10, 2022
- Automotive Dealerships Poised To Spend $9.4 Billion In Advertising, Marketing
- T-Mobile Acquires Rideshare Ad Network Octopus Interactive
- 2021 Search Agency of the Year: NP Digital
- Roku Head Of Marketing Talks About Plans For 2022
- Gmail App For Android Racks Up 10 Billion Installs
- News Media Alliance Pushes For Crackdown On Aggregators
- How To Move From Challenger Brand To Household Name
- Was COVID The New Y2K?
- Search & Performance Marketing Daily - Friday, Jan. 7, 2022
- Google Ads, Fossil Fuel Brands Among Biggest Spenders In U.K.
- IBM's Weather Data Now Sold Through AWS Data Exchange
- Merkle Unveils Contactless, App-Free Tools To Improve In-Store Shopping Experience
- Google To Allow Advertisers To Run Sports Betting Ads In New York
- Consumer Attitudes On Streaming Ads Remain Stable
- Google Docs Used In Phishing Emails: Report
- 72% Plan CTV Ad Spend Hikes, Despite Fraud, Reach/Frequency Management Concerns
- Why 2022 Will Be The Year Of The Marketer (And The Consumer)
- Search & Performance Marketing Daily - Thursday, Jan. 6, 2022
- Google And Facebook Fined Millions In France For Privacy Violation
- Google's Buzzword At CES 2022 -- Connectivity
- Spotify Launches In-App Clickable Podcast Ads
- Volvo Expands Partnership With Google, YouTube
- Google Focuses Efforts To Compete With Roku, Amazon
- Apple Adds Maps Tool For Placing Routes And Location Photos In Emails And On Web
- Yahoo Ads Launch Multi-Retailer Add-To-Cart, Ecommerce Analytics
- Comscore Kicks Off Single-Source Measurement Service, Joins WarnerMedia Efforts
- Microsoft, Qualcomm Collaborate On Augmented-Reality Semiconductors
- Search & Performance Marketing Daily - Wednesday, Jan. 5, 2022
- Brave Search Engine Reaches 2.3B Annualized Queries
- Self-Service Programmatic Video Ad Platform Launches For SMBs
- Smartly.io Acquires Ad-Lib.io, Expanding From Facebook Into CTV And Google Ecosystem
- Microsoft Advertising's Billion-Person Milestone
- Big Payoff For Brands That Appeal To Black Consumers
- Nielsen Says New Tool Predicts Who's Watching CTV Programs Within Households, In Real Time
- NBCU Starts NBCUnified, First-Party Identity Platform For Marketers To Match Data
- The 1 Communications Mistake Brands Need To Fix In 2022
- The Key to Smart Digital Transformation in 2022? Mastering Your Digital Layer
- Search & Performance Marketing Daily - Tuesday, Jan. 4, 2022
- Notable Audience Segments That Fell And Gained In 2021
- Best Buy Launches In-House Advertising Business
- IAS Acquires AI Company To Further Enhance Image And Video Classifications
- Google Acquires Security Firm Siemplify, Plans To Roll It Into Cloud Services
- Human Raises $100 Million In Growth Funding
- SMI Models 13 Months Of COVID Ad Spending, Finds $17B U.S. Deficit
- I Was SO Wrong In 1996...
- Event-Related Emails Drive Higher Open Rates Than Discounts
- Is Streaming Super-Aggregation Inevitable To Avoid Cable TV's Fate?
- Yoast SEO Becomes Available On Shopify
