Search & Performance Marketing Daily Editions for July 2021
- Search & Performance Marketing Daily - Friday, July 30, 2021
- Why Advertising Is Poised To Become Amazon's Main Business
- Marketer Interest In Search Continues To Surge, Albeit More For SEO Than SEM
- Simulmedia Uses Video-Game Ad Platform PlayerWON To Reach Demos Leaving TV
- DoubleVerify's CTV Revenues Spike 89%, Integrates CTV Tech With Streamers
- Accenture Buys Italian Commerce Specialist Openmind
- Have More Than An Hour To Spare? Try Reading Some Platform Boilerplate
- Stagwell's ForwardPMX Taps Mona To Lead Martech And Data Offering
- Search & Performance Marketing Daily - Thursday, July 29, 2021
- Merkle's Cookie-Crumble Guide To The Future
- YouTube Has $7 Billion In Ad Sales - That's Premium Video
- CARU Updates Kids' Ad Guidelines To Address Growth Of Online Platforms, New Immersive Media
- NBCU Has An Olympics Makegood Ad Problem: Is Digital/Streaming The Answer?
- IAB Tech Lab Launches Open-Source Initiative
- How To Drive Meaningful Sales On TikTok
- High-Traffic News Sites Have Strong Social Media, Newsletter Outreach
- Ad Industry Urges California To Retract 'Global Privacy Control' Mandate
- New Bill Would Ban Behavioral Targeting Of Minors
- Spotify: Q2 Podcast Ad Revenue Up 627%, Paid Subs Hit 165M
- Search & Performance Marketing Daily - Wednesday, July 28, 2021
- How LinkedIn Marketing Solutions Biz Exceeded $1 Billion For The Quarter
- Alphabet, Microsoft Post Big Q2 Earnings
- Google Mandates Employees Get COVID-19 Vaccine, Delays Return To Office
- Algolia Valuation Reaches $2.25 Billion With $150M Series D Funding
- DoubleVerify Adds Brand-Safety Solution To YouTube, Offers Turnkey Safety-Floor Option
- Where Are All The Voice Assistants?
- Data Of Choice: Brands Are Moving Toward First- And Zero-Party Sources
- Madison Avenue Media Vet Kris Magel Joins Samba TV
- Marketers, Take Note: Emoji Meanings Are Changing
- Search & Performance Marketing Daily - Tuesday, July 27, 2021
- Customer Satisfaction Index Sees AOL Stumble, Google And Bing Remain Stable, Others Improve
- Pinterest Gives Creators A Way To Generate Revenue From Shoppable Pins
- Google Builds Customizable Engine As Retailers Lose $300B Annually To Search Abandonment
- TikTok Live Expands With Discovery, 200-Keyword Filter Feature
- Nielsen Starts 'Cookieless'-First-Party Data Approach For Audience, Outcome Measurement
- Comscore Enables Cookie-Free Audience Targeting Via 1st-Party Data
- Consumer News Media/Social Media 'Satisfaction' Via The Web Is Unchanged
- As Ad World Goes Cookie-Less, Harmelin Media Embraces Them, Albeit The Edible King
- Facebook To Prohibit Companies From Serving Behaviorally Targeted Ads To Minors
- MediaPost Names Best In Auto Marketing For 2020
- Microsoft Expands Anti-Phishing Protections To Teams
- Search & Performance Marketing Daily - Monday, July 26, 2021
- Apple, Google, Facebook: Regulation Roller Coaster Could Lead To China-Like Moves In U.S.
- Back-To-School Spending Rises, But Looks Different This Fall
- B2B Marketers Increasing Use Of Digital -- Approaching $15B By 2023, Says eMarketer
- Google Releases Privacy Sandbox Timeline
- Ad Fontes TV Reliability, Bias Ratings Launches, Former CBS TV Prez Appointed To Board
- Google Rolls Out Spam-Blocking Feature In Google Drive
- Zenith: Online Video To Lead 2021 Global Ad-Spend Growth, At +26%; Digital To Take 58% Share Of Total
- Zenith: Cinema Advertising Poised For 116% Gain, Fastest-Growing Medium Of 2021
- 2021 U.S., Worldwide Consensus Jumps On Zenith Ad Revisions
- 3 Days Of Olympics Earns $135 Million In National Ad Spend, Impressions Higher
- Principles Vs. Principals: How Digital Platforms Have Shifted Liability
- Search & Performance Marketing Daily - Friday, July 23, 2021
- Search: WHO's Next Step To Rid The Web Of Misinformation
- Taboola To Acquire Connexity For $800 Million
- DuckDuckGo Launches Email Protection To Block Trackers And Hide Addresses
- Facebook Wants To Become A 'Metaverse'
- Outbrain Starts Trading On Nasdaq
- Google Explains Why It Ranks Search Results A Certain Way
- DoubleVerify Gets MRC Accreditation For CTV Measurement Solutions
- How To Tell When A New Media Is Worth Exploring
- NBA Finals Lose Ground Over 2-Year Period, While Streaming Rises
- VAB: Viewing Grew For Some In 2020 Despite Nielsen Declines
- OOH Agency Talon America Debuts Data Management Platform Ada
- Consumer Mindsets Matter: Understanding The Why Behind The Buy
- Search & Performance Marketing Daily - Thursday, July 22, 2021
- Automotive Goes Through Do-Over
- NAI Launches Opt-Out Ad Targeting Based On Hashed Emails, Partners Include Google, Verizon Media
- Startup Surge: Yelp Data Shows Massive Amounts Of New Business Openings
- IAB Analyzes World's Privacy Legislation, Finds Half Lack 'Affirmative Consent' Mandates
- NBCU Names Merkle's John Lee Chief Data Officer
- NBCU Incorporates ANA/4A's Ad-ID, Calls It A New Standard
- You & Mr. Jones Media Taps Hearts & Science, MightyHive Vets for Senior Roles
- Local Media Ad Revenues Forecast To Hit $142B In 2021, But Traditional TV Falters
- Why The Next Generation Of Consumer Profiling May Leave You Speechless
- Total TV Ad Spend Will Hit $130+B In 2030
- OMD Is The Global Billings Leader For No-Growth 2020
- Microsoft 365 Security Setting Hacked By Bad Actors
- Search & Performance Marketing Daily - Wednesday, July 21, 2021
- Google Ads: 3 Strikes And You're Out
- Google Deal Finder On Search, YouTube In Time For Back-To-School, Holidays
- Google Shows Marketers What Organic Search Traffic Declines Look Like
- How Marketers Can Save Millions Of Dollars In CTV: 3 Lessons From Paid Search, Programmatic
- Intersection Dissects Place Exchange: Digital OOH Platform Spun Off With New Venture Backing
- Twitter Begins 'Brand Safety' With MRC: Audits On Measurement, Viewability, SIVT To Follow
- VAB Asks MRC To Pull Nielsen Accreditation
- What They Haven't Told You About NFTs
- Bybrand Integrates Its Email Signature Service With Google Sheets
- Search & Performance Marketing Daily - Tuesday, July 20, 2021
- Beauty Brands Losing Organic Search Traffic To Publishers, Informational Websites
- Microsoft Teams Ad Airing During Olympics Gives Viewers Virtual 'Ticket To Tokyo'
- Sinclair Spins Off Digital Arm, Will Operate As Stand-Alone MarTech Services Company
- Online Experience Increasingly Important To Consumers As Trust Erodes, Performics Study Finds
- How SEO Will Drive Holiday Marketing Success In 2021
- Saying Goodbye To Third-Party Cookies: Lessons From Pharma
- Performance Agency Tinuiti Acquires OTT/CTV Buying Firm Bliss Point Media
- Have Questions About Blockchain? No Worries, 'Blocky' Has Answers
- Newspaper Ad Spending Surges, While Magazines Lag
- Google Dashboard Will Now Alert Users About Outages
- Secrets SEO Agencies Won't Tell You
- EU Court To Rule On Google's $2.8B Antitrust Fine
- Search & Performance Marketing Daily - Monday, July 19, 2021
- TikTok Taps Vimeo To Go After SMB Market
- Zoom To Acquire Five9 In Bid To Surpass Growth Of Google Meet, Microsoft Teams
- Google Offers 992 Redesigned Emojis For World Emoji Day
- Taboola Powers Personalized News Feeds Now In More Than 80 Countries
- Microsoft Exchange Hack Caused By China, Biden Says
- Google's New Way To Optimize Videos For Search
- Omnichannel Strategies Still Baffle Many Marketers
- U.S. Ad Economy Continues Expansion In June, But Begins To Moderate
- As Ad Economy Continues Rebound, Fear Of Media Price Inflation Rises With It
- Amid Heightened Antitrust Scrutiny, Ad Execs Say Big Media Consolidation Is Good, Not Bad
- 2022 Political Ad $ To Approach 2020's Record
- As Media's Biggest Suppliers Get Bigger, Ad Execs Also See Them Getting Better
- The Darwin Media Awards: And The 'Winners' Are....
- Effective Ecommerce Requires Thoughtful Investment
