Search & Performance Marketing Daily Editions for February 2015
- Search & Performance Marketing Daily - Friday, Feb. 27, 2015
- The Science Of 'Do It With Me'
- PureClick Touts MRC Paid-Click Accreditation, Technology Identifies Bad Publishers
- Google Pays $25 Million For .App Web Domain
- Tweets Up Movies' Opening Revs
- Inability To Skip Commercials Frustrates VOD Owners
- Twitter Adds More Safety Features To Fight Abusive Content
- Digital Engagement Index
- Google Backs Off Porn Ban On Blogger
- FTC Says Company Deceived Consumers With Ads Touting Good Reviews
- Google Bakes "Mobile-Friendliness" Into Search Rankings
- comScore Ranks U.S. Media Properties For January 2015
- YouTubers Helbig, Hart To Remake '70 Super Heroes Series
- IoT, Mobile & Connected Shoppers: Views from MIT
- Google+ Some: A Divide + Conquer Strategy
- Content-Marketing Savvy On View In 'Bitter Southerner'
- Search & Performance Marketing Daily - Thursday, Feb. 26, 2015
- Apparel Capitalizing On Ecommerce, Onsite Search Trends
- Lead-Gen Platform From LazBro, Opt-Intelligence Aimed At IBM Silverpop Clients
- Google Glass And Market Research: A Cautionary Tale
- Google Brings Native Search Ads To Google PlayStore
- What Viewability Means For Publishers Today
- New Car Buyers Getting Low Mileage Out of Social, Mobile
- The Next Big Innovation In Marketing Is Already On Your Team
- Software From ThePlatform Aims At Ad Blockers
- How Advertisers Can Lead the Fight Against Digital Piracy
- Patent Vending: Collective Eyes Licensing
- Hank Green's History of YouTube Filled With Insight, A Little Vinegar
- Google To Unite Its European Operations
- Google AI Teaches Itself Atari Skills
- YouTube Remains Unprofitable
- Company Launched to Create Retail Commerce Apps
- BuzzFeed Launches Cute Or Not, Tinder-like for Cats and Dogs
- New Anti-Drug Campaign Uses Gesture Recognition Technology And A Facebook Game
- Digital Engagement Index
- Search & Performance Marketing Daily - Wednesday, Feb. 25, 2015
- Google AdWords Converts Flash-Built Advertisements To HTML5
- Google Acquires Toro, A Facebook App Marketing Startup
- Native Ads: Clear Rules of Engagement Will Help Marketers And Publisher Alike
- All Bots Aren't Created Equal: Battling The Good, The Bad And The Ugly
- Relevant, Original Content Brings Authority To Lesser-Known Sites
- Google Wallet Wins; Softcard Bails from Mobile Payments
- Digital Advertising Alliance Launches Opt-Out App
- LinkedIn Joins Ad Network Race
- Monster Brings Job Ads To Twitter
- Web Growth Dips, Facebook Keeps Pushing Internet Expansion
- Social And Digital Brands Top Buzz Rankings In New Report
- Surprise! Didn't Think The Landing Page Rates?
- ITN Taps Nielsen Catalina Data For Ad Sales
- Bing Ads Offer What Google Doesn't
- Children's Lawyers Seek To Revive Privacy Case Against Google, Viacom
- Google Mulling New Mountain View Headquarters
- Digital Engagement Index
- Google Testing Live Chat Within Business Search Results
- 75% of Marketers Failed to Fully Implement DMARC
- Microsoft Removing Google, Facebook Chat From Outlook
- Search & Performance Marketing Daily - Tuesday, Feb. 24, 2015
- YP Taps SEM Experts To Rebuild Its Search Platform Focusing On Local
- Google Provides A Delete Button For Domains
- Could Google's Call-Only Ads Increase Search, Operating Brand Budgets?
- engage:BDR, Neustar Extend Offline Data To Online Ad Targeting
- Too Many Cooks In The Data Kitchen, Says Marketing Study
- 42% Of Millennials Think Private-Label Foods Are More Innovative
- Havas Acquires mCommerce Specialist Plastic Mobile
- Facebook Biz Strategy Hits 2M Advertisers
- Little Time And Limited Budget Can Add Up To A Positive Outcome
- More Customer Service Moving To Social Media
- Mobile Fraud Set to 'Explode'
- Gmail Autocomplete Flaw Leaves Users Sending Messages to Wrong Recipients
- Google Introduces Inbox for Work Email
- Apple Buys Music Software Maker Camel Audio
- Target Updates Features in Mobile Shopping App
- Google Employee Reveals New Chromebook
- Delivering Mobile Ads Via Drone Is Now A Thing
- Microsoft Readying App For Finding Close-By Friends
- Are Health Info Sites Betraying Consumer Trust?
- Search & Performance Marketing Daily - Monday, Feb. 23, 2015
- Google Acquires Softcard IP, Cuts Pre-Install Wallet Deal With AT&T, T-Mobile, Verizon
- Oscar Night Apple Throws Moviemaking To iPad
- Is A Google 'Buy Now' Button Inevitable?
- Qualia, BlueCava Partner For Real-Time Intent Targeting
- Four In Ten Shoppers Compare Prices In-Store
- Apple To Build Billion-Dollar European Solar Data Centers To Power iTunes, App Store, Maps
- Using The Lifestyles Of Millennials To Secure A Place In Their Heart And Cart
- 2015 Ad Market Gets Off To A Positive Start: January Posts 5% Gain, Due Largely To Digital
- Is There Too Much Good Stuff?
- Social Media Sucked At Guessing Oscars
- U.S. Judge Dismisses Lawsuit Against Google
- 'Billboard,' 'Hollywood Reporter' Create Native Ad Studio
- Yahoo's Facial Recognition Technology
- Oscar Advertisers Score On Social, Coldwell Banker Rules Facebook
- Search Marketers, Don't Confuse Facebook's Use Of Feed, Product Ads
- Digital Engagement Index
- Microsoft Serves Order Online Button In Search Results
- Shoppers Seek Reviews, Says Study
- Search & Performance Marketing Daily - Friday, Feb. 20, 2015
- Oracle Plays Oracle To Predict Oscar Wins
- Lenovo Notebooks Come With 'Horrifically Dangerous' Adware
- The Advent Of Virtual "ROI" Reality
- Is Google Glass Poised To Become The Betamax Of Wearables?
- Google's Latest Land Grab
- Better Will Always Outweigh Perfect In Audience Targeting
- Oscars Stay On-Brand As TV's 'Ladies' Night'
- 42% Mobile Commerce Growth; 33% Buy via Smartphone
- How Mobile Devices Are Changing Shopping and What CPG Marketers Can Learn From It
- Apps, Content, Services Seen Driving Mobile Revenue
- Retailer Adds Beacons to Mannequins
- LinkedIn Launches Lead Generation Tools
- Where To Find Bing's Competitive Edge
- Livefrye Grabs $47M In Funding, Will Expand Tech
- Digital Engagement Index
- Google Agrees To Italy's Data Privacy Checks
- YouTube App For Kids Coming
- Search & Performance Marketing Daily - Thursday, Feb. 19, 2015
- Yahoo Intros Search In Apps As Part Of Mobile Development Suite
- CMOs Will Spend More On Social Media, But Still Struggle With ROI
- Google Wants Lockdown on Gov. Remote Access To Private Servers
- Does Anyone Care About Privacy Anymore?
- Flurry CEO Predicts 2015 Will Become The Year Of Mobile Ecommerce
- Cxense DMP Integrates With Google DoubleClick For Publishers
- Mobile Optimization Gets Consumers Buying
- Digital And Traditional Parity Is Due To Digital Growth, Not TV's Imaginary Decline
- Criteo Crosses Atlantic, Acquires L.A.-Based DataPop
- Mobile Ecommerce Takes 60% Market Share Of Internet Access By 2017
- Oh, The Places We'll Go: IAB Ties ROI To Location Data
- YouTube Cracking Down On Branded Content Freebies
- Are You Gearing Up To Meet Email Marketing Trends?
- Sony SmartEyeglass Released For Developers
- Media Usage Does Not Always Mean Ad-Reach Opportunity
- LinkedIn Network Display Extends Brand Reach Outside Platform
- Digital Engagement Index
- Dark Web Onion City Curiosity
- Hulu Battles Users About Disclosures To Facebook
- Social Security Admin Web Site Beats Amazon In Satisfaction
- Search & Performance Marketing Daily - Wednesday, Feb. 18, 2015
- Mobile Purchases Hampered By Inadequate Security, Slow-Loading Pages
- High School Student Develops Shopping Search Engine
- Yandex Pushes Russian Government Into Google Probe
- Rovi Inks Data Deal With A+E Networks
- Yelp Takes Aim At Fake Review Purveyors
- AT&T Charges Kansas City U-Verse Users $29 A Month To Avoid Tracking
- 6 Often Forgotten Google AdWords Features
- Small ISPs Urge FCC To Retreat From Plan To Classify Broadband As Utility
- Digital And Traditional Parity Is Due To Digital Growth, Not TV's Imaginary Decline
- The Next Phase Of Local Commerce
- A Handful Of Content Creation Tools You Might Not Know
- Digital Engagement Index
- Snapchat Valuation Pegged At $19B, Media Brands Invest In Service
- Google May Have Pulled Sparrow App
- Viewability: The Advertising Trend Of 2015
- Google Ends Another Mobile Payment Product
- Are You Afraid Of The Future Of Marketing?
- Beaconing & Moving Beyond the Smartphone
- Programmatic Targeting Impacting Physical Shopping
- Search & Performance Marketing Daily - Tuesday, Feb. 17, 2015
- Google YouTube Channel For China's Developers Launches As Great Wall Moves Online
- Retailers, Brands Have A Growing Problem In Search, Shopping Ads
- Valentine's Day Shopping: Mobile Sales Up 35%
- Apology Marketing Inducts Krispy Kreme Into Klub Campaign
- Mobile Shopping: 49% Research Products, Compare Prices
- Foursquare Eliminates Barriers To Mobile App
- Sideswipes: We're At A Weird Moment In Narcissism
- Battle For Search Market Share Heats Up Again
- Video Content In-View Ads Rising
- Facebook To Debut Product Ads, Boost To Brands
- Forrester: Razorfish Global, SapientNitro, Leaders In The B-to-C Marketing Space
- Havas, NewsCred Strike Global Content Marketing Accord
- Digital Engagement Index
- Search Engine Aggregates Loan Offers To Finance Education
- Three Economic Principles To Transform Search Campaigns
- The Unknowns About Google, YouTube Revenue
- IBM's Watson Now Powering Smart Toys
- Is Twitter A Total Waste Of Time For Publishers?
- Search & Performance Marketing Daily - Monday, Feb. 16, 2015
- Battle For Search Market Share Heats Up Again
- Brands Must Redirect Budgets To Customers Before Capitalizing On Technology
- Zillow, Yelp: Mobile Search Contributing To Earnings
- Beacons Open Up Prospects For 'Physical Retargeting'
- Lord, Blessed Is The Man Who Trusts in You. Forbes, Not So Much
- FTC Urges Court To Let Throttling Lawsuit Proceed Against AT&T
- Google Shuttters Helpouts
- Mobile Shopping: 49% Research Products, Compare Prices
- Fiji Water Launches Its First Television Campaign
- Apple Lifts Ban On Pot Social App MassRoots
- Three Things Marketers Need To Know About SEO From A Physics Major
- Traditional TV Ad Revs: Still To Grow, Perhaps At Expense Of Digital Platforms
- Apple's Titan Automobile, Per 'WSJ'
- Over The Top In The Oval Office
- Study Says TV Still Leads Digital
- Nielsen Revs Grow Slightly, Focuses On VOD
- Forbes Puts Native Ad On Cover
- TV Upfront Spend Shifts, Cable Grows Steadily
- Scripps Networks Affiliate Fees Outpace Revs, HGTV Fuels Co.
- Mobile Malware On The Rise
- Burger King Expands Mobile Ordering
- Apple Launches 'Pay Once And Play' Games
