Search & Performance Marketing Daily Editions for July 2023
Search & Performance Marketing Daily - Monday, July 31, 2023
Google Maps -- One-Third Of People Don't Trust It
Microsoft Warns Of Possible Service Interruptions If AI Chips Become Scarce
NASCAR Races Toward Data
One-Third Of Programmatic OOH Spend Going To Video-Enabled Screens
Meta Expands Zefr's Brand-Suitability Solution To Instagram Feed
Why Most Brands Aren't Thinking About Media Holistically
With New Marketing VP, August Shifts To Brand Awareness
X Launches 'Ad Revenue Sharing' Program Globally
Marketers Say They Lack Resources For Privacy-Law Changes
Search & Performance Marketing Daily - Friday, July 28, 2023
eBay Makes Its Marketplace A 'Magical' Place
Microsoft Advertising Goes Through 'Transformation,' Rebrands Xandr, PromoteIQ
Google Merchant Center Policy Tags AI-Generated Reviews As Spam
How AI Can Speed Up Your Search Marketing
P&G Mulls Upping Retail Media Spend
Persistent and Personalized: Adore Me Sees AI Opening New Relationships With Customers
Lagunitas' New CMO On How Brand Aims To Regain Its 'Mojo'
Digital Coach: Consumers Are Going Online Both Before And After Entering A Store
Roku Outperforms On Q2 Revenue, Losses, Stock Rockets Up 9%
AI Making Google Less Green
Brin Back At Google Office, Working On Gemini
Search & Performance Marketing Daily - Thursday, July 27, 2023
Adjusting The Backward Thinking Around AI
Anthropic, Google, Microsoft, OpenAI Launch Forum To Promote Safe, Responsible AI Development
YouTube Shorts Gets Ad-Measurement Tools Supported By IAS, DV
Wildfire Monetizes Commerce Transactions Through Gen AI Engine
Google Sued For Allegedly Overcharging 'TrueView' Advertisers
Will Conversational Search Change Ad Targeting For Brands?
Volvo Partners With Pinterest For Denim-Themed Effort
PubMatic Offers Self-Service Advertising Platform
B2Bs Consider Mobile-Only Threads' Biggest Limitation
U.S. Ad Market Dips Again In June
Uncorked: An Unconventional Path For This Vintage Wine Estates' Exec
Premium Inventory Access Drives ATV Spend Increases: Survey
Lessons From Netflix: Trusting Your Brand's Value Proposition
Melissa Forms Data Partnership With Global-Z
The Benefits Of B2B Lead Scoring
Search & Performance Marketing Daily - Wednesday, July 26, 2023
Tracking: What Marketers Should Know About Apple iOS 17
Microsoft, Dentsu Strengthen AI Innovation Partnership
OpenAI Text Classifier Shuttered Based On Low Accuracy Rate
How To Leverage Growth Of Social Media Apps
Tech Platforms Ask Appeals Court To Toss Claims Over Gambling Apps
REI Co-op Expands Tour Offers, Commits To Expanding Outdoor Access
Study Shows The Top Ten Podcasts For Women
Intuit Launches B2B Ad Network Targeting Small Business Owners
Twitter Vs. Brand X: What Will TV News Do Without The Bird?
M&C Saatchi CEO MacLennan Stepping Down
Search & Performance Marketing Daily - Tuesday, July 25, 2023
Amazon, Google, Meta, Walmart Ad Spend Rises, With YouTube Surging 31%
Alphabet Advertising Rebounds, CFO Becomes President/Chief Investment Officer
The Woman Leading Google Ads Search, Shopping, Maps Talks GAI, Personal Development
Google Display, Dynamic Search Ads Roll Into AI Performance Max
Apple Accused Of Abusing Ad Tracking Position In France
Thorne Healthtech Partners With Basketball Hall-Of Famer For Global Ads
Internet-Wireless Marketers Slow Paid TV Ad Spend By 11%, Impressions Rise
Toyota, Warner Bros. Partner To Promote Pickup Truck
The Challenge In Regulating AI
Mediavine Named Partner In Google Premier Program
Search & Performance Marketing Daily - Monday, July 24, 2023
Google: What Is A Red Team?
Twitter Rebrands To 'X,' Begins Transformation To 'Everything App'
Google Pixel Soccer Spot Features Megan Rapinoe
One Sound Doesn't Fit All Campaign Explores Audio
MGID Prepares Ad Industry For A Myriad Of Google's Changes
Unimpressed With Q2 Holding Company Results, Wall Street Pushes The Sector Down
TikTok Expands Text Posts For Creators
What Are Prediction Markets And Why Should You Care?
This Must Be The Place: Consumers' Evolving Expectations Of Home
Video Format Preferences Vary Significantly By Age
Search & Performance Marketing Daily - Friday, July 21, 2023
Former Xandr GM Takes Helm At Captify As Intent Signals Go Cookieless
Amazon, Google, Meta, Microsoft Agree To AI Safeguards Urged By White House
Analyst Sees Microsoft Bing Search Outpacing Google Search Revenue Within 3 Years
The Future Of Live Shopping: A Conversation With Sune's Brian Beitler
As Hollywood Strikes, A-List Director Markets Direct-To-Consumer, Really Direct
Kenvue Comes Out Swinging And Alone -- Though Still Tied To J&J
Tech Clients, 'Turnaround' Agencies Continue To Hinder IPG Performance
Google Users Ask Court To Revive Privacy Claims Over Streaming Video
Kelley Named VP, Business Development For Advocado
How Healthy Is Your Brand?
Social Commerce: Too Big to Fail?
FTC Warns Health Apps Over Privacy
Search & Performance Marketing Daily - Thursday, July 20, 2023
Microsoft Performance Max Opens In Beta
Visa Dives Deep Into Creator Economy
GAI Skill Gap Is Biggest Barrier To Entry For Marketers, Gartner Finds
Google Tests AI Tool For Journalists: Report
Yahoo Names Chipotle's Tressie Lieberman CMO
Women's World Cup Ready To Meet Its Moment
Babies R Us Reborn: Smaller, Experiential
The INFORM Consumers Act - Brand New Rules For Online Marketplaces And Sellers
Cox Heads Programmatic Product Management For Integral Ad Science
Diller Says: Publishers Are Ready To Sue The Tech Giants
With Cost-Cutting Back In Fashion, Macy's Launches Private-Label Line
Apple Is Working On AI Tool To Challenge OpenAI And Google: Report
Search & Performance Marketing Daily - Wednesday, July 19, 2023
Automation Shows Profitability
Microsoft Search Gets Visual In Chat For Bing
Microsoft Launches Vector Search In Preview
Meta, Microsoft Expand AI Partnership
Changes In Brand Strategy Drive Frequency Of Agency Reviews
NewsGuard Launches 'Made-For-Advertising' Service In Response To ANA Study
Streamers' Ad Pods Duration Grows, As Frequency Issues Remain
Salesforce Offers New Generative AI Capabilities
Amazon Lauds Cheapskate Parenting, Debuts 'Dormz' Campaign
Most PR Pros Are Now Using AI Tools: Study
Sprite Offers Heat-Activated Vending Machine
Search & Performance Marketing Daily - Tuesday, July 18, 2023
Warner Bros. Ropes In Barbie Pink Marketing, Search
Newswire Begins Releasing AI Tool Suite For Marketers, Copywriters, Creators, PR
Apple, Amazon Deal Led To $218M Fine By Antitrust Legislator In Spain
Trackable Digital Refunds And Payments Made Possible Through SKUx, Emplifi Partnership
Twitter's Biggest Advertisers Cut Spending An Average of 71%
Brands That Advertise On Streaming Platforms Are Viewed As More Innovative, Relevant
Waking Up To Sleep Tourism
ANA/4A's Finds Media More Involved Than Creative In Agency New Business Pitches
Consumers Seek Deals As They Grapple With Uncertain Outlook
Study: Average Cost Of Agency Review Tops $1M
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