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Google Ends Another Mobile Payment Product

BebaPay was a payment card that was launched by Google and Equity Bank in Kenya back in 2013. The card, which enabled users to pay for bus fare via NFC, will be discontinued from March 2015. We saw Google withdraw BebaPay from the Philippines market around 10 months ago as well. Google had more than 100,000 active BebaPay users. In Kenya, BebaPay customers have been advised to switch to Equity prepaid MasterCard at no additional cost. Google also offered the BebaPay app which can turn any NFC enabled Android phone into a card reader. This enabled shops, traders and small businesses to use BebaPay to accept payments from customers without the need for cash registers. Google seems to be consolidating projects to reduce its focus in the payments space.

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