Tag results for "ad network"
- Mojiva Debuts Ad-Serving Platform For Ad NetworksNewly public companies like Facebook, LinkedIn and Pandora have underscored the ne ...
- How Networks Are Staying In The Ad Business The traditional wisdom has been that all the ad networks were doome ...
- Rovi Launches Tool To Measure TV Ad BuysElectronic program guide company Rovi Corp. is kick-starting a media research to ...
- ANA Fires Back At Microsoft's 'Do Not Track'The Association of National Advertisers (ANA) has weighed in on Microsoft's decisi ...
- Microsoft To Turn On Do-Not-Track By Default In IE10Microsoft's next version of its Internet Explorer browser will come with do-not-tra ...
- Online Ad Companies Revise Privacy Practices After BBB Inquiry Several online ad companies have tweaked their practices in response to inquiri ...
- New Tremor Tool Takes On Mobile Device Fragmentation Mobile device fragmentation is a big problem for advertisers. Because smartphones a ...
- Mediabrands To Debut BPN, Third Agency NetworkMediabrands is preparing to launch its third agency network this summer. T ...
- Kinsella Urges Brands To 'Set Mobile Free'Colin Kinsella, CEO, Digitas North America, is now on stage discussing so ...
- GeoEdge Analytics Tackles Ad Image Quandary For Global Publishers, Ad NetworksVisibility to actually view where ads surface on Web sites has be ...
- AdKnowledge Loses Bid To Dismiss 'Poster Club' Lawsuit Siding against the ad network AdKnowledge, a federal judge has rejected t ...
- Demystifying Agency Trading Desks: Power's In Analytics & Integration, Not Pork BelliesLast week at the 4A's "Transformation LA 2012" conference, I moderated ...
- An Important Competitive Issue For PublishersA study from comScore gives new perspective to the old saying fr ...
- DoubleVerify Trust Index Details State Of Ad Verification DoubleVerify released the 2H 2011 Trust Index study that analyzes and provid ...
- Jumptap Rolls Out New Political Ad Options With mobile ad spending expected to rise during the 2012 election seaso ...
- IAB Voices Concern About Regulating 'Data Brokers' The Federal Trade Commission's call for new restrictions on data brokers cou ...
- Undertone Promises Brand Lift Or Money BackOn a mission to distinguish itself from rival ad networks, Undertone ...
- InMobi Dangles Consumer Survey In Front Of BrandsThe mobile ad network is ready to offer direct consumer surveys ...
- RadiumOne Raises Another $50 MillionRadiumOne, which runs a social data-driven ad network, is closing a $ ...
- YuMe To Debut Algorithm To Aid Video Ad PlacementMedia buyers are always looking for better ways to evaluate expected campai ...
- Millennial Media Offers Self-Serve Mobile Ad Tools To Broaden The BaseTaking on the conventional wisdom that flying mobile ad campaigns is sti ...
- Jumptap, PlaceIQ Team To Boost M-CommerceAs retailers increasingly embrace mobile to boost foot traffic and drive m-commerc ...
- Opera Acquires Mobile Theory, 4th Screen Pushing further into mobile advertising, Opera Software is acquiring a pair ...
- NAI To Update Code and Site, Broaden The Discussion in 2012The former chief privacy officer of the FTC is only three mont ...
- Facebook Wins Madison Ave.'s Hearts And Minds, Topples GoogleFacebook has emerged as the "strongest" digital media brand among advertisers a ...
- Should You List Your Site On An Ad Network's Roster?You'd almost think that ad networks have two site lists: one ...
- Undertone Solidifies 'Publisher Network,' Signs Exclusives With Big TitlesContinuing to position itself as more than an ad network, Undertone ju ...
- Tremor Acquires Video Analytics Platform InPlay For Publishers, TubeMogul Remains Focused On MarketersReady to show publishers the data, ad network Tremor Video has purchas ...
- Ad Industry Rails Against Costly SOPA/PIPA Compliance Industry executives claim the proposed SOPA legislation will cost billions to monit ...
- Martini Taps Clickthrough's McCallum To Lead ProductHigh-end ad network operator Martini Media has hired Abe McCallum head ...
