- Facebook, Microsoft, Amazon, Apple Among Highest-Paid Summer Tech Interns
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 3, 2017
Interns at some of the top tech companies in the United Stat ...
- Consumer Privacy Is Tech, Not Ad, Issue
Online Spin, Cory Treffiletti - Wednesday, May 3, 2017
Many of you know the FCC recently rolled back its rules arou ...
- High-Flying Criteo Reports $517M Q1 Revenue, 29% Increase YoY
Real-Time Daily, Philip Rosenstein - Thursday, May 4, 2017
Ad tech firm Criteo announced a 29% increase in Q1 2017 reven ...
- IAS Bows Viewability Measurement Capability
Real-Time Daily, Tobi Elkin - Tuesday, May 2, 2017
Ad-tech firm Integral Ad Science (IAS) has teamed with a group ...
- Storyful, Moat, CUNY Fight Fake News, Foster Brand Safety
The Daily Blog, Erik Sass - Tuesday, May 2, 2017
The Open Brand Safety database launches with agency partners GroupM and Web ...
- Another Ad-Tech Merger? Outbrain And Taboola
RTBlog, Tobi Elkin - Monday, May 1, 2017
In another sign of the times for ad tech, the content recommendati ...
- Dosh App Attracts Forever 21, Applebee's
Marketing Daily, Tanya Gazdik - Friday, April 28, 2017
"I believe that Dosh has the opportunity to shift how merchants a ...
- Ad-Tech Product And Partnership News: Week Of April 24
Real-Time Daily, Tobi Elkin, Philip Rosenstein - Friday, April 28, 2017
RubiconProject, Acxiom and TremorVideo were among the ad-tech firms making news t ...
- The Connected Garden: Cleaning Up Our Digital Ad Mess
Real-Time Daily, Rob Emrich - Thursday, April 27, 2017
What a mess. The advertising industry has been reduced to a whirlin ...
- AppNexus Launches Multimedia Auction Technology, Video Ad Format
Real-Time Daily, Tobi Elkin - Thursday, April 27, 2017
Aiming to help publishers improve monetization, AppNexus launched a multimedia auctions technolo ...
- Jivox Names Execs In Engineering, Customer Innovation
Real-Time Daily, Tobi Elkin - Thursday, April 27, 2017
Martech firm Jivox named leaders in engineering and customer innovation. ...
- Google Parent Alphabet Hits $21B In Q1 With Little Impact From YouTube Snafu
Real-Time Daily, Tobi Elkin - Friday, April 28, 2017
Google's parent company Alphabet beat Wall Street's earnings expectations for the fir ...
- HuffPost Pares Ad Tech Vendors, Dives Into New Ad Formats
Around the Net in Real-Time, Tobi Elkin - Wednesday, April 26, 2017
The Huffington Post is now HuffPost, part of an effort to rebra ...
- Facebook Takes On Fake News
Around the Net in Real-Time, Tobi Elkin - Wednesday, April 26, 2017
Facebook has begun testing a new feature within its Related Articles functi ...
- AT&T's AdWorks Unveils Media Lab, Touts Cross-Screen Addressable Advertising
Real-Time Daily, Tobi Elkin - Wednesday, April 26, 2017
AT&T's AdWorks unit unveiled a sleek new media lab packed with interacti ...
- Programmatic TV Will Evolve More Slowly, Requires Testing
Real-Time Daily, Tobi Elkin - Wednesday, April 26, 2017
Programmatic TV will evolve more slowly as broadcast TV networks hold ...
- Brand Safety Begins And Ends With Advertisers
RTBlog, Tobi Elkin - Tuesday, April 25, 2017
Where the issues of brand safety are concerned, the buck begins a ...
- Embracing A More Open Approach Is Critical To Fostering Brand Safety
RTBlog, Tobi Elkin - Monday, April 24, 2017
Ad-tech providers and agency partners should embrace a more open approach wi ...
- Ad-Tech Product And Partner News: Week Of April 17
Real-Time Daily, Tobi Elkin, Philip Rosenstein - Friday, April 21, 2017
Drawbridge, Taboola, AerServ, and Beachfront Media were among the ad-tech companies launchi ...
- Blocking Poor Web Ad Experiences: What's In It For Google?
RTBlog, Tobi Elkin - Friday, April 21, 2017
Google is considering launching a filter on the mobile and desktop versio ...
- Merging Digital, TV Ad Tech: Q&A With TiVo's Joan FitzGerald
MediaDailyNews, Charlene Weisler - Wednesday, April 19, 2017
Joan FitzGerald, VP, product management and business development, TiVo, is a ...
- Automated Media Buying Isn't Going Anywhere Despite Potential For Fraud
RTBlog, Tobi Elkin - Thursday, April 20, 2017
The projection by eMarketer earlier this week that nearly four of eve ...
- Oracle Will Acquire Moat, Ups Targeting Options
Real-Time Daily, Tobi Elkin - Wednesday, April 19, 2017
Oracle has signed a deal to acquire Moat, an independent third-party measureme ...
- Study: Nearly Half Of All TV Buying Will Be Programmatic Within 3 To 5 Years
Real-Time Daily, Tobi Elkin - Wednesday, April 19, 2017
Most advertisers and agencies are already embracing advanced TV as an advertisi ...
- BrandTech Helps Put Brands First on Digital Platforms
MediaDailyNews, Rich Raddon - Tuesday, April 18, 2017
Brands need to locate their presence within the digital media ecosystem a ...
- How Can Marketers Avoid The Messy Supply Chain?
RTBlog, Tobi Elkin - Tuesday, April 18, 2017
Much has been made of the mess that is the digital advertisi ...
- IAB Group Releases New Features In Native Ad Spec For Comment
Real-Time Daily, Tobi Elkin - Monday, April 17, 2017
The Interactive Advertising Bureau has released the latest version of its OpenR ...
- Publishers Seek To Create Their Own Marketing Cloud
Around the Net in Real-Time, Tobi Elkin - Friday, April 14, 2017
As publishers grow increasingly frustrated by the number of vendors they ha ...
- The Reports Of TV's Death Have Been Greatly Exaggerated
MediaDailyNews, George Simpson - Thursday, April 13, 2017
Shelly Palmer wrote an ominous-sounding column this week predicting that "TV M ...
- Ad Tech Product And Partner News: Week Of April 10
Real-Time Daily, Tobi Elkin, Philip Rosenstein - Friday, April 14, 2017
MediaMath, SpotX, NinthDecimal, and Taykey were among the ad-tech companies launching n ...