Tag results for "ad technology"
- InMobi Partners With Adsquare On In-App Audience Targeting SolutionsMobile ad platform InMobi said it's partnering with mobile data exchange adsqua ...
- Omnicom's Accuen Trading Desk Sees Solid Growth In Q4While the forces of consolidation continue to roil the ad tech water ...
- Adsquare Makes GfK Insights Available For Mobile Programmatic AdvertisingMobile data exchange adsquare is making region-based consumer insights from global resear ...
- Sharethrough Integrates With Sizmek Mobile-First DSPNative advertising supply-side platform (SSP) Sharethrough launched a programmatic native advertising integrati ...
- Server-Side Header Bidding Comes To Native ProgrammaticProgrammatic native advertising platform TripleLift launched a server-side header bidding technology f ...
- Sizmek Names Mark Grether Executive ChairmanAd management firm Sizmek announced the appointment of Mark Grether as executi ...
- Is 2017 The Year For Audio? The rapid expansion and growing sophistication of today's audio advertising market ...
- Kargo Expands Executive Leadership TeamKargo, a provider of mobile brand advertising, announced the appointment of Ry ...
- Facebook Opens Its Black Box To Prevent Advertisers From Avoiding Audience NetworkFacebook is starting to open its Facebook Audience Network up a bi ...
- Impact Radius Names Martech Vet David Yovanno CEO Impact Radius, a provider of products for media attribution, performance marketing, t ...
- Hiring: Women In Ad Tech Goodway Group, a managed services programmatic firm that works with local, regiona ...
- Predictive Tools Main Tech For U.S. MarketersA November study by Marketo found that predictive tools were the ma ...
- Data Becomes 'Pillar' Of Advertising In 2017If 2016 was the year of measurement, than 2017 will become t ...
- Tech Companies Challenge Trump's Travel BanGitHub, an open-source development community, seems to be spearheading a Tuesday meeti ...
- AppNexus Launches Real-Time PSA IntegrationAd tech firm AppNexus is partnering with the Federation for Internet Aler ...
- Trump Travel Ban Could Boost UK Tech SceneFor months, British Internet companies have been grappling with how Brexit wi ...
- Tech Giant Take On Trump Immigration PolicyTop tech giants are reportedly gathering on Tuesday to discuss filing ...
- Centerfield Scores $156M In Financing To Acquire Performance Marketing Firm Qology DirectCenterfield, an ad tech firm that identifies customer intent to implement real-ti ...
- IAB Tech Lab Unveils Overhaul To Content TaxonomyIn a bid to improve levels of transparency and accountability throughout t ...
- Small Business Tech Is Still Emails And SpreadsheetsIn the nationwide survey commissioned online by Harris Poll, most small busine ...
- 90% Of Advertisers Currently Unhappy With Programmatic RelationshipsSome 90% of advertisers aren't happy with their current programmatic relationship, whi ...
- AppNexus, Index Exchange Expand Header Partnership: Include Server-to-Server IntegrationAppNexus and Index Exchange announced an expansion of their header bidding partnersh ...
- Agency Trading Desks Still Dominate Programmatic Agency trading desks continue to be the dominant model for programmatic ...
- Google Recalls Employees: Microsoft, Facebook Warn U.S. Policies Could Impact Ad TechThree of the largest ad-tech companies have sent a warning to employee ...
- How Artificial Intelligence Could Boost Email MarketingWant a higher return on your email campaigns and increasing open rate ...
- Top Trending Topics in Ad Tech 2017 is the year premium publishers and advertisers continue to develop sophisticati ...
- Adform To Shed 8% Of Global StaffAd-tech outfit Adform has confirmed that it has made a significant numb ...
- Stay-At-Home Moms Use Media Technology MostMothers of all kinds show tremendous utilization of media and technology. B ...
- Viant To Buy Adelphic PlatformAdelphic's self-service model proved particularly attractive to Time Inc., according to Preside ...
- NinthDecimal, Acxiom Team For Location Data NinthDecimal, a marketing platform comprised of location data, announced a data integrati ...
