- Nestle Starts Looking For A Digital Agency
Around the Net In MAD London, Sean Hargrave - Tuesday, December 15, 2015
The brand has issued RFPs to agencies, and there is no intermedia ...
- L'Oreal Appoints The Red Brick Road As Integrated Agency
Around the Net In MAD London, Sean Hargrave - Tuesday, December 15, 2015
L'Oreal UK has appointed The Red Brick Road to be the retain ...
- Aldi Reviews Creative Account
Around the Net In MAD London, Sean Hargrave - Friday, December 11, 2015
Aldi is running the pitch through ISBA and has begun contacting creati ...
- MEC Wins $1 Billion L'Oreal U.S. Media Account
MAD, Steve McClellan - Thursday, December 10, 2015
The win came after a lengthy review that began in April. MEC ...
- Valero Names Campbell Ewald Its First Agency Of Record
MAD, Larissa Faw - Thursday, December 10, 2015
The Interpublic shop will be responsible for branding and creative, as we ...
- ReachMax Report: Big Difference Between 'Programmatic Guaranteed' In China And The West
Real-Time Daily, Tobi Elkin - Thursday, December 10, 2015
ReachMax, a China-based independent ad-tech firm, finds that the term "programmatic guarantee ...
- Adidas Appoints Havas Helia To CRM Account
Around the Net In MAD London, Sean Hargrave - Tuesday, December 8, 2015
The sportswear and equipment manufacturing giant kicked off a review in Septemb ...
- P&G Shifts Bulk Of $2.6 Billion NA Media Assignment To Omnicom And Carat From SMG
MAD, Steve McClellan - Monday, December 7, 2015
P&G confirmed that it has shifted most of its business away fr ...
- Clorox Launches Agency Review
MAD, Larissa Faw - Monday, December 7, 2015
The incumbent creative agency is Omnicom's DDB, while WPP's AKQA handles digit ...
- Honda Hands Dentsu Aegis GBP50m Media Account
Around the Net In MAD London, Sean Hargrave - Monday, December 7, 2015
Dentsu Aegis Network won the account after pitching against the incumbent Starc ...
- Spotify Reviews Media Agency
Around the Net In MAD London, Sean Hargrave - Friday, December 4, 2015
The UK account was previously held by Starcom MediaVest Group but t ...
- Heathrow Calls Ad Agency Review
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
Heathrow is seeking a creative agency ahead of an advertising push. Oystercatche ...
- Savills Seeks New Media Agency
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
The process is being run by Oystercatchers. There are four shops involve ...
- Lidl On Hunt For Social Agency
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
The review is being run by AAR. The incumbent is Cubaka. Starc ...
- MGM Resorts International Consolidates Ad, Media Duties
MAD, Steve McClellan - Monday, November 30, 2015
Interpublic's McCann has been named lead creative agency after a review a ...
- 5 Predictions For 2016: Connexity's Craig Teich Says Fraud & Viewability Concerns Persist
RTBlog, Tobi Elkin - Tuesday, December 1, 2015
Craig Teich, EVP of global sales at Connexity (formerly Shopzilla), says first-par ...
- Droga5 Wins Global Belstaff Account
MAD, Steve McClellan - Friday, November 27, 2015
The agency said it would work with the brand, which has glob ...
- GSK Reviews Creative Agency Roster
Around the Net In MAD London, Sean Hargrave - Friday, November 27, 2015
A source close to GSK said the company is looking to consolida ...
- Figliulo&Partners Named AOR For Cruise Line Seabourn
MAD, Steve McClellan - Wednesday, November 25, 2015
The appointment came after a competitive review held by the luxury crui ...
- Spalding Picks Walton Isaacson For AOR Duties
MAD, Steve McClellan - Monday, November 23, 2015
In recent years the brand has not had an AOR, instead assigni ...
- Unilever Sticks With Mindshare In Western Europe
Around the Net In MAD London, Sean Hargrave - Monday, November 23, 2015
The FMCG giant kicked off a global media review in January, a ...
- Unilever Completes $7 Billion Global Review
MAD, Steve McClellan - Friday, November 20, 2015
The Unilever pitch, mandated by its review-every-three-years policy, was the biggest med ...
- Daily Mail Searches London For International Ad Agency
Around the Net In MAD London, Sean Hargrave - Thursday, November 19, 2015
Sources said DMG Media held initial meetings, which also includes The Ma ...
- 72andSunny Appointed AOR For Seventh Generation
MAD, Larissa Faw - Wednesday, November 18, 2015
The selection came after a formal review. The agency's initial work f ...
- Emirates Chooses Amaze For Global Digital Partner
Around the Net In MAD London, Sean Hargrave - Friday, November 13, 2015
Emirates Airline has appointed marketing agency Amaze as its global digital partne ...
- MeringCarson Wins Sacramento Railyards Revitalization Account
MAD, Larissa Faw - Monday, November 9, 2015
The 240-acre railyard originally opened in the 19th century to serve t ...
- Razorfish Wins Digital AOR Duties For TE Connectivity
MAD, Larissa Faw - Monday, November 9, 2015
The agency helped its cause with previous work that impressed the clien ...
- McCann Awarded Extension Of Its U.S. Army Contract As Formal Review Is Delayed
MAD, Steve McClellan - Monday, November 9, 2015
The Army had intended to conduct a formal review for the contra ...
- Gyro Wins Global Creative/Strategy Account For Audio Company Jabra
MAD, Steve McClellan - Friday, November 6, 2015
The win followed a formal review. Gyro London will lead the glob ...
- New York Life Taps Three Shops - Anomaly, MediaVest, Weber Shandwick
MAD, Larissa Faw - Friday, November 6, 2015
New York Life Insurance Company is forming a new team to overs ...