- Mush Awards AntiSocial Social AOR Duties
Accounts on the Move, Steve McClellan - Tuesday, July 26, 2022
Social Media agency AntiSocial has been name social agency of record f ...
- California Privacy Agency Staff Recommend Opposing Federal Bill
Digital News Daily, Wendy Davis - Tuesday, July 26, 2022
California's privacy agency recommended opposing the proposed American Data Privacy Protection Ac ...
- Word Play: Rosetta Stone Campaign Finds The Perfect Word To Match An Experience
MAD, Fern Siegel - Tuesday, July 26, 2022
The work is the first by Duncan Channon, the company's new creati ...
- Nike Chooses PMG, Initiative To Be Its New Media Agency Partners
MAD, Steve McClellan - Tuesday, July 26, 2022
The selections came after a review that began late last year. Mindsha ...
- GroupM Taps MediaCom's Slaymaker As Deputy Global Investment Chief
MediaDailyNews, Joe Mandese - Tuesday, July 26, 2022
A long-time GroupM agency exec, Slaymaker most recently was Chief Investment Offic ...
- Chicago Agency Taps MediaLink, Mcgarrybowen Veteran For President/Partner Role
Mediapsssst, Richard Whitman - Tuesday, July 26, 2022
Pahnke Chicago has appointed Kate Black to the new role of preside ...
- Boathouse Taps NBA, Deloitte Veteran For Social, Content Role
People on the Move, Steve McClellan - Tuesday, July 26, 2022
Boathouse has appointed Geoff Gates as Creative Director of Social Strategy and Content. He’ ...
- G/O Media Appoints MGID As Its Global Ad Platform
Publishers Daily, Ray Schultz - Tuesday, July 26, 2022
G/O, which publishes such digital titles as "Gizmodo" and "Jalopnik," has sign ...
- House 337 Created From Merged Engine Creative, ODD Group
MAD, Fern Siegel - Monday, July 25, 2022
House 337 says it represents a new strategy, the broadening of produc ...
- Forrester Report Picks Leaders In Marketing Creative And Content Services
MAD, Steve McClellan - Monday, July 25, 2022
The report, by Forrester principal analyst Jay Pattisall, identifies what it cal ...
- Publicis Creative U.S. Names Goodall Chief Strategy Officer
MAD, Fern Siegel - Monday, July 25, 2022
Previously, Goodall served as Partner and Chief Strategy Officer of Anomaly N ...
- Sampling Error: The Distorted Reality Of Research
MAD, Kelcey Curtis - Monday, July 25, 2022
How do we add pigment to traditional research surveys' shades of gr ...
- True Media Appoints New President For U.S. Operations
Mediapsssst, Richard Whitman - Monday, July 25, 2022
Chris Actis was most recently president at Kruskopf and Co., a full-servi ...
- NFL+ Launches, League Saw A 14% Rise In 2021-22 TV Ad Revenue
Television News Daily, Wayne Friedman - Monday, July 25, 2022
The NFL launches NFL+ today, as the NFL posted another TV ...
- McFarland Named FCB Chief Talent Officer, Chicago
MAD, Fern Siegel - Friday, July 22, 2022
CEO Kelly Graves said McFarland had a "people-first mentality" that will ha ...
- Publicis Media Veteran Joins Anchor Trading As EVP, Client Partnerships
MAD, Steve McClellan - Friday, July 22, 2022
Pisick, a 20-year media industry veteran most recently served as President ...
- Tombras Appoints Stein Chief Purpose Officer
MAD, Steve McClellan - Friday, July 22, 2022
The appointment comes amid increasing demands from consumers that brands articulate the ...
- Axe And Lil Baby Join Forces For Gen Z Men
Marketing Daily, Todd Wasserman - Friday, July 22, 2022
In the ad, a young man tries a sample of Axe a ...
- S4 Capital Lowers Full-Year Profit Expectations
Mediapsssst, Richard Whitman - Friday, July 22, 2022
Investors weren't happy as company shares tumbled nearly 40% this week ...
- MWG's Miller Moves To Dentsu International
People on the Move, Steve McClellan - Friday, July 22, 2022
Dentsu International has appointed Jeremy Miller Global Chief Communications Officer. He’ll repo ...
- Spoiler Alert: This Year's Agency Of The Year Award Is GroupM's To Lose
RTBlog, Joe Mandese - Monday, July 25, 2022
I've never made a call like that, but based on last week ...
- Fierce Defender: How AARP's S.V.P. Is Making An Impact
Brand Insider: Behind The Scenes, Lisa Singer - Friday, July 22, 2022
"That was the beginning of what has ended up being a pret ...
- Rain The Growth Agency, iSpot.TV Team To Up Campaign Optimization
MAD, Fern Siegel - Thursday, July 21, 2022
The DTC ad agency can offer clients access to iSpot's analytics a ...
- IPG Latest Holding Company To Boost Full-Year Growth Outlook After Strong First Half
MAD, Steve McClellan - Thursday, July 21, 2022
IPG is the third ad holding group this week to upgrade i ...
- Mindshare Lands Discover's U.S. Media Account
MAD, Steve McClellan - Thursday, July 21, 2022
The remit covers audience and media strategy, planning, investment, measurement, and da ...
- IPG Taps Its Top Media Guy To Run McCann Worldgroup (Again)
Mediapsssst, Richard Whitman - Thursday, July 21, 2022
This isn't the first time the holding company has taken its t ...
- DiGo Named AOR For Attraction Pass Provider Go City
Accounts on the Move, Steve McClellan - Wednesday, July 20, 2022
Ad agency DiMassimo Goldstein (AKA DiGo) has been named agency of reco ...
- Dentsu Americas CEO Kelley Named Chair Of The Ad Council
MAD, Steve McClellan - Wednesday, July 20, 2022
She succeeds NBC Universal's Linda Yaccarino and will serve a one-year ter ...
- Publicis Groupe Reports Record First Half Performance, Raises Full-Year Growth Guidance
MAD, Steve McClellan - Thursday, July 21, 2022
The firm said Thursday it expects organic growth this year to ...
- NAPA Auto Parts Repositions 100-Year-Old Brand
Marketing Daily, Tanya Gazdik - Wednesday, July 20, 2022
The brand is repositioning as a leader in mobility, seeking to s ...