- Canadian Marketing Group No Fixed Address Backs Another Startup: Courage
Mediapsssst, Richard Whitman - Wednesday, May 11, 2022
Co-founders and CCOs Dhaval Bhatt and Joel Holtby launched the Toronto-based creati ...
- Levy Heads Client Management For Vault49
People on the Move, Fern Siegel - Wednesday, May 11, 2022
She will lead some of the agency's key global client relationships, su ...
- NP Digital COO Talks About Explosive Growth, Agency Hires 125 In 3 Months
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 10, 2022
Brittany Richter, chief operating officer, NP Digital U.S., talks about how ...
- Kaydo Promoted To Lead Media Practice At Cramer-Krasselt
MAD, Steve McClellan - Monday, May 9, 2022
He succeeds Stephanie Estes who was elevated to general manager of t ...
- Sports Marketing Shop rEvolution Acquires Centigrade
Mediapsssst, Richard Whitman - Monday, May 9, 2022
Specializing in marketing communications, public relations, experiential activation and motorsports, Centigrade boas ...
- JumpCrew Adds COO, Chief People Officer Roles
People on the Move, Steve McClellan - Monday, May 9, 2022
B2B digital marketing agency JumpCrew has expanded its leadership team with t ...
- David Droga Aims To Reform Agency Model
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, May 8, 2022
Longtime ad industry executive David Droga, now CEO of Accenture Interactive, help ...
- Sinclair Tapped To Head Glow's Strategy, Extend Digital
MAD, Fern Siegel - Friday, May 6, 2022
Sinclair will overseeing the agency's entertainment roster, which includes WarnerMedia, Paramount a ...
- Meal Plan: Land O'Frost Promotes Affordable Options
MAD, Fern Siegel - Friday, May 6, 2022
The "Sandwich Board" campaign, created by the Merge agency, runs through 2 ...
- Sorrell: Delay In S4 Capital Results "Unacceptable And Embarrassing"
MAD, Steve McClellan - Friday, May 6, 2022
The company cited "Control weaknesses, staff turnover, and lack of detailed documentatio ...
- Stagwell Shares Surge As Company Reports Strong Q1 Growth
MAD, Steve McClellan - Friday, May 6, 2022
The company reported organic revenue growth 23.6%. CEO Mark Penn said t ...
- 4A's Call For Transparency In Measurement Currency Methodologies
MAD, Ashwini Karandikar - Friday, May 6, 2022
Marketers and agencies require an accurate way to compare currencies to alloca ...
- Talent: Key To A Brighter, Ethical Future In Advertising
MediaDailyNews, Ben Downing - Friday, May 6, 2022
To carve out an ethics-centric future, we need to look to o ...
- GSD&M Creates Happy Forced Mother's Day Card
Mediapsssst, Richard Whitman - Friday, May 6, 2022
Austin-based agency believes "Forced Mom" is the first creative move in t ...
- LaBelle Tapped As Boosta, Inc.'s Chief Growth Officer
People on the Move, Fern Siegel - Friday, May 6, 2022
LaBelle has previous global marketing experience at Apple and Nike. ...
- Google Still Serves More Than Half Of UK Shopping Ads
Performance Marketing Insider, Laurie Sullivan - Monday, May 9, 2022
Searchmetrics' analysis suggests Google may have stopped trying to increase competition ...
- Osco Selects McCann New York As Marketing Agency
Accounts on the Move, Fern Siegel - Thursday, May 5, 2022
The campaign will highlight Osmo's education product offerings for children 3- ...
- Wunderman Thompson Launches Cross-Channel Commerce Service
Email Marketing Daily, Ray Schultz - Friday, May 6, 2022
Wunderman Thompson has launched a unified commerce service in North America th ...
- Andy Rohr Leads Current Global's Tech Practice
People on the Move, Fern Siegel - Thursday, May 5, 2022
He has played a key role in growing the agency's relationship wi ...
- Erich & Kallman Debuts First Creative Campaign For Great Wolf Lodge
MAD, Fern Siegel - Wednesday, May 4, 2022
The indoor water-park resort has kicked off its latest creative push, "Strength ...
- BBH Celebrates 40th With 'Diverse Voices' Film Competition
MAD, Steve McClellan - Wednesday, May 4, 2022
Four filmmaking teams from four countries will be commissioned, with the a ...
- M&C Saatchi Posts Record Results As M&A Talks Continue
Mediapsssst, Richard Whitman - Wednesday, May 4, 2022
The agency attributed the 2021 growth in part to new client wi ...
- 'Effective' CPMs Climb As Prime-Time Ad Spending Declines
Television News Daily, Wayne Friedman - Wednesday, May 4, 2022
Legacy TV has seen higher "effective" cost-per-thousand prices for deals in t ...
- Publicis Groupe Acquires Profitero For Reported $200 million
MAD, Steve McClellan - Tuesday, May 3, 2022
Publicis said that under its ownership Profitero will expand its offering beyo ...
- Ogilvy Veteran Crampsie Joins Viral Nation Marketing As President
MAD, Steve McClellan - Tuesday, May 3, 2022
The Toronto-based marketing unit includes creative advertising and content, media services, influenc ...
- Live From New York: The Stagwell Annual Meeting In June
Mediapsssst, Richard Whitman - Tuesday, May 3, 2022
The firm's latest proxy statement lists the highest compensated executives last yea ...
- Costa To Lead Creative Strategy At Saatchi & Saatchi, Seattle
People on the Move, Fern Siegel - Tuesday, May 3, 2022
Since 2016, Costa led work for Toyota's Global Olympics and Expedia f ...
- Ad Execs: CTV Biggest Beneficiary From Cookie/Mobile ID Fallout
MediaDailyNews, Joe Mandese - Tuesday, May 3, 2022
The Advertiser Perceptions survey, released by the IAB this morning, shows ...
- Publicis Groupe Annual Meeting Returns To Live Format
Mediapsssst, Richard Whitman - Monday, May 2, 2022
Among other business, shareholders will vote on nominees to the company's Superviso ...
- Jay Appel Named First Chief Digital Officer For The Bloc
People on the Move, Fern Siegel - Monday, May 2, 2022
Appel lead the health agency's UI/UX, digital solutions and innovation teams. ...