- Media All Star: Krystal Olivieri
MediaPost All Stars, Joe Mandese - Sunday, January 8, 2023
If data is the "new currency," then Krystal Olivieri might also ...
- New Media Agency In The Works At IPG
Mediapsssst, Richard Whitman - Monday, January 16, 2023
It's called "RED," and UM Worldwide posted an ad last week ...
- Publicis Worldwide Names Sah As SVP
People on the Move, Fern Siegel - Monday, January 16, 2023
A longtime ad vet, Sah has held posts at Lowe Lintas, Hav ...
- Wehype Expands Influencer Marketing For Mobile Gaming
Digital News Daily, Colin Kirkland - Friday, January 13, 2023
Influencer marketing agency Wehype has announced an expansion of its services in ...
- Apple Poised To Become Top 25 Ad Seller, Netflix On Its Heels?
MediaDailyNews, Joe Mandese - Sunday, January 15, 2023
"We're finalizing that over the next week or so," GroupM Global Direct ...
- Media All Star: Michael Gullaksen
MediaPost All Stars, Laurie Sullivan - Sunday, January 8, 2023
An agency’s success begins at the top. A positive culture supports chan ...
- Golin Unveils DEI-Focused Night School; AAF Unveils Most Promising Multicultural Students
Mediapsssst, Richard Whitman - Friday, January 13, 2023
The Golin program contains hands-on training with industry experts in areas su ...
- Media All Star: Delphine Fabre-Hernoux
MediaPost All Stars, Joe Mandese - Sunday, January 8, 2023
Fabre-Hernoux says privileged access to the inside thinking about and application ...
- Tinuiti Named Digital Marketing AOR For Five Unilever Wellness Brands
MAD, Steve McClellan - Thursday, January 12, 2023
The brands include Liquid I.V., OLLY, Onnit, SmartyPants Vitamins, and Welly Heal ...
- New Owners Bring Decades Of Industry Experience To Empower's Next Chapter
Mediapsssst, Richard Whitman - Thursday, January 12, 2023
After a career in front of the camera, Ashlee Clarke founded ...
- Ogilvy Company Publishes Second Issue Of 'EXP.' Magazine
Publishers Daily, Ray Schultz - Thursday, January 12, 2023
The magazine focuses on how to provide a good customer experience. ...
- Havas Formula Promotes Reid, Cadena To CEOs
MAD, Steve McClellan - Wednesday, January 11, 2023
Reid takes over the firm's PR business (Havas Formula), and Cadena lea ...
- McCormick Consolidates Global Media At Dentsu X
MediaDailyNews, Joe Mandese - Thursday, January 12, 2023
The assignment follows a decade-long relationship for Dentsu handling regional accounts f ...
- MMGY Global Taps Burnett, Mondelez Alum Flannery To Be Its First CMO
Mediapsssst, Richard Whitman - Wednesday, January 11, 2023
The agency said Flannery is tasked with leading the company's global marketi ...
- Agencies: Cost To Run Digital Campaigns Rising, Criteo Report Finds
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 11, 2023
The cost of social will rise the most, according to Criteo's repo ...
- 4A's, ANA To Collaborate On Pitch Process, Compensation Research
MAD, Steve McClellan - Tuesday, January 10, 2023
Those are top priorities in a busy agenda that the 4A's h ...
- Creative All Star: Alex Strimbeanu
MediaPost All Stars, Lukas Harnisch - Sunday, January 8, 2023
Based in Bratislava, Slovakia, the offices of JANDL are not far fr ...
- Doe-Anderson Unveils New Leadership Team As Birnsteel Ascends To CEO
Mediapsssst, Richard Whitman - Tuesday, January 10, 2023
Succeeding Todd Spencer (who becomes Executive Chairman) John Birnsteel is just t ...
- Dunleavy Returns To McCann For New NA Leadership Role
MAD, Steve McClellan - Monday, January 9, 2023
He's leaving Ogilvy to take on the new position of President, McCa ...
- Ecommerce Fashion Retailer Zalando Consolidates Media At iProspect
MediaDailyNews, Joe Mandese - Tuesday, January 10, 2023
The Dentsu unit will be responsible for all traditional "above-the-line" media planni ...
- Acadia's Jared Belsky On Why CRO Is The New White Space
MediaDailyNews, Joe Mandese - Tuesday, January 10, 2023
His 18-month-old startup just made its sixth acquisition, a conversion rate optimizati ...
- Spotter, Havas Media Group Unveil New Partnership
Mediapsssst, Richard Whitman - Monday, January 9, 2023
It's designed to back diverse creators on YouTube, the Google and Alphabet-own ...
- Brandience Serves Up Biggby Coffee As New AOR
Accounts on the Move, Fern Siegel - Friday, January 6, 2023
The agency's CEO said the win allows it "to leverage our de ...
- Disjointed Industry Committee
MediaDailyNews, Joe Mandese - Monday, January 9, 2023
The major networks announced a joint industry committee (JIC) this morning ...
- Creative All-Star: Shana Bellot
MediaPost All Stars, Fern Siegel - Sunday, January 8, 2023
What’s in a name? For openers, a quirky, offbeat agency name ge ...
- Long-Time WPP Executive Jeremy Bullmore Dies At 93
Mediapsssst, Richard Whitman - Friday, January 6, 2023
The firm said he died peacefully at home. Bullmore had just retir ...
- Paid-Search Ad Spend Falls 18% On Average In December
Performance Marketing Insider, Laurie Sullivan - Monday, January 9, 2023
The average daily amount spent in paid-search advertising fell 18% in Decemb ...
- Lowering Growth Expectations, Empower Trims Staff By 15%
MAD, Steve McClellan - Thursday, January 5, 2023
The agency doubled in size from 2018 to 2021, although growth moderat ...
- OMD CES Panel: Prep For Explosion Of 'Walled Gardens,' Why It Will Be A Good Thing
MediaDailyNews, Joe Mandese - Friday, January 6, 2023
LAS VEGAS -- "There will be more walled gardens in the future ...
- The Leading Exporter Of Weapons Of Mass Disruption
Red, White & Blog, Joe Mandese - Friday, January 6, 2023
"We are talking about social media, we're talking about generative artificial intelligenc ...