- DDB Chicago Taps Horizon's Alfaro For Top Biz Dev Role
MAD, Steve McClellan - Friday, November 5, 2021
At Horizon Media she was the first leader of the culture-first creati ...
- USPS Plays Up Role As 'Santa's Helper'
Marketing Daily, Tanya Gazdik - Sunday, November 7, 2021
USPS is emphasizing that the company has an updated network delivering mo ...
- Ally Launches Its Widest-Reaching Campaign
Marketing Daily, Tanya Gazdik - Sunday, November 7, 2021
The effort includes broadcast, more than 700 OOH units across nine U. ...
- Wavemaker Rebrands Data Science As MIS (No, Not That MIS)
MediaDailyNews, Joe Mandese - Monday, November 8, 2021
Wavemaker, an agency well known for its use of data science, h ...
- Havas New York Makes The Grade: It's Now A B Corporation
Mediapsssst, Richard Whitman - Friday, November 5, 2021
To achieve that status, the agency met rigorous standards in five k ...
- Fluent Posts Q3 Net Loss On 10% Revenue Gain
MAD, Steve McClellan - Thursday, November 4, 2021
Q3 marked the start of a rejiggered management after founder and C ...
- Don't Call It An Office: Doner Opens Chicago 'Talent Hub'
Mediapsssst, Richard Whitman - Thursday, November 4, 2021
The Southfield, MI-based agency has quietly added 12 staffers in Chicago whe ...
- Doner Expands JBL Remit, Named Lead U.S. Brand Agency
Accounts on the Move, Steve McClellan - Wednesday, November 3, 2021
Audio equipment manufacturer JBL, part of Harman, has named full-service advertising agency Doner as i ...
- Stagwell Stock Surges On Strong Q3 Earnings Report
MAD, Steve McClellan - Wednesday, November 3, 2021
Pro forma organic net revenue growth for the period was nearly 2 ...
- Covered California Urges Uninsured To Get Covered In New Work From Duncan Channon
Out to Launch, Steve McClellan - Wednesday, November 3, 2021
The new work builds on the "This Way to Health Insurance" campai ...
- The Many Benefits Of Cross-Training Your Media Agency Staff
MAD, Barry Lowenthal - Tuesday, November 2, 2021
Cross-training has really helped define our agency and has the potential ...
- Publicis Media's Spark Foundry Wins Facebook Parent Meta's Media Review
MAD, Steve McClellan - Tuesday, November 2, 2021
COMvergence estimates that the social media giant spent an estimated $742 milli ...
- Omelet Appoints Taslica To Head Production, Co-Lead New Unit
MAD, Todd Wasserman - Tuesday, November 2, 2021
Taslica will work alongside newly formed Omelet Assembly co-lead Florian Bodet ...
- McCann Worldgroup Taps O'Rorke For Global CFO Post
People on the Move, Steve McClellan - Tuesday, November 2, 2021
McCann Worldgroup has appointed Nicolina O’Rorke Global Chief Financial Officer. O’Rorke succeeds Ga ...
- Enthusiast Publisher Kalmbach Media Acquires Digital Agency, Increases Marketing Services
Publishers Daily, Tony Silber - Tuesday, November 2, 2021
The acquisition diversifies the company's portfolio, while expanding its ability to provi ...
- Major Shifts At Omnicom, Simm Named COO Of Parent Company
MAD, Steve McClellan - Monday, November 1, 2021
Omnicom has elevated Daryl Simm To COO at Omnicom Group, a n ...
- George Manas Promoted To Global CEO At OMD
MAD, Steve McClellan - Monday, November 1, 2021
Previously, Manas was Chief Media Officer OMD U.S. Those duties will n ...
- Mini Enlists Immigrants, First-Generation Americans To Create Rooftops
Marketing Daily, Tanya Gazdik - Monday, November 1, 2021
The commissioned custom art will be sold in the United States f ...
- For This Starcom Campaign, The Medium Is The Smell Of Bergamot, Orange And Lavender
MediaDailyNews, Joe Mandese - Tuesday, November 2, 2021
Starcom Monday broke a new "multi-sensory" out-of-home media campaign in major Briti ...
- Liquid+Arcade Promotes Two to Media Directors
People on the Move, Steve McClellan - Monday, November 1, 2021
Liquid+Arcade has promoted Rachel Newsom and Nate Reim to Media Directors. They' ...
- November Is National Impotence Month: Are You Vaccinated Yet?
MAD, Steve McClellan - Friday, October 29, 2021
Yes, COVID can render you impotent, according to a new PSA front ...
- Mediassociates Wins Cryptocurrency Account
MAD, Steve McClellan - Thursday, October 28, 2021
The agency has been retained by CompoSecure to lead the marketing laun ...
- GroupM, PR Units Spur Growth At WPP
Mediapsssst, Richard Whitman - Thursday, October 28, 2021
And the headcount for the company as a whole now matches wh ...
- Dentsu Teams With Snap: Concludes It's The Attention Economy, Stupid
Digital News Daily, Colin Kirkland - Wednesday, October 27, 2021
While more attention leads to increased recall, shorter ads were more attention-efficie ...
- Cheil NA Taps Yoo To Lead New York Office, Global Media Services
MAD, Steve McClellan - Wednesday, October 27, 2021
In the latter role, Yoo is tasked with spearheading an overhaul ...
- The Next Gen Of Audience Measurement Will Require Big Data
MediaDailyNews, Brad Adgate - Thursday, October 28, 2021
Virtually every part of the ad industry has been impacted by B ...
- Havas Media Group UK To Give A 'Boost' To Startups
Mediapsssst, Richard Whitman - Wednesday, October 27, 2021
Havas Media Group is committing up to GBP150,000 ($206,000) worth of resourc ...
- Dagli Elevated to Executive Creative Director At BSSP
People on the Move, Steve McClellan - Wednesday, October 27, 2021
San Francisco-based agency Butler, Shine, Stern and Partners has promoted Sinan Dag ...
- This Pizza Joint Is Very Selective About Who It Serves
MAD, Todd Wasserman - Tuesday, October 26, 2021
If you don't live in the gerrymandered 37th Congressional district in Texa ...
- Dentsu Teams With AI-Driven Banking Platform In Global Hyper-Targeting Play
Mediapsssst, Richard Whitman - Tuesday, October 26, 2021
The platform leverages anonymized transaction data held by banks, allowing brands ...