- Revolving Door: McCann Appoints Lipton Global Executive Creative Director
People on the Move, Steve McClellan - Thursday, June 8, 2017
McCann has appointed Pierre Lipton as a Global Executive Creative Director, McCa ...
- BIZ DEV: Droga5 Picks Up Dos Equis
Accounts on the Move, Steve McClellan - Wednesday, June 7, 2017
After a decade-plus run with Havas Worldwide Heineken USA has opted ...
- Vivendi-Havas Combination Moves A Step Forward
MAD, Steve McClellan - Wednesday, June 7, 2017
Vivendi has signed a formal agreement to acquire the roughly 60% majori ...
- The Advantage Agencies Have In The Recruitment Game
MAD, Drew McLellan - Wednesday, June 7, 2017
No, it isn't money, we all know that. It's culture. And playi ...
- Posnanski To Helm Accenture's Global Digital Content Team
MAD, Larissa Faw - Wednesday, June 7, 2017
The firm's content operation has over 7,000 employees globally spanning strategy, creati ...
- VML 'On Boards' Class of 2017 Interns
Mediapsssst, Richard Whitman - Wednesday, June 7, 2017
Literally, that is, onto a vintage TWA airliner. And you won't belie ...
- MARC USA Taps Havas Veteran To Oversee Its Burgeoning Media Practice
MAD, Steve McClellan - Tuesday, June 6, 2017
MARC USA has appointed media agency veteran Dave Buklarewicz to the new ...
- Wunderman Adds To Its Consultative Offering With Cocktail Acquisition
MAD, Steve McClellan - Monday, June 5, 2017
The consultancy is based in Spain with offices in Mexico and Colombi ...
- Periscope Acquiring Analytics Shop Anthem
MAD, Steve McClellan - Monday, June 5, 2017
With the acquisition of Chicago-based Anthem, Periscope adds both data and analyti ...
- Revolving Door: FAST Hires At Mindshare
People on the Move, Larissa Faw - Monday, June 5, 2017
In the latest iteration of Mindshare’s adaptive marketing practice (aka real-time marketin ...
- Decoded Bolsters Leadership Team, Opens LA Office
MAD, Steve McClellan - Friday, June 2, 2017
The 2-year old agency has tapped James Stephens, formerly of 72andSunny, ...
- Stainmaster Aims To Connect With Pet Owners Emotionally
Marketing Daily, Tanya Gazdik - Sunday, June 4, 2017
Consumers want to give their pets the run of the house. "T ...
- CarGurus Launches National Campaign
Marketing Daily, Tanya Gazdik - Monday, June 5, 2017
"Our primary target is in-market auto shoppers, but with our expansion in ...
- Digital IS Mainstream Media, Agency World Adjusting
Media Insider, Maarten Albarda - Monday, June 5, 2017
Attentive readers will have noticed that today's column has a new nam ...
- REVOLVING DOOR: Angela Solk Joins Spotify As Global Head of Agencies
People on the Move, Steve McClellan - Friday, June 2, 2017
Angela Solk has joined Spotify As Global Head of Agencies, a po ...
- More Changes At GroupM: Maxus Folded Into MEC, Essence Expands
MAD, Steve McClellan - Thursday, June 1, 2017
The yet-to-be-named merged entity will be run by Tim Castree, the form ...
- An Effie First: Interpublic Group Is Top-Ranked NA Holding Company
MAD, Steve McClellan - Thursday, June 1, 2017
Effie Worldwide revealed its North America Effectiveness Awards at a New Yo ...
- REVOLVING DOOR: Blake Bakken Joins Mono SF Creative Team
People on the Move, Steve McClellan - Thursday, June 1, 2017
Mono has named Blake Bäkken as a new creative in its S ...
- Shopper Specialist Arc WW Adds New Offices, Leadership
MAD, Steve McClellan - Wednesday, May 31, 2017
The shopper marketing agency, part of Publicis Groupe's Leo Burnett, is openi ...
- Making An 'Effie' Agency Culture
MAD, Pete VonDerLinn - Tuesday, May 30, 2017
Once upon a time, we took a "spray & pray" approach wi ...
- Zenith: Traditional Channels Still Dominate Media Consumption
MAD, Larissa Faw - Tuesday, May 30, 2017
That said, traditional media usage continues to decline, according to a n ...
- And Don't Forget Your Helmet: Isobar Brazil Orchestrates 'Safety Bike Radio' Campaign
MAD, Larissa Faw - Tuesday, May 30, 2017
The program features a portable technology developed with BSB Fab Lab (MIT ...
- Unusual Keywords Trending For MuscleEgg's Mobile Search Traffic
SearchBlog, Laurie Sullivan - Wednesday, May 31, 2017
The available search traffic for one of MuscleEgg's top targeted keyword phras ...
- City Furniture To Use Beacons, Data To Personalize In-Store Experiences
Data & Programmatic Insider, Laurie Sullivan - Wednesday, May 31, 2017
Beacons will give City Furniture the ability to monitor how long ...
- Effie Worldwide Names Most Effective Global Marketers
MAD, Steve McClellan - Friday, May 26, 2017
Now in its seventh year, the Effie Index recognizes the companies th ...
- Team One Hires New Media, PR And Experiential Leader
MAD, Larissa Faw - Friday, May 26, 2017
Luxury-specialist shop Team One has named Kyle Acquistapace executive director of i ...
- P&G Re-bundles Its Ad Account In The UK
Mediapsssst, Richard Whitman - Monday, May 29, 2017
In another example of the trend toward re-bundling in the advertising a ...
- Laughlin Constable Taps Havas Vet For New Media Role
MAD, Steve McClellan - Thursday, May 25, 2017
Ad agency Laughlin Constable, which has offices in Chicago and Milwaukee, h ...
- Deutsch Appoints CSO For Its LA Office
MAD, Steve McClellan - Thursday, May 25, 2017
Rob Campbell joins as partner/chief strategy officer for the IPG shop's L ...
- Programmatic's Impact On Agency Compensation Model
MediaDailyNews, Laurie Sullivan - Wednesday, May 24, 2017
Among those using commissions, about 30% of respondents participating in a stu ...