- Social Media Is A Propaganda Powerhouse
Social Media Insider, Erik Sass - Wednesday, June 21, 2017
Social media's real killer app is spreading propaganda, disinformation and fake new ...
- Global Pay TV Revenues Slow
Television News Daily, Wayne Friedman - Monday, June 19, 2017
The U.S. -- which still commands a dominant share of all worldwi ...
- As Sales Continue To Skid, Hyundai's U.S. Sales Chief Hits The Road
Marketing Daily - Top of the News, Thom Forbes - Thursday, June 8, 2017
With Hyundai sales in the U.S. plunging 15.5% last month over t ...
- Asia Leads Mobile Ad Growth Worldwide
Mobile Insider, Gavin O'Malley - Wednesday, June 7, 2017
Led by China, Asia-Pacific countries are at the forefront of mobile ...
- Media Agencies Opt, Cautiously, For DMP Use
Digital News Daily, Philip Rosenstein - Tuesday, June 6, 2017
DMP adoption among agencies is up 49% globally since 2015, yet on ...
- 'NYT' Offers Buyouts To Some Editors, Opens T Brand Studio In Hong Kong
Publishers Daily, Sara Guaglione - Thursday, June 1, 2017
The NYTCO has expanded its custom content agency T Brand Studio ...
- RTB House Enters Australia, New Zealand Markets
Real-Time Daily, Tobi Elkin - Wednesday, May 31, 2017
RTB House has added Australia and New Zealand to its APAC presenc ...
- Worldwide Pay TV To Gain Subscribers, Revenues Remain Flat
Television News Daily, Wayne Friedman - Monday, May 22, 2017
Subscriptions for the 522 operators are expected to increase to 963 milli ...
- Publicis Probes Affluent Asian Travelers In New Report
MAD, Larissa Faw - Tuesday, May 16, 2017
Affluent Asian travelers investigate shopping opportunities as they are making travel arrangement ...
- MDC's 72andSunny Expands To Asia Pacific
MAD, Larissa Faw - Thursday, May 4, 2017
This new APAC footprint--starting with offices in Singapore and Sydney--will be l ...
- Havas Group Reports 'Slight' Q1 2017 Organic Growth
MAD, Larissa Faw - Wednesday, April 26, 2017
Havas says this "slow start" is not reflective of the rest ...
- 'Local' Netflix Competitor Unveils 'Magic Hour'
Around the Net in Video, P.J. Bednarski - Friday, April 21, 2017
Iflix is based in Malaysia and aims to produce more programming aim ...
- The China Equation: Email Marketing Metrics
The Email Edge, Ray Schultz - Tuesday, April 11, 2017
Chinese marketers are sending billions of emails, and generating high open rate ...
- Consumers Forecast To Spend $139 Billion On Apps By 2021
Mobile Marketing Daily, Gavin O'Malley - Wednesday, March 29, 2017
Due to increasing global app installs in Google Play and third-party Andro ...
- Dentsu, Evolable Asia Form Digital Training Camp Venture
MAD, Steve McClellan - Friday, March 24, 2017
With sharply increasing demands for digital services from clients, Dentsu said ...
- U.S. Remains Primary Ad Growth Engine, Internet Surpasses TV
MediaDailyNews, Joe Mandese - Monday, March 27, 2017
The U.S. will remain the primary engine driving the global ad econo ...
- AppNexus Names Managing Director, 'JAPAC,' Head Of Australian Market
Real-Time Daily, Tobi Elkin - Thursday, March 16, 2017
Global ad marketplace AppNexus signaled its commitment to growing its business ...
- Dentsu Aegis And Posterscope Trial Near Real-Time Outdoor Analytics
Around the Net In MAD London, Sean Hargrave - Friday, March 10, 2017
Dentsu Aegis Network's Posterscope is partnering with DataSpark, a subsidiary of Singtel, ...
- PubMatic Expands Global Marketing Org With New Hires
Real-Time Daily, Tobi Elkin - Friday, March 10, 2017
Ad-tech firm PubMatic has expanded its global marketing organization with four n ...
- U.S. Web Traffic Stalls As Traffic In China, India, and Brazil Grows
RTBlog, Tobi Elkin - Tuesday, February 28, 2017
The U.S. is no longer bringing new users to the Internet: Wi ...
- Marketers Are Delivering On Personalisation
Around The Net In EU Email Marketing, Sean Hargrave - Friday, February 24, 2017
Customers have come to expect personalised marketing experiences across devices and channel ...
- Marketers Get The Message On Personalisation
Around the Net In MAD London, Sean Hargrave - Thursday, February 23, 2017
Customers have come to expect personalised marketing experiences across devices and channel ...
- BHD Taps SpotX To Help Monetize Its Content On A Global Scale
Real-Time Daily, Philip Rosenstein - Wednesday, February 15, 2017
BHD, the Vietnamese broadcast and digital video company, has tapped SpotX ...
- Digital Ad Spend To Grow 20.4% This Year In Six Southeast Asia Markets
Around the Net in Real-Time, Tobi Elkin - Monday, February 6, 2017
The Interactive Advertising Bureau Singapore and eMarketer teamed up to offer ...
- Private Equity Group Acquires Ad Tech Firm Ad-Juster
Real-Time Daily, Tobi Elkin - Wednesday, January 18, 2017
Innotech Capitals, an international private equity group, said it has acquired Ad-Juste ...
- AppsFlyer Raises Additional $56 Million For Mobile Marketing Measurement
Real-Time Daily, Tobi Elkin - Tuesday, January 17, 2017
Mobile attribution and marketing data analytics firm AppsFlyer announced that it h ...
- Tech Spending Growth Revised To 3.2% In 2017
MediaDailyNews, Laurie Sullivan - Wednesday, January 11, 2017
Forrester reported Wednesday that global technology spending will grow at a ra ...
- Carat Wins Global Media Strategy Brief For Standard Chartered Bank
Around the Net In MAD London, Sean Hargrave - Thursday, January 5, 2017
Carat has confirmed its win of a global remit for media strateg ...
- Mobile Research Starts The Purchase Cycle; 78% Buy Within The Day
Mobile Insider, Chuck Martin - Friday, December 30, 2016
While different countries have varying degrees of penetration, the smartphone is consider ...
- What Mobile Messaging Mania Means For Marketers
Mobile Insider, Gavin O'Malley - Tuesday, December 27, 2016
Mobile messaging apps haven't quite taken over the world -- but they' ...