Tag results for "automation"
- A Guide To Automation In B2B MarketingAutomation is an ever-more popular tool in B2B marketing. But just wh ...
- Boosting Sales From Premium Content Will Be More AutomatedThat may help to remove some of the bias that comes wi ...
- Centro Rebrands to Basis Technologies, Adds Market Trends To OfferingCentro rebranded to Basis Technologies on Friday, and next week will a ...
- The AI Touch: Email Is The Task Most Likely To Be Automated By SMBsBut many small businesses have cultural objections to automation, believing that so ...
- Small Businesses Can Use Automated Custom Objects With New Data ServiceActiveCampaign touts hundreds of integrations, including those with Salesforce and Zendesk. ...
- Elm Street Technology Acquires OutboundEngine To Serve Real Estate IndustryElm Street's Elevate helps companies conduct email, web, text and SEO campaign ...
- Why Xaxis Is Procuring A Different Kind Of 'Inventory'The kind that may not necessarily go down the elevator at nigh ...
- The Financial Force Of Email Marketing SoftwareEmail automation not only serves as a marketing capability, it also driv ...
- Google Ads Combines Smart, Standard Display CampaignsGoogle Ads this month will begin to combine standard Display and Sma ...
- What A Way To B2B: Business Marketers Excel At AutomationB2B brands are at least slightly better at implementing marketing automation, Ascen ...
- Boostr Unveils New Reporting Tool For Publishers To Automate TasksMultidimensional reporting allows media companies to track revenue by line item, a ...
- Automation Angst: Brands Face Hurdles In Using Tools To Their Full PotentialDespite challenges, most firms still say they are successfully deploying marketing automatio ...
- Publishers' Ad Transaction Costs Rise, Despite Shift To Automated Buying: SurveyTime-consuming ad trafficking, billing and other manual functions reduce ad profitability a ...
- An Apple A Day Keeps Email Away: Senders Are About To Lose Their Main MetricEmail marketers will have to replace the open rate, thanks to Appl ...
- Consumers Will Jump Ship Over Bad Customer Service, Study FindsThe State of Digital Customer Experience Report found 40% of consumers a ...
- Sendlane Partners With ClickBank To Support Affiliate MarketersThe two-way arrangement allows for hyper-personalized targeting by ClickBank vendors, the compani ...
- SMS For SMBs: Keap Offers Automated Texting ToolKeap offers a broadcast tool with built-in compliance. The company claims th ...
- Microsoft Ads Adds Target Impression Share Bidding OptionMicrosoft is adding a Target Impression Share option to its suite ...
- Salesforce To Acquire RPA, Automation Firm ServicetraceThe RPA provider will become part of MuleSoft, another Salesforce company. ...
- Act-On Software Names Gregg Ames And Syed Ahmed To Senior RolesThe company is in growth mode following a recent infusion of $ ...
- Emplifi Debuts Email Virtual Assistant, Tool For Handling Customer RequestsThe firm also has added support for WhatsApp and Google Business Messag ...
- Automation Platform Sendlane Raises $20 Million In FundingSendlane, a multichannel automation platform started in 2018, has raised $20 milli ...
- A Guide To Using Email AutomationEmail automation tools can help you automatically send the right email ...
- Authentic Intelligence: A Conversation With Glasswing's Sarah FaySarah Fay explains what her friends and former Madison Avenue colleagues a ...
- Yandex, Grubhub Partner To Launch Self-Driving Delivery On U.S. College CampusesThe service will come to select college campuses in the fall. Driverle ...
- Five Positive Email Marketing TrendsPrudent firms should be exploiting email marketing to boost revenue and bra ...
- Google's Kantak Vows To Improve Automation, Develop Lift As Performance MetricDarshan Kantak, VP product management for Google Ads and Search, has ...
- How Digital Evolution Is Driving Demand For Search IntelligenceThe pursuit of clean, useful, meaningful data to drive smarter optimizations h ...
- A Guide To Marketing AutomationMarketing automation has become an essential tool. But how do you ma ...
- AI: Experts Voice Concerns Over Its Ethical Design And Focus On Profits, Social ControlExperts say there's a lot at stake, and are concerned that ...
