- Nylas Raises $120 Million In Series C Funding
Email Marketing Daily, Ray Schultz - Friday, June 18, 2021
The API firm provides email and work automation tools for developers. ...
- Wunderkind And Klaviyo Team Up On Triggered Ecommerce Emails
Email Marketing Daily, Ray Schultz - Wednesday, June 16, 2021
Performance marketing company Wunderkind says the integration with data and marketing automati ...
- Brands Can Boost Conversions With A Marketing Automation Audit
Around the Net in Email, Ray Schultz - Friday, June 4, 2021
Brands facing conversion challenges should conduct a marketing automation audit. This ...
- B2B Big Bang: Spending Is Up In Key Expense Categories, American Express Reports
Email Insider, Ray Schultz - Tuesday, June 1, 2021
Ad spending will rise by 4.1% in Q2, American Express and T ...
- Google Updates Customer Match, Performance Max, Adds Automation Products
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 27, 2021
Here are the announcements Google made at its virtual Marketing Livestream eve ...
- Google Promises Not To Build A Privacy 'Backdoor'
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 27, 2021
Google Marketing Livestream will kick off Thursday with a focus on chan ...
- Machine-Learning Automation For Creative Comes To SMBs, Ecommerce
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 25, 2021
Pencil, backed by several influential investors, has launched a platform that lear ...
- SMBs Are Offered Free DMARC-as-a-Service
Email Marketing Daily, Ray Schultz - Tuesday, May 25, 2021
The tool is available for Microsoft 365 customers in the Azure Marketpl ...
- Klaviyo Pulls In $320 Million In Series D Funding
Email Marketing Daily, Ray Schultz - Tuesday, May 18, 2021
Marketing automation platform Klaviyo plans to add 500 employees and invest ...
- Kubota Tractor Names Goodway Group Agency Of Record
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 18, 2021
Goodway Group will serve as Kubota's main digital strategy partner across corpora ...
- Cloud Platform Calix Forms Mailchimp Integration To Help Broadband Service Providers
Email Marketing Daily, Ray Schultz - Monday, May 17, 2021
The objective is to help BSPs identify audiences and conduct omnichannel campaig ...
- Retailers Have A New Tool For Managing Email And Other Communications
Email Marketing Daily, Ray Schultz - Thursday, May 13, 2021
Talkdesk offers a solution that uses automation and AI to drive streamlin ...
- What Agencies Say About The Job Market
Performance Marketing Insider, Laurie Sullivan - Monday, May 10, 2021
Ad agencies say there are many openings for the ideal candidate. Public ...
- The Upsides And Downsides Of Email Marketing Automation
Around the Net in Email, Ray Schultz - Tuesday, May 4, 2021
Research shows that marketers believe automation is helping them survive the pandemi ...
- Marketers Ready For Automation In Branding
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 30, 2021
Perceptions are changing when it comes to automating every bit of t ...
- Vizio, Verizon Media Make Data Access/TV Inventory Deal For CTV Ads
Television News Daily, Wayne Friedman - Wednesday, April 28, 2021
In January 2022, Verizon Media will be the exclusive demand-side platform f ...
- The Benefits Of Marketing Automation
Around the Net in Email, Ray Schultz - Thursday, April 22, 2021
Marketing automation can help brands create successful campaigns. But it can al ...
- ActiveCampaign Snares $240 Million In Series C Funding
Email Marketing Daily, Ray Schultz - Wednesday, April 21, 2021
The customer experience firm plans to hire new employees and invest ...
- B2B Lead Nurturing Requires Email Automation
Around the Net in Email, Ray Schultz - Friday, April 16, 2021
B2B marketers need automated email capabilities to nurture leads. ESputnik CEO Oleksii Danchenko explai ...
- Bespoke CX: The Main Hurdles To Pursuing An Effective Strategy
Email Insider, Ray Schultz - Thursday, April 15, 2021
Most marketers say they are effective in delivering a pleasing customer experienc ...
- Power My Analytics Acquires eComIQ
Email Marketing Daily, Ray Schultz - Tuesday, April 13, 2021
The purchase will allow Power My Analytics to support larger organizations, t ...
- B2B Brands Offered New Selling Capabilities Through Technology Partnership
Email Marketing Daily, Ray Schultz - Thursday, April 8, 2021
Folloze and 6sense are partnering on technology to deliver better buying experienc ...
- PowerInbox Rebrands As Jeeng As It Moves Beyond The Inbox
Email Marketing Daily, Ray Schultz - Wednesday, April 7, 2021
The company provides automated email messaging and monetization services for publishers. ...
- Paid Search And A History Of Losing Control
Search & Performance Marketing Daily, Sarah DeShields - Tuesday, April 6, 2021
"In paid search, keywords mean nothing," a director told me when ...
- B2B Email Marketing Software Unveiled By UK Firm
Email Marketing Daily, Ray Schultz - Wednesday, March 31, 2021
Spotler's new software allows firms to email purchased data, and says su ...
- Microsoft, Salesforce Vets Launch Startup With $23M To Automate Data Privacy
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 24, 2021
Former Microsoft and Salesforce execs believe they have developed a way f ...
- Maropost Acquires Ecommerce Firm Neto For $60 Million
Email Marketing Daily, Ray Schultz - Thursday, March 18, 2021
Maropost, an email and SMS automation firm, adds the ecommerce capabilities ...
- Google Blocked 99 Million Fake COVID-19 Ads
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 17, 2021
The blocked topics range from fake miracle cures and vaccine doses ...
- Salesforce Debuts Tools To Help B2B Teams Conduct ABM Campaigns
Email Marketing Daily, Ray Schultz - Tuesday, March 16, 2021
The new features in Salesforce Digital 360 will help B2B brands disce ...
- How To Create An Email Marketing Sequencing Strategy
Around the Net in Email, Ray Schultz - Tuesday, March 2, 2021
Email is only as good as its sequencing. Here are ways ...