- Like It Or Not, Autonomous Cars Are Coming
Marketing Daily, Tanya Gazdik - Thursday, January 26, 2017
Long before the technology was even conceived, there used to be jok ...
- Like It Or Not, Autonomous Cars Are Coming
Marketing: Automotive, Tanya Gazdik - Thursday, January 26, 2017
Long before the technology was even conceived, there used to be jok ...
- Melissa McCarthy's Big Polar-Ice-Cap-to-Arid-Desert Trek For Kia
MAD, Steve McClellan - Monday, January 23, 2017
Last week the auto maker confirmed its Super Bowl ad would st ...
- For Every Stupid Ad Cliche In the Super Bowl This Brand Will Donate Thousands to Boys and Girls Clubs of Southern California
Mediapsssst, Richard Whitman - Monday, January 23, 2017
Rather than contribute to this annual rite of stupidity, Secret Weapon Marketi ...
- Self-Driving Cars: 23% Would Ride In One, 83% Concerned About Tech Glitches
Connected Thinking, Chuck Martin - Sunday, January 22, 2017
Self-driving cars are being developed and tested on one hand while ma ...
- More Smart Sensors Coming In Consumer Electronics, Cars
Connected Thinking, Chuck Martin - Thursday, January 19, 2017
One of the fundamental components of the Internet of Things are sensor ...
- Hyundai, Kia Announce Super Bowl Plans
Marketing Daily, Tanya Gazdik - Friday, January 20, 2017
Hyundai Motor America will film a 90-second documentary during the game th ...
- Millennials, Gen X Have Different Car-Buying Attitudes
Marketing Daily, Tanya Gazdik - Thursday, January 19, 2017
Millennial vehicle-buying preferences may drive some big shifts in the automotive industr ...
- Lexus Jumps On Super Bowl Bandwagon
Marketing Daily, Tanya Gazdik - Thursday, January 19, 2017
Lexus is the latest automaker to add itself to the advertising line ...
- Acura Offers High-Tech VR Experience At Sundance
Marketing Daily, Tanya Gazdik - Thursday, January 19, 2017
"Given the uniqueness of 'Mood Roads,' we are looking at ways ...
- Amazon Gets Network Patent To Connect To Self-Driving Cars
Around the Net in IoT, Chuck Martin - Wednesday, January 18, 2017
Amazon was awarded a patent for a network that manages a very specific aspe ...
- Ram Trucks Launches Brand Campaign
Marketing Daily, Tanya Gazdik - Tuesday, January 17, 2017
"'Long Live' is not about us, it is about our customers," Ram ...
- 'Truckerball' Returns In Ad For Nissan Europe
Out to Launch, Amy Corr - Wednesday, January 18, 2017
"Truckerball" is back in a 60-second ad for Nissan Europe. Basically, it ...
- Lexus Jumps On Super Bowl Bandwagon
Marketing: Automotive, Tanya Gazdik - Tuesday, January 17, 2017
Lexus is the latest automaker to add itself to the advertising line ...
- NEW! Chevrolet Launches Lego-Version Of 'Real People, Not Actors' Campaign
Out to Launch, Amy Corr - Monday, January 16, 2017
Chevrolet launched an amazing Lego-version of its "Real People, Not Actors" ...
- Fiat Chrysler Defends Against Emissions Allegations
Marketing Daily, Tanya Gazdik - Friday, January 13, 2017
Fiat Chrysler Automobiles is on the defensive after the U.S. Environmental Protecti ...
- Chevy Partners With Warner Brothers
Marketing Daily, Tanya Gazdik - Saturday, January 14, 2017
"Many of the themes in 'The Lego Batman Movie,' like imagination, fami ...
- Google Maps Gets Option To Pay For Uber, Lyft Rides In App
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 13, 2017
Google has added more types of ride options and the ability ...
- Ford Was Most-Searched Auto Brand In 2016
Marketing Daily, Tanya Gazdik - Friday, January 13, 2017
Ford was the most-searched automotive brand by consumers in 2016, according ...
- IAB: Digital, TV, Radio Improve Purchase Intent By 90%
MediaDailyNews, Laurie Sullivan - Friday, January 13, 2017
Multichannel campaigns can become complex and challenging, but research released Friday ...
- Super Bowl Eyes Nearly Half A Billion In TV Ad Dollars
Television News Daily, Wayne Friedman - Thursday, January 12, 2017
Kantar Media says the game looks to rise above its $445 milli ...
- Mazda, GMC Unveil New Auto Show Displays
Marketing Daily, Tanya Gazdik - Thursday, January 12, 2017
DETROIT -- With millions of consumers connecting with the automakers via the ...
- Do Not Take 'Short Journeys' With Cadillac
Video Critique, Larry Dobrow - Thursday, January 12, 2017
Cadillac's "Short Journeys" is pretentious to the point of self-parody, the late ...
- Consumers Most Loyal To General Motors, Ford
Marketing Daily, Tanya Gazdik - Tuesday, January 10, 2017
GM and Ford were the top winners in the Automotive Loyalty Award ...
- Volvo Puts A Human Face On Autonomous Cars
Marketing Daily, Tanya Gazdik - Wednesday, January 11, 2017
DETROIT - Volvo Cars had a different kind of reveal at t ...
- 'Mr. Bear Driver' Teaches Kids About Traffic Safety
Out to Launch, Amy Corr - Wednesday, January 11, 2017
Random App of the week:Publicis Romania launched an app for t ...
- 'Parking Is Not An Art,' Says Nissan
Out to Launch, Amy Corr - Wednesday, January 11, 2017
TBWA\G1 created a European outdoor campaign for Nissan called "Parking Is N ...
- Next In Connected Cars: License Plate Advertising
Connected Thinking, Chuck Martin - Monday, January 9, 2017
License plates are about to be turned into digital screens that displ ...
- RPA Recaptures $600 Million American Honda Media Assignment
MAD, Steve McClellan - Monday, January 9, 2017
The American Honda media assignment is returning to RPA after a near ...
- Ford Revives Ranger, Bronco Brands
Marketing Daily, Tanya Gazdik - Monday, January 9, 2017
Ford announced plans to bring back the Ranger and Bronco nameplates a ...