- Freckle, iCrossing Partnership Focuses On Privacy Compliance And Performance
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 22, 2019
The partnership between data and media measurement company Freckle and iCrossing wi ...
- Amazon Takes U.S. Search Ad Share From Google
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 15, 2019
This year, Amazon will take 12.9% paid-search market share in the U. ...
- Bing Adopts Google Chromium-Based Edge Browser
Performance Marketing Insider, Laurie Sullivan - Thursday, October 10, 2019
The move will result in less fragmentation of the web, especially f ...
- Microsoft Advertising Rethinks Terminology To Sync With Marketers
Performance Marketing Insider, Laurie Sullivan - Monday, October 7, 2019
Microsoft Advertising said it wants to make it easier for marketers ...
- Inaccurate Business Information Across Google Sites Means Missed Revenue, Study Finds
Performance Marketing Insider, Laurie Sullivan - Friday, October 4, 2019
Basic digital business information should be easy to manage, but 71% ...
- Microsoft's Mobile Future Built On Google Code Gives Brands More Screen Space
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 3, 2019
Microsoft announced this week that it will reenter the smartphone market wi ...
- Why SEO Isn't Enough
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 24, 2019
Digital agency Aimclear has been treating Google sitelinks in paid ads ...
- RBC Capital Markets Looks At Future Ad-Spending Patterns, Identifies Four Dominant Platforms
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 16, 2019
"The results for Instagram, Google, and YouTube are the most bullish, a ...
- Taylor Swift Reportedly Threatened To Sue Microsoft Over AI Chatbot
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 10, 2019
Microsoft President Brad Smith reveals why the chatbot, Tay, never had ...
- Microsoft Advertising Launches Responsive Search Ads To All Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 6, 2019
Microsoft Advertising on Friday opened responsive search ads to all advertisers ...
- Turbulent Times: News Corp Service Could Change How Google, Bing Support Publishers
Performance Marketing Insider, Laurie Sullivan - Thursday, August 22, 2019
Knewz.com, expected to debut later this year, will support a website a ...
- Bing Webmaster Tools Adds Domain Connect Verification
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, August 21, 2019
Microsoft Advertising on Wednesday announced support for the Domain Connect open standard th ...
- Why SEO Isn't Enough
Performance Marketing Insider, Laurie Sullivan - Friday, August 16, 2019
SEO "sucks" and marketers cannot rely solely on organic search, says Mar ...
- Audience Targeting In LinkedIn Could Become 'Game Changer'
Around the Net in Search Marketing, Laurie Sullivan - Friday, August 9, 2019
Audience-based targeting, an area where search had traditionally lagged behind other channe ...
- Google Shopping Monitors Gun-Related Products, Search Engine Regulation Remains A Challenge
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 7, 2019
The online marketplace removed gun-related products like "the $31.25 20-round Hornady Critic ...
- Captify To Move Into Consumer Space, Hires New SVP Of Product To Take It There
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 5, 2019
Captify will move into the consumer space later this year, expanding i ...
- Amazon Takes Google Ad Market Share, Microsoft Advertising Holds Strong
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 23, 2019
Amazon top-of-search ad placements accounted for just 3% of impressions but 3 ...
- Paid Search Gets Majority Of Digital Budget Amid Privacy, Tracking, Ad-Blocking Concerns
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 18, 2019
Paid search remains the dominant digital ad channel, yet marketers still fa ...
- Google It, Then Fact Check it
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 10, 2019
I sort of know how Jim Sterba feels -- the author w ...
- Bangalore Data Provider To Search Engines, Other Companies Moves To NYC
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 2, 2019
Synup helps companies get their information online through API feeds and trigger ...
- 3Q Digital Opens Offices In Dublin, Singapore With Prior Financial Backing
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 25, 2019
3Q already supports about $1.3 billion in annual digital media spend ...
- Microsoft Advertising Editor Now Supports Price Extensions
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 19, 2019
Microsoft now allows marketers to manage Price Extensions in Microsoft Advertising Edito ...
- Amazon Benefits Most When Social Ads Drive Search
Performance Marketing Insider, Laurie Sullivan - Friday, June 14, 2019
The impact of social campaigns on search advertising and marketing may se ...
- Video Transcription Opens New Doors For Search Marketers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 13, 2019
Trint is the brainchild of reporter and former foreign correspondent Jeff Kofma ...
- Google, Bing Driving Changes In CTRs, CPCs
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 12, 2019
As marketers keep increasing budgets for paid-search ads running on Google a ...
- Appeals Court Sides With Search Engines In Battle Over 'Scam' Listings
Digital News Daily, Wendy Davis - Friday, June 7, 2019
Google, Microsoft and Yahoo are immune from liability for allegedly displaying listin ...
- Microsoft Partners With Nasdaq, Taps Bing, To Provide Investor Data
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 5, 2019
Microsoft has partnered with Nasdaq and Refinitiv to use real-time data throu ...
- When Bing Local Inventory Ads Should Be The Focus
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 5, 2019
Marketers can expect Local Inventory ads from Microsoft Advertising to emerge fr ...
- Yext Intros Knowledge Graph, Rebrands Based On Natural Language Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 4, 2019
Yext entered a new era in search on Tuesday, introducing the ne ...
- Microsoft Bing Hits 10
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 4, 2019
It's doubtful that the colors or the shape of Bing's logo influenc ...