- TV Industry Content Production Audit Reveals Slower Pace In '18
TVBlog, Adam Buckman - Thursday, December 20, 2018
This year's tally of scripted original TV shows will come in ...
- CES-ing With Lori Schwartz
RTBlog, Joe Mandese - Monday, December 17, 2018
With only weeks to go before this year's CES kicks off, ...
- Fender: Leveraging What You Already Have
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
Fender made a list of things it wanted to test and th ...
- European Union's Copyright Law Is A Bad Idea
Publishing Insider, - Monday, December 10, 2018
The copyright directive, which awaits final approval by the European Parliament, m ...
- Marketing Today: IBM's George Hammer On What It Means To Make Less, Matter More
Marketing Daily, Alan Hart - Wednesday, December 5, 2018
In our conversation, Hammer discusses current trends in content creation as we ...
- What Makes Content 'Premium,' Anyway?
Video Insider, Alex Weprin - Tuesday, December 4, 2018
As YouTube makes its premium shows more widely available, marketers are increasing ...
- YouTube Ups The Pressure In Article 13 Fight
Digital News Daily, Alex Weprin - Tuesday, November 27, 2018
This week the company is launching a campaign, called "#SaveYourInternet," to convin ...
- Kalmbach Media Announces Content Studio, International Licensing Partnership
Publishers Daily, Melynda Fuller - Monday, November 26, 2018
Kalmbach is re-entering the national advertising market, forming a science-focused content stud ...
- YouTube CEO: EU Legislation 'Threatens To Shut Down' Millions Of Creators
Digital News Daily, Alex Weprin - Monday, October 22, 2018
Article 13 requires internet companies to check all content uploaded to the ...
- Best Buy's Customer Experience And The Art & Science Equation
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
In real time, still so much of what the company can ...
- Georgia-Pacific Goes From Product-centered To Providing Better Experience
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
"Give a customer a solution that reduces their consumption, give them ...
- Once Upon A Mattress: Telling Purple's Story
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
The videos that get the attention of consumers all leverage humor a ...
- Revcontent Spinoff Powr Launches With Video Monetization Services
Publishing Insider, Sara Guaglione - Wednesday, September 19, 2018
The proprietary video player matches publishers' articles with video from 400+ conte ...
- Attention Spans Are Growing
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 28, 2018
The research attempts to prove that business professionals are paying more attenti ...
- UTA, Cadence13 To Launch Podcast Network For Digital Video Stars
Digital News Daily, Alex Weprin - Friday, June 22, 2018
As digital video stars increasingly look to expand beyond their home platfor ...
- YouTube Looks To Boost Creator Revenue, Expands Into Memberships, Merchandising
Digital News Daily, Alex Weprin - Friday, June 22, 2018
YouTube announced at Vidcon that it would add memberships and merchandising opportuniti ...
- Adobe To Demonstrate New Video Platform Project Rush At VidCon 2018
Digital News Daily, Laurie Sullivan - Tuesday, June 19, 2018
Project Rush aims to attract the average YouTube creator. The suite ...
- Kalmbach Media Rebrands, Introduces Print Magazine From Paid Video Product
Publishers Daily, Sara Guaglione - Thursday, May 17, 2018
Called a video-to-print product, the 82-page 'Model Railroading: The Ultimate Guide' wi ...
- Millennials Find Content Inspiration From Pinterest, YouTube
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 10, 2018
Storyblocks, a subscription service for stock videos, audio and images, gained insigh ...
- Crypt TV Building Branded Content For Universal's 'Truth Or Dare'
Digital News Daily, Laurie Sullivan - Thursday, April 5, 2018
Crypt TV is working on a campaign to prompt Universal's upcoming relea ...
- Cultura Colectiva Brings Creative Content Model To U.S.
Digital News Daily, Laurie Sullivan - Friday, March 9, 2018
The Volkswagen Golf campaign in Mexico set off the move. Now t ...
- YouTube Pulls All Ads From Logan Paul's Channel
Digital News Daily, Alex Weprin - Friday, February 9, 2018
"This is not a decision we made lightly; however, we believe ...
- TV Networks Need To Pursue Creativity, Not Endless Reboots
Television News Daily, Eric Fischer - Tuesday, January 30, 2018
But while external marketing is more of a PR effort, there's ...
- YouTube Tightens Rules For Channels Eligible For Monetization
Digital News Daily, Alex Weprin - Wednesday, January 17, 2018
First, the Google-owned video site confirmed that human moderators would review eve ...
- Snapchat Ramps Up Content Deals
Social Media Insider, Erik Sass - Wednesday, January 3, 2018
While Facebook and Google battle each other for the affection, or ...
- NKOR Creates Blockchain For Copyright Infringement, Content Creators
Digital News Daily, Laurie Sullivan - Wednesday, December 27, 2017
A new blockchain-based technology created by the company NKOR will support intellectu ...
- Peroni Appoints New Global Creative Agency To Regain Youth Credentials
Around the Net In MAD London, Sean Hargrave - Wednesday, December 20, 2017
Peroni has explained that it has appointed Leagas Delaney to its glob ...
- How To Avoid Google Penalties
Search & Performance Marketing Daily, Michael Hakob - Wednesday, December 13, 2017
The effects of being penalized by Google are devastating. Google's delisting ...
- RYOT Studio, Oath's Creative Agency, Shakes It Up
Performance Marketing Insider, Laurie Sullivan - Monday, December 11, 2017
Bryn Mooser, co-founder/CEO, RYOT, which launched Oath's creative agency RYOT Studio, expec ...
- Univision, Mazda Partner With Alan Estrada On Storytelling Journey To Japan
Digital News Daily, Laurie Sullivan - Tuesday, November 14, 2017
Univision Creator Network (UCN), a Hispanic-focused network, and Mazda North American Operatio ...