- 2020 Outlook: Next-Gen Tech Trends And Implications For Brands
MediaDailyNews, Adam Simon - Wednesday, February 12, 2020
Here is a look at the ways in which next-generation technologies a ...
- Six Effective Email Marketing Strategies
Around the Net in Email, Ray Schultz - Tuesday, February 11, 2020
Email marketing sounds easy in theory, but it takes work. Here a ...
- Tips For Creating Email Welcome Series
Around the Net in Email, Ray Schultz - Monday, February 10, 2020
Brands should welcome new email subscribers with emails that resemble movie trailer ...
- Grey London Wins Aunt Bessie's
Around the Net In MAD London, Sean Hargrave - Monday, February 10, 2020
Frozen food brand Aunt Bessie's has switched its creative account from ...
- Premier Inn Is Looking To Replace Lucky Generals
Around the Net In MAD London, Sean Hargrave - Wednesday, February 5, 2020
Premier Inn has announced it will be parting ways with Lucky Genera ...
- Email Tweaks That Can Drive Subscribers To Convert
Around the Net in Email, Ray Schultz - Monday, February 3, 2020
Having trouble getting your email subscribers to convert? Here are seven litt ...
- The Person, Not The Product, Is Key In Email Marketing
Around the Net in Email, Ray Schultz - Friday, January 31, 2020
Product-centered emails are passé: brands are finding that it no longer wor ...
- Tips For Beginning Email Marketers
Around the Net in Email, Ray Schultz - Wednesday, January 29, 2020
Welcome to the wonderful world of email marketing. Here are 40 ti ...
- Fiat Appoints Saatchi & Saatchi In The UK
Around the Net In MAD London, Sean Hargrave - Wednesday, January 29, 2020
Fiat has hired Saatchi & Saatchi as its lead creative agency, droppi ...
- P&O Cruises Moves Creative To Snap London
Around the Net In MAD London, Sean Hargrave - Tuesday, January 28, 2020
P&O Cruises has moved its creative account from Founded to Snap Londo ...
- A Look Back At Holiday 2019: What Worked And What Didn't In Email
Email Marketing Daily, Ray Schultz - Tuesday, January 28, 2020
Twilio SendGrid finds that discounts and emojis in email subject lines hu ...
- Report Reveals Digital Marketing And Creative Hiring Trends
Performance Marketing Insider, Laurie Sullivan - Friday, January 24, 2020
About 15 tech jobs will pull in at least $200,000 in annu ...
- Email Love: Great Valentine's Day Newsletters
Around the Net in Email, Ray Schultz - Thursday, January 23, 2020
Valentine’s Day is the first valid sales opportunity after the post-holiday stagnati ...
- Fever-Tree Narrows Down Creative Review To Two Agencies
Around the Net In MAD London, Sean Hargrave - Thursday, January 23, 2020
Lucky Generals and MullenLowe London are in a two-way shootout for Fever-Tree ...
- Colorism -- The Elephant In The Advertising Room
MediaDailyNews, Adriana Waterston - Thursday, January 23, 2020
As the diversity conversation evolves, one issue that looms large is colori ...
- Branston Calls Creative Review
Around the Net In MAD London, Sean Hargrave - Wednesday, January 22, 2020
Branston is calling a creative review, "Campaign" reports. The famous pickle a ...
- Six Brands That Use Content In Marketing Emails
Around the Net in Email, Ray Schultz - Monday, January 20, 2020
Brands are hoping to improve their results by incorporating content into the ...
- One Club Releases 'Portfolio Night' Details
MAD, Larissa Faw - Thursday, January 16, 2020
This year's global event, set for May 20, will allow aspiring you ...
- Creative Agency of the Year: BBDO
Agency of the Year, Steve McClellan - Thursday, January 16, 2020
Among BBDO's new business wins this year were two assignments from Faceboo ...
- How To Use Video In Email Marketing
Around the Net in Email, Ray Schultz - Thursday, January 9, 2020
Brands can add video to automated lifecycle messages, repurpose videos from soci ...
- DTI Searches For A Creative Lead
Around the Net In MAD London, Sean Hargrave - Thursday, January 16, 2020
The Department for International Trade is looking for a lead creative agenc ...
- Groupon Selects TBWA\Chiat\Day NY As Its New Ad Agency
MAD, Steve McClellan - Wednesday, January 15, 2020
TBWA\Chiat\Day New York will work with Groupon to develop a new glob ...
- Creative All Star: Kristen Cavallo
MediaPost All Stars, Larissa Faw - Thursday, January 16, 2020
Last year when Kristen Cavallo received many best-of 2018 accolades, these hono ...
- Media All Star: Nicolas Bidon
MediaPost All Stars, Joe Mandese - Thursday, January 16, 2020
When Nicolas Bidon took the helm of Xaxis a couple of yea ...
- Creative All Star: Terry Young
MediaPost All Stars, Joe Mandese - Thursday, January 16, 2020
Much like the agency he founded -- Sparks & Honey -- Ter ...
- Manchester United Seeks First Creative Director
Around the Net In MAD London, Sean Hargrave - Wednesday, January 15, 2020
Manchester United FC is looking for its first creative director to wo ...
- Greetings That Put Your Nerves On Edge: What Never To Say In An Email
Email Insider, Ray Schultz - Friday, January 10, 2020
A Perkbox survey identifies the best and worst email greetings and sign-o ...
- Three Ways To Tone Up Your Email Marketing In 2020
Around the Net in Email, Ray Schultz - Friday, December 27, 2019
Want to improve your email marketing program in 2020? Here are thr ...
- Email Templates For Referral Programs
Around the Net in Email, Ray Schultz - Thursday, December 19, 2019
Referrals from friends can convince consumers faster than a marketing message fr ...
- Using The 'From' Line To Improve Your Email Results
Around the Net in Email, Ray Schultz - Wednesday, December 18, 2019
Email subscribers recognize you by your "from" line. But you can enhan ...