- Adam & Eve Co-Founders To Set Up New Agency
Around the Net In MAD London, Sean Hargrave - Tuesday, December 4, 2018
Two of Adam & Eve's co-founders, David Golding and James Murphy, ha ...
- Five Ways To Improve Email Results
Around the Net in Email, Ray Schultz - Monday, December 3, 2018
Brands that want to improve their email results can take some simp ...
- It's All About Emotion: How Brands Can Win With Evocative Advertising
Marketing Insider, Laura Salant - Monday, December 3, 2018
Whether we're laughing or crying, inspired or outraged, it's the things ...
- Use Of Discount Subject Lines Fell During Thanksgiving Holiday: SendGrid
Email Marketing Daily, Ray Schultz - Friday, November 30, 2018
Service provider SendGrid sees the highest email sending volume in its hist ...
- Strategies For Fighting Holiday Email Churn
Around the Net in Email, Ray Schultz - Thursday, November 29, 2018
Consumers respond to the barrage of holiday emails by unsubscribing at hi ...
- 'Top' Is Tops: Leading Subject-Line Words On Black Friday, Cyber Monday
Email Insider, Ray Schultz - Thursday, November 29, 2018
"Top," "first" and "deal" were among the leading words on both day ...
- Subject Line Strategies That Boost Open Rates
Around the Net in Email, Ray Schultz - Wednesday, November 28, 2018
Subject lines can make or break an email campaign. Here are fi ...
- The Good Guys: Retailers Improve Their Email Unsubscribe Practices, Study Finds
Email Insider, Ray Schultz - Wednesday, November 28, 2018
Five of the top ten online retailers -- those with perfect scor ...
- Six Great Emails Sent Over Holiday Shopping Weekend
Around the Net in Email, Ray Schultz - Tuesday, November 27, 2018
This year’s Thanksgiving holiday was the largest shopping weekend in U.S. histor ...
- Gmail Removes Gender Pronouns From Smart Compose
Email Marketing Daily, Ray Schultz - Tuesday, November 27, 2018
Gmail is trying to correct the problem of typing in the wro ...
- People Need People: Live Communication Tops Email In Survey
Email Insider, Ray Schultz - Wednesday, November 21, 2018
Few consumers choose email as their favorite channel. Even fewer prefer soci ...
- Subaru Signs On For Effie's College Challenge
MAD, Larissa Faw - Monday, November 19, 2018
Subaru is serving as the 2019 sponsor for the ninth Effie Collegia ...
- Duracell Reviews Global Creative
Around the Net In MAD London, Sean Hargrave - Monday, November 19, 2018
Duracell is seeking a global creative partner for work outside of t ...
- A Last-Minute Holiday Email Checklist
Around the Net in Email, Ray Schultz - Thursday, November 15, 2018
Analysts are predicting slower holiday growth this year compared to that ...
- California Auto Dealer Hit For Hyping 'Smoking Hot' Deals With Fires Raging
Email Marketing Daily, Ray Schultz - Wednesday, November 14, 2018
The Simi Valley Ford dealership is located five miles from the Wools ...
- GetResponse Unveils Video Production App For SMBs
Email Marketing Daily, Ray Schultz - Wednesday, November 14, 2018
Users of the Beam app can create animated slide shows and vide ...
- Email Aesthetics: Consumers Want Emails That Fit Their Mobile Screens, Study Shows
Email Insider, Ray Schultz - Tuesday, November 13, 2018
Many consumers are troubled by poor email readability, and many are indiffere ...
- Ten Holiday Email Marketing Templates
Around the Net in Email, Ray Schultz - Monday, November 12, 2018
It’s time to make the most of Black Friday, Cyber Monday a ...
- Last-Minute Shopping: Tips For The Holiday Emails About To Go Out
Email Insider, Ray Schultz - Friday, November 9, 2018
SendGrid's Len Shneyder offers ideas for making your holiday email campaign ...
- Tostitos Makes Its Super Bowl Ad All About The Party
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
Tostitos had a less-than-Super-Bowl-requisite budget of $850K and had the added difficul ...
- Warner Bros/MGM Brings Movie Ticket-buying To A Screen Near You
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
The new product combined an array of sophisticated technologies, including: TV ...
- Creative Equals To Help Women Return To Adland
Around the Net In MAD London, Sean Hargrave - Thursday, November 8, 2018
Creative Equals has announced it will empower 24 "returners" to enter t ...
- NBA Partners With Music Startup
Marketing Daily, Tanya Gazdik - Thursday, November 8, 2018
The global partnership, which will be announced Thursday, creates a direct li ...
- Five Things That Make Good Email Newsletters Stand Out
Around the Net in Email, Ray Schultz - Wednesday, November 7, 2018
Many brands fail to pay much attention to email newsletters. Here a ...
- Millennials Are High On Videos, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, November 6, 2018
To snare millennials, post a video and include a call to actio ...
- Conde Nast Introduces New Global Creative Agency CNX
Publishers Daily, Melynda Fuller - Monday, November 5, 2018
All advertising and branding content for outside Conde Nast clients will ...
- !5 Ways To Avoid Landing In Spam Traps
Around the Net in Email, Ray Schultz - Friday, November 2, 2018
If your emails are getting caught producing poor results, it may n ...
- Hearing The Call: How Oticon Uses Email To Speed Up Hearing Aid Sales
Email Marketing Daily, Ray Schultz - Friday, November 2, 2018
Hearing aid manufacturer Oticon nurtures prospects in a lengthy direct-to-consumer sales cy ...
- Auto Dealers Told: Service Reminders Aren't All You Need To Send
Around the Net in Email, Ray Schultz - Thursday, November 1, 2018
Auto dealers need a variety of email formats, including welcome, promotional a ...
- Wella Hands Global Creative To The & Partnership London
Around the Net In MAD London, Sean Hargrave - Thursday, November 1, 2018
The global Wella Professionals haircare brand has handed its creative account ...