Tostitos Makes Its Super Bowl Ad All About The Party

  • November 19, 2018

Tostitos — Goodby, Silverstein & Partners

The Challenge

Frito-Lay’s Tostitos brand is all about bringing people together for the Super Bowl, but the brand needed a new way to tap into the buzz before the big game in 2018. While that requirement may be typical of any brand that advertises during …

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