- Ushur Pulls In $25 Million In Series B Funding
Email Marketing Daily, Ray Schultz - Friday, November 6, 2020
Ushur helps insurers with their email, web and mobile communications. It wi ...
- Scatterbrained CDPs: Some Firms Still Can't Synchronize Their Websites And Email
Email Insider, Ray Schultz - Thursday, November 5, 2020
CDPs provide many benefits, and that's why almost two-thirds of companies wi ...
- SAP Completes Purchase Of Emarsys
Email Marketing Daily, Ray Schultz - Thursday, November 5, 2020
Emarsys helps brands deliver personalized interactions. Its products will be added ...
- Blaze Verify And ActiveCampaign Partner On Email Verification
Email Marketing Daily, Ray Schultz - Thursday, November 5, 2020
Email addresses can be verified when they are added to the ActiveCampai ...
- Lead-To-Account Matching, Predictive Lead Scoring Both Spike
MediaDailyNews, Michael McLaren - Thursday, November 5, 2020
The last week saw increased intent among brands for "lead-to-account matching." Matchi ...
- What's Up For 2121: Forrester Makes Tech Predictions
Email Insider, Ray Schultz - Tuesday, October 27, 2020
Expect to see more retention marketing, including email, and higher investment ...
- Customer Experience Is Moving Toward Digital
Around the Net in Email, Ray Schultz - Friday, October 23, 2020
The COVID-19 pandemic has driven changes in the customer experience process, includi ...
- Digital Use Is On The Rise, But Hurdles Remain, Tech Execs Say
Email Marketing Daily, Ray Schultz - Friday, October 23, 2020
Some firms fail to deliver a seamless omnichannel experience, while others ha ...
- Salesforce CEO Benioff Could Be Missing The CX Boom: Analysis
Around the Net in Email, Ray Schultz - Thursday, October 22, 2020
Has Salesforce CEO Marc Benioff allowed rival SAP to outflank it on custom ...
- COVID-19 Drives Decline In Customer Preference For Email: Study
Email Marketing Daily, Ray Schultz - Thursday, October 22, 2020
The phone remains the top customer communication channel. And video chat ...
- CX: What's Next? Brands Forced To Respond To Changing Customer Patterns
Email Insider, Ray Schultz - Tuesday, October 20, 2020
Will things ever get back to normal? It's not likely as consume ...
- Merkle Collaborates With Amazon Web Services To Support Cloud Innovations
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 16, 2020
Focused on AI and machine-learning, Merkle's cloud-based solutions offered through Amazon W ...
- Merkle Rejiggers Americas, EMEA Leadership Roles
MAD, Steve McClellan - Thursday, October 15, 2020
Michael Komasinski is moving up into the dual role of president, Merk ...
- Firms Lack Tools To Understand Their Customers, Study Shows
Email Marketing Daily, Ray Schultz - Wednesday, October 14, 2020
Many businesses don't know where to begin in improving the digital experienc ...
- SurveyGizmo Rebrands To Alchemer To Reflect How It Helps Customers Transform
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 13, 2020
Alchemer helps brands like Sonos focus on their customers' experience. ...
- Twilio To Acquire Segment, Customer Data Platform, For $3.2 Billion
Digital News Daily, Ray Schultz - Monday, October 12, 2020
Segment helps brands break down silo walls, Twilio says. The stock transacti ...
- Braze Enters Japanese Market With Japan Cloud Joint Venture
Email Marketing Daily, Ray Schultz - Monday, October 12, 2020
Braze will open an office in Tokyo and offer its platform ...
- Infiniti Enlists 'Hamilton' Actor For Instagram Test Drive
Marketing Daily, Tanya Gazdik - Saturday, October 10, 2020
Daveed Diggs "has a "multi-faceted, yet relatable personality," which is a go ...
- Email Still Used For Customer Service By Most Firms, But Patterns Are Changing: Study
Email Marketing Daily, Ray Schultz - Friday, October 9, 2020
The most mature companies are adding SMS and other channels to ema ...
- Porsche Owners Socialize Safely Via Rally
Marketing Daily, Tanya Gazdik - Wednesday, October 7, 2020
Porsche owners got a little taste of normal recently with a pandemic-sa ...
- Shopping With Feeling: Consumers Demand Empathy From Brands During Buildup To Holidays
Email Insider, Ray Schultz - Wednesday, October 7, 2020
Two-thirds of consumers plan to do all their holiday shopping online, b ...
- COVID-19 Drives Customer Experience Improvement: Study
Email Marketing Daily, Ray Schultz - Tuesday, October 6, 2020
Brands are making a greater effort to get feedback from customers a ...
- Braze Integrates With Microsoft Azure And Tealium
Email Marketing Daily, Ray Schultz - Tuesday, October 6, 2020
The arrangement with Tealium will help brands to purchase data based ...
- Genpact Acquires Something Digital, Online Commerce Agency
Email Marketing Daily, Ray Schultz - Monday, October 5, 2020
The purchase of Something Digital follows Genpact's 2019 acquisition of customer experien ...
- ActiveCampaign Debuts Customer Experience Tool That Draws Data From Several Channels
Email Marketing Daily, Ray Schultz - Tuesday, September 29, 2020
CXA For Service pulls in insights from past engagements to support curre ...
- JetBlue To Offer At-Home COVID-19 Tests
Marketing Daily, Tanya Gazdik - Monday, September 28, 2020
United Airlines, Hawaiian Airlines, German airline Lufthansa and Italian airline Alitalia announc ...
- From Ford's Assembly Line To Harte Hanks' Newly Created D2C Ecommerce Division
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 24, 2020
Named Harte Hanks' managing director to lead its new D2C ecommerce divisio ...
- The Subtle Sound Of Your Brand In A Voice-Activated World
Media Insider, Cory Treffiletti - Wednesday, September 23, 2020
Music plays a role in your mood, and a brand needs ...
- The Comfy Customer: What Makes People Happy In The Era Of COVID-19
Email Insider, Ray Schultz - Tuesday, September 22, 2020
Consumers are more comfortable with digital than they were last year, C ...
- Merkle Taps Huge's Stein For New Customer Experience Role
MAD, Steve McClellan - Friday, September 18, 2020
Stein joins Merkle from IPG digital shop Huge where he was CE ...