Tag results for "data management"
- NBCU Starts NBCUnified, First-Party Identity Platform For Marketers To Match DataNBCU will have its own proprietary "clean" rooms, where marketers, brands a ...
- What You Read In 2021The best way to predict the future is to look back ...
- Google Patent Describes How Its Technology Authorizes Transfer Of Data Without CookiesThe U.S. Patent and Trademark Office has granted Google a patent describi ...
- T-Mobile Hit With Another CyberattackJust four months after disclosing a massive data breach, T-Mobile has aga ...
- New Rule Allowing Email Debt Collection Could Hurt Consumers And Firms, Observers SayCollection firms must allow people to opt out of electronic communications. ...
- Zoomd Automates Cross-Platform Campaign Budget ManagementZoomd Technologies, which offers publishers site search and a mobile app user-acquisiti ...
- MRC Audit Uncovers 'Accuracy Issues' With Broadband-Only, Recommends Nielsen Hold OffThe disclosure follows Nielsen's decision to incorporate broadband-only homes into its univer ...
- FTC Chair Raises Concerns About Big Tech's Move Into Financial Services"The potential risks created by Big Tech's expansion into payments and financi ...
- Fiddling With First-Party: B2B Firms Face Corporate And Data Integration HurdlesMost companies are not using first-party data for email automation, Dun &am ...
- Nielsen Understated OOH TV Viewing Since Sept. 2020"We are greatly concerned that 'Nielsen One' is being built atop ...
- Microsoft To Acquire Xandr, Expand Programmatic AdvertisingAT&T has agreed to sell its programmatic ad-technology unit Xandr to Microsof ...
- The Expansion Of SEO Into All Business AreasSEO has long been recognized as one of the most impactful, highe ...
- Instagram Sues Analytics Company Social Data Trading Over Alleged ScrapingThe Hong Kong-based company Social Data Trading allegedly scraped data from Instagr ...
- Pinterest's Guerriero Joins Banking Startup That Pays Consumers For Their DataPinterest's VP, sales and partnerships Meredith Guerriero is leaving the social med ...
- New Data Erasure Tool Helps Brands Comply With Privacy Rules, Firm SaysFirms have a limited amount of time to delete data under GD ...
- Axel Springer Partners With InfoSum To Evolve First-Party Data StrategyThe alliance intends to create an infrastructure for a post-cookie era. Usi ...
- FTC: OpenX Collected Personal Info From Kids, Location Data From Opted-Out UsersAd-tech company OpenX will pay $2 million to settle accusations that ...
- Norway Fines Grindr $7 Million Over Take-It-Or-Leave-It Privacy ApproachNorwegian privacy regulators have fined the dating app Grindr more than $7 ...
- FTC Moves Toward Privacy RegulationsSignaling a crackdown on privacy, the FTC said it is considering crafti ...
- Advertisers Cite Digital Supply Chain As Top Transparency IssueProblems include inaccurate data, hidden fees and undisclosed trading deals -- a ...
- Wavemaker Expands Marketing Intel, Adds Three Top Data Execs To TeamThey join Wavemaker's newly rebranded "MIS" department, headed by Delphine Fabre-Hernoux. ...
- New Tool Helps Firms Use Sensitive Data, Company SaysSkyPoint's SkyPoint Vault isolates personally identifiable information (PII) and healthcare data ...
- B2B Marketers Confront Challenges With First-Party DataMost B2B sales and marketing execs said the mass shift to remo ...
- Criteo To Acquire IPONWEB To Increase Media Trading CapabilitiesGlobal tech company Criteo S.A. has entered negotiations to acquire ad-tech compa ...
- Lawmakers Propose Ban On 'Dark Patterns' That Trick People Into Ceding PrivacyLawmakers on Wednesday reintroduced a bipartisan "dark patterns" bill that takes a ...
- Lytics Unveils Free Data-Connection ToolThe new Cloud Connect can help brands connect data in cloud warehous ...
- 5 Trends Set To Disrupt Health Marketing In 2022It's been a year of explosive growth and incredible upheaval in healt ...
- Neutronian Certifies DoubleVerify, Launches NQI Transparency Ratings ReportDoubleVerify has received Cookieless Certification, an independent verification that data sellers ...
- Versium Partnership Will Add Digital Channels To ZeroBounce Email ID ServiceVersium's technology will identify additional contact points for emails validated by ZeroBounc ...
- Advocado Buys Kantar's Ad Verification UnitAdvocado says the deal gives it an integrated ad verification, attribution a ...
