- 2021 Media Agency of the Year: Wavemaker
Agency of the Year, Joe Mandese - Friday, January 7, 2022
Wavemaker has demonstrated the best creativity in how it is applying t ...
- Google Expands Access To Differential Privacy Framework, Introduces Plume
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 28, 2022
Google's working on ways to make differential privacy more accessible and ...
- Congress Urged To Restrict 'Alarming' Sale Of App Data To Law Enforcement
Digital News Daily, Wendy Davis - Thursday, January 27, 2022
Advocacy groups are urging lawmakers to move forward with a bill endors ...
- Ad Industry, Privacy Advocates Spar Over 'Surveillance Advertising'
Digital News Daily, Wendy Davis - Wednesday, January 26, 2022
"Consumers receive virtually free access to massive amounts of information online ...
- Egress Adds To Team As It Seeks To Help Firms Avoid Data Breaches
Email Marketing Daily, Ray Schultz - Thursday, January 27, 2022
Jessie Coan will serve as vice president of corporate marketing, and Dunc ...
- Google Can't Shake Arizona AG's Location Privacy Suit
Digital News Daily, Wendy Davis - Tuesday, January 25, 2022
The Arizona attorney general can proceed to trial against Google on clai ...
- Businesses Are Not Ready For CCPA: Study
Email Marketing Daily, Ray Schultz - Wednesday, January 26, 2022
Few businesses have automated Data Subject Asset Requests, Cytrio reports. ...
- Rewriting The Brief For Data Democratization
Marketing Insider, Roy Armale - Tuesday, January 25, 2022
Data democracy in action: keeping access widespread, but focusing its relevance ...
- Google Calls On Industry To Create New Secure Data Transfer Framework Between U.S. And EU
Data & Programmatic Insider, Laurie Sullivan - Monday, January 24, 2022
Kent Walker, Google president of global affairs and chief legal officer, la ...
- Building On Business Intelligence: Instantaneous And Autonomous SEO
Search & Performance Marketing Daily, Jim Yu - Monday, January 24, 2022
Consumer expectations are constantly changing, and the demand for real-time information, reactio ...
- Growth In VR/AR Hardware Invites User Privacy Concerns
Digital News Daily, Colin Kirkland - Thursday, January 20, 2022
Rapid growth in purchases of VR/AR accessories has raised concerns over data-collecti ...
- Stand-Up Year: Marketing Spend Grew 21.6% In 2021, Email Saw 10.8% Hike
Email Insider, Ray Schultz - Thursday, January 20, 2022
Roughly $5.7 billion was spent on email out of a total onli ...
- Privacy Drives Uptick In B2C Marketing Spend, Braze Study Reports
Email Marketing Daily, Ray Schultz - Thursday, January 20, 2022
Loss of third-party data is moving companies to put more resources in ...
- Why Google Says Proposed Surveillance Advertising Ban Goes Too Far
Performance Marketing Insider, Laurie Sullivan - Thursday, January 20, 2022
Broad, location-based targeting and contextual ads are the exceptions. ...
- Regulators Seek Comments On Mergers, 'Unique' Traits Of Digital Markets
Digital News Daily, Wendy Davis - Tuesday, January 18, 2022
Looking to crack down on acquisitions that violate antitrust law, the F ...
- New Bill Would Outlaw Most Forms Of Behavioral Targeting
Digital News Daily, Wendy Davis - Tuesday, January 18, 2022
"The 'surveillance advertising' business model is premised on the unseemly collection a ...
- Privacy Search Engine Finds 40-Plus Trackers, Cookies On CNN, Fox News
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 18, 2022
Startpage aims to block third-party tracking cookies on websites, including those us ...
- Facebook Must Face Some Antitrust Claims By Advertisers And Users
Digital News Daily, Wendy Davis - Monday, January 17, 2022
Facebook users can proceed with a claim that the company acquired a ...
- New Bill Would Require Sites To Summarize Data Practices
Digital News Daily, Wendy Davis - Friday, January 14, 2022
Websites and apps would have to post short and "easy to understan ...
- Bug Can Expose Personal IDs, Report Says
Email Marketing Daily, Ray Schultz - Monday, January 17, 2022
Safari 15 data could be getting leaked, security service FingerprintJS says. ...
- B2B Pros Worry About Leads Getting To The Right Person, Study Finds
Email Marketing Daily, Ray Schultz - Friday, January 14, 2022
Over half doubt their firm's ability to deliver leads, and most la ...
- Horse Trade: Most Consumers Will Share Email And Other Data For Benefits
Email Insider, Ray Schultz - Thursday, January 13, 2022
But many are bothered by excessive messaging and privacy issues, Treasure Da ...
- FTC Can Proceed With Antitrust Claims Against Facebook
Digital News Daily, Wendy Davis - Tuesday, January 11, 2022
A federal judge has rejected Facebook's request to dismiss antitrust claims stemmi ...
- Not All Marketing Data Is Created Equal
Marketing Insider, Aaron Morrissey - Wednesday, January 12, 2022
To evaluate brand health, replace your vanity metrics with ones that off ...
- Blueprint For Engineers: They Still Read Email Newsletters, But Are Subscribing Less
Email Insider, Ray Schultz - Tuesday, January 11, 2022
Podcasts and video are on the rise, and supplier websites are deem ...
- Mozilla Partners With The MarkUp To Research Facebook's Data-Tracking Practices For Non-Users
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 11, 2022
Mozilla's data-sharing platform Rally and nonprofit newsroom The MarkUp are partnering ...
- Lead Generator Duped Consumers Into Disclosing Sensitive Information, FTC Says
Digital News Daily, Wendy Davis - Friday, January 7, 2022
ITMedia operated at least 200 websites that sought sensitive data from consume ...
- IBM's Weather Data Now Sold Through AWS Data Exchange
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 7, 2022
IBM Watson Advertising today announced the availability of data from The Weath ...
- New UK Data Czar Must Deal With Possible Turn Away From GDPR
Email Marketing Daily, Ray Schultz - Wednesday, January 5, 2022
John Edwards will be working with the UK government on reform ...
- Best Buy Launches In-House Advertising Business
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 4, 2022
Best Buy stepped into the media business Tuesday, announcing Best Buy Ad ...