- ARF Study Finds Americans Less Anxious About Their Digital Privacy
MediaDailyNews, Joe Mandese - Tuesday, September 20, 2022
While the shift was small -- 42% vs. 48% in a comparab ...
- Instacart, Good Food Holdings Partnership Combines Online, In-Store Data To Compete With Amazon
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 20, 2022
Consumers will soon be able to use Connected Stores technology including Cap ...
- Brandtech Group's Mobkoi Appoints Exec To CRO With Focus On U.S. Market Growth
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 20, 2022
Suzanne Spence, CEO of Brandtech Group's mobile ad platform Mobkoi, announced Tuesd ...
- iSpot.tv Strikes Streaming Program Data Deal With Conviva
Television News Daily, Wayne Friedman - Tuesday, September 20, 2022
iSpot says the deal is intended to create a "unified" service th ...
- Can You Hear It Now?: Tuning in to Programmatic Audio
The MediaPost Cases, Lisa Singer - Monday, October 17, 2022
In a fragmented, multichannel programmatic ad landscape, audio has emerged as o ...
- Michael Sinoway Named Lucidworks CEO
Email Marketing Daily, Ray Schultz - Monday, September 19, 2022
Sinoway replaces Will Hays, CEO since 2013. The company has experienced layo ...
- 'Dark Patterns' Trick Consumers Into Sharing Data, Making Purchases, FTC Report Says
Digital News Daily, Wendy Davis - Thursday, September 15, 2022
"Our report shows how more and more companies are using digital da ...
- Intelligent SMBs: AI Is Now Being Used More For Marketing
Email Insider, Ray Schultz - Friday, September 16, 2022
Almost a third of small businesses have adopted AI, and most ...
- Why You're Failing If You Aren't Testing Cookieless Solutions Now
Marketing Insider, Elise Stieferman - Friday, September 16, 2022
Here are three key ways marketers can set themselves and their bran ...
- Expert Reveals How Fossil Fuel Marketers 'Over-Index' Their Green Reputations
MediaDailyNews, Joe Mandese - Friday, September 16, 2022
"Over-indexing is unethical and it needs to be policed," Generous Ventures' Christi ...
- Indeed Partners With Insider To Create Interactive Hub For SMBs
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 15, 2022
The interactive editorial hub will help SMBs improve their process for recruitin ...
- Security Budgets Rise As Firms Confront Cyber Breaches
Email Marketing Daily, Ray Schultz - Thursday, September 15, 2022
Enterprise organizations are spending over $100 million. But most firms believe th ...
- Amazon Jumps Into Analytics And Data For Sellers
Performance Marketing Insider, Laurie Sullivan - Thursday, September 15, 2022
Amazon is pushing deeper into data, announcing features and tools today f ...
- EV Charging Station Data Hits Search, Maps Through Uberall, Eco-Movement Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 14, 2022
The partnership lets electric vehicle (EV) charge point operators serve up onli ...
- Google Gives Publishers More Ways To Manage First-Party Data
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 15, 2022
Google has introduced "publisher provided signals" -- codes that identify audience segmen ...
- Google Nears Settlement Of Class-Action Over Location Privacy
Digital News Daily, Wendy Davis - Tuesday, September 13, 2022
Google and smartphone users have reached an "agreement in principle" to sett ...
- GAO Calls For Sweeping Online Privacy Law
Digital News Daily, Wendy Davis - Tuesday, September 13, 2022
"By enacting comprehensive legislative changes, Congress can help address long-standing challenges a ...
- Brands Face Data Hurdles In Providing A Good Customer Experience
Email Marketing Daily, Ray Schultz - Wednesday, September 14, 2022
The health and financial status of consumers is one challenge, CallMiner repo ...
- Salesforce Says New Features Help B2B Marketers Drive Personalized Experiences
Email Marketing Daily, Ray Schultz - Wednesday, September 14, 2022
Salesforce has unveiled its Customer 360 platform, which it says can he ...
- Analysis Finds 'Issues' Ads Approaching Two-Thirds Of Political Ad Spending
Television News Daily, Wayne Friedman - Tuesday, September 13, 2022
Political advertising is looking to set records for the upcoming midterm electio ...
- Supreme Court Urged To Take Up Battle Over Google Lyric Scraping
Digital News Daily, Wendy Davis - Monday, September 12, 2022
Google should have to face claims that it violated Genius Media Group ...
- Cloudingo and LeanData Team Up On Salesforce Support
Email Marketing Daily, Ray Schultz - Tuesday, September 13, 2022
The goal is to enrich lead and contact records throughout their routi ...
- Old El Paso, Mindshare, Captify Partner On Optimizing Creatives
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 13, 2022
Captify and Old El Paso have been working together for more th ...
- IAB Estimates 80% Of Data Will Be Ignored Based On 2023 Legislation
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 13, 2022
Larger organizations have greater resources but are unsure whether they will impleme ...
- GM Becomes First Partner For NBCUnified Platform To Match Consumer Data For Insights
Television News Daily, Wayne Friedman - Tuesday, September 13, 2022
The deal allows for integration of GM's data on its consumer automoti ...
- How Apple's 'Passkey' Changes The Future Of Mobile Advertising
Data & Programmatic Insider, Laurie Sullivan - Saturday, September 10, 2022
Katie Madding, chief product officer at Adjust, an analytics platform that hel ...
- Judge Dismisses Trump Suit Against Clinton, Neustar, Others: Calls It Political, Not Legal
Digital News Daily, Wendy Davis - Friday, September 9, 2022
"Plaintiff is not attempting to seek redress for any legal harm; instea ...
- FTC Urged To Block Amazon's Roomba Purchase
Digital News Daily, Wendy Davis - Friday, September 9, 2022
Amazon's proposed $1.7 billion acquisition of iRobot Corporation, parent company of Roomb ...
- Tech Stack Tumult: B2B Brands Face Integration Hurdles
Email Insider, Ray Schultz - Monday, September 12, 2022
Some firms say their tech stacks are as complicated as black hole ...
- AdCellerant Offers Email Targeting Database
Email Marketing Daily, Ray Schultz - Monday, September 12, 2022
AdCellerant's email targeting database is based on surveys, e-subscriptions and other permission-bas ...