- Family Planning Apps And Websites Could Pose Risks To Abortion Seekers
PolicyBlog, Wendy Davis - Friday, June 17, 2022
The privacy practices of websites and apps that offer information related ...
- In the Data Garage: Advance Auto Rebuilds Its Personalization Engine Around Make and Model
The MediaPost Cases, Lisa Singer - Tuesday, July 12, 2022
Every automaker knows that cars are often tied to drivers' identities. Personalizi ...
- Firefox Turns On New Cookie-Blocking Feature
Digital News Daily, Wendy Davis - Wednesday, June 15, 2022
The new "Total Cookie Protection" tool aims to prevent ad-tech companies fr ...
- Bill Would Ban Data Brokers From Sharing Health Or Location Information
Digital News Daily, Wendy Davis - Wednesday, June 15, 2022
In anticipation of the Supreme Court's possible reversal of Roe v. Wad ...
- The Winning Ticket: Engaging Customers in the Loyalty Game
The MediaPost Cases, Lisa Singer - Thursday, July 7, 2022
Incentivizing customers to engage and become brand loyalists is the holy gra ...
- Data Science Helps Brands Personalize Their Email
Around the Net in Email, Ray Schultz - Wednesday, June 15, 2022
Maybe brands can’t take all their customers out for coffee. But th ...
- Jebbit Debuts New Zero-Party Data Tools
Email Marketing Daily, Ray Schultz - Wednesday, June 15, 2022
The new features are designed to help ecommerce brands create more personaliz ...
- Sam's Club Transforms Ad Business, Rolls Out Self-Service Search Platform
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 15, 2022
Sam's Club is building out its advertising business, launching an ad experien ...
- Nielsen One Alpha Will Show Ad Campaign Business 'Outcomes' Data
Television News Daily, Wayne Friedman - Wednesday, June 15, 2022
Nielsen One Alpha will show advanced audience and business outcomes, allowing markete ...
- Bombas Taps Horizon Next For Data-Driven Media
MediaDailyNews, Joe Mandese - Monday, June 13, 2022
Citing a rapidly changing direct-to-consumer marketplace, Bombas said it is leaning ...
- ALM Media Revamps Its Diversity Scorecard For Law Firms
Publishing Insider, Tony Silber - Tuesday, June 14, 2022
A good example of the way publishers can serve up a da ...
- Google To Reportedly Let Ad Rivals Place YouTube Ads In EU Antitrust Probe
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 13, 2022
Google's parent company Alphabet will allow rival ad intermediaries to place a ...
- Lab Tested: Insomnia's Cookie-vation Experience
The MediaPost Cases, Lisa Singer - Wednesday, July 6, 2022
As Insomnia Cookies sought to rebrand its late-night snacking model around n ...
- Data-Driven Human Engagement: Fazoli's 360 Data Strategy
The MediaPost Cases, Lisa Singer - Thursday, July 7, 2022
Through a combination of app and loyalty program usage along with loc ...
- How A Child From One-Party Communist Romania Became A Successful U.S. Entrepreneur
Data & Programmatic Insider, Laurie Sullivan - Monday, June 13, 2022
Dan Goman, CEO and founder of Ateliere, remembers bread and milk lin ...
- Apple Backs Proposed Opt-In Privacy Bill
Digital News Daily, Wendy Davis - Friday, June 10, 2022
"It appears Americans are closer than ever to obtaining meaningful privacy protections ...
- Cloud Forecast: Firms Are More Mature As IT Drives Usage And Management
Email Insider, Ray Schultz - Monday, June 13, 2022
Data warehouses and data lakes rank near the top of cloud u ...
- Hightouch Expands Data Activation Partnership With Snowflake
Email Marketing Daily, Ray Schultz - Monday, June 13, 2022
Joint clients can now activate data for CRM, email personalization and oth ...
- CreativeX Raises $25M, As More CMOs Use Creative Data To Optimize Campaigns
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 10, 2022
The funding marks an important milestone in accelerating the marketing and ...
- Morgan Stanley Sponsors Washington Post Content, Takes Down Paywall
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, June 12, 2022
'The Washington Post' on Monday will officially introduce a series of articl ...
- Tealium To Employ Merkury, New Cookieless ID Tool From Merkle
Email Marketing Daily, Ray Schultz - Friday, June 10, 2022
Merkury combines first-party offline and online records within a single ID, Merk ...
- NFT Marketers Warned: Make Sure You Observe Privacy Rules
Email Marketing Daily, Ray Schultz - Friday, June 10, 2022
Disclosure is required if email signups are being used for targeted advertisin ...
- Ad Industry Blasts Federal Opt-In Privacy Proposal
PolicyBlog, Wendy Davis - Thursday, June 9, 2022
The proposed draft bill will "have huge negative implications on the who ...
- Startup Backed By Thrasio Launches Platform For Direct-To-Consumer Brands
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 9, 2022
Ecommerce analytics company Zeenk launches its platform this week to support D ...
- From Convenience to Celebratory Marketing
The MediaPost Cases, Lisa Singer - Tuesday, July 5, 2022
The marketing of catering and event services within the new digital a ...
- ANA Urges California Privacy Agency To Revamp Proposed Rules
Digital News Daily, Wendy Davis - Wednesday, June 8, 2022
"The proposed draft rules consequently exceed the agency's authority by handing do ...
- Microsoft Among The Top Teams Leading Growth Of Artificial Intelligence
Performance Marketing Insider, Laurie Sullivan - Thursday, June 9, 2022
Microsoft ranks among the largest companies with the fastest-growing AI team duri ...
- The Continued Evolution Of Media Companies Aiming To Become Data-First Operations
Publishing Insider, Tony Silber - Thursday, June 9, 2022
The traditional media company business proposition was to sell an audience ...
- California Agency Proposes Broad Privacy Rules
Digital News Daily, Wendy Davis - Tuesday, June 7, 2022
California's privacy regulator has proposed new rules that appear to broaden resident ...
- Salesforce Enhances Marketing And Commerce Clouds, Adds Several App Partners
Email Marketing Daily, Ray Schultz - Wednesday, June 8, 2022
Salesforce has unveiled several enhancements to its Marketing and Commerce Clouds ...