- New Email Strategy Spikes Salvation Army Donations
MediaPost Connect, Nina Lentini - Friday, December 6, 2019
Travis McCan, email strategist for The Salvation Army account, says DEG learn ...
- How To Create A Drip Email Campaign
Around the Net in Email, Ray Schultz - Thursday, December 5, 2019
A drip email campaign is an automated series sent to a custom ...
- Firms Are Failing To Comply with GDPR Data Access Rule: Study
Around the Net in Email, Ray Schultz - Thursday, December 5, 2019
Less than 42% of companies and public sector entities are able ...
- Email's Place In The Event Marketing Channel Mix
Around the Net in Email, Ray Schultz - Thursday, December 5, 2019
Event marketers usually send between four and eight emails in the f ...
- Election Assault: Most Counties Are Vulnerable To Email Phishing Attacks
Email Insider, Ray Schultz - Thursday, December 5, 2019
County election officials are wide open to email impersonation attacks. Of t ...
- Litmus Unveils Data-Driven Email Testing Service
Email Marketing Daily, Ray Schultz - Thursday, December 5, 2019
Litmus says its technology will recommend testing based on account-specific analytics d ...
- Terminus Names Tim Kopp As Its CEO And Chairman
Email Marketing Daily, Ray Schultz - Thursday, December 5, 2019
Terminus CEO and co-founder Eric Spett will continue to serve on t ...
- Study: SMS Outpulled Email During Black Friday
Email Marketing Daily, Ray Schultz - Thursday, December 5, 2019
Omnisend claims SMS campaigns drew higher open and purchase rates than em ...
- Ryan Tuttle Joins Response Media As COO
Email Marketing Daily, Ray Schultz - Thursday, December 5, 2019
Tuttle previously served as the COO and co-founder of Dragon Army. Alv ...
- Mailchimp Hit With 'Sex Trafficking' Suit; Says It Does Not Allow Illegal Activity
Email Marketing Daily, Ray Schultz - Thursday, December 5, 2019
Mailchimp has been accused of working with YesBackpage.com, but says it ...
- 5 Strategies for Marketing Teamwork Learned at our European Insider Summit
MediaPost Connect, Dianna Dilworth - Thursday, December 5, 2019
Creating successful cross-channel campaigns requires managing efforts across marketing teams. We host ...
- Interactive Email Explored by Samsung Electronics
MediaPost Connect, Dianna Dilworth - Thursday, December 5, 2019
Interactive email can make emails current to the moment they are opene ...
- Apple News Rediscovers Power Of Email Newsletters
Publishing Insider, - Thursday, December 5, 2019
The creation of a daily newsletter for Apple News isn't an earth-shatteri ...
- Direct Navigation, Email Drove Most Black Friday Visits to Shopping Websites
Research Intelligencer, - Thursday, December 5, 2019
Social media only drove 7% of visits to shopper sites, but traff ...
- The First Rule Of Email: Don't Bore Recipients
Around the Net in Email, Ray Schultz - Wednesday, December 4, 2019
Most email is now opened on mobile devices—thus, marketing emails must ...
- Digital Report Card: How Brands Are Doing As 2020 Looms
Email Insider, Ray Schultz - Wednesday, December 4, 2019
Email is rated as effective by less than half of marketers surveye ...
- Smoker Data Revealed In British-American Tobacco Breach In Romania
Email Marketing Daily, Ray Schultz - Wednesday, December 4, 2019
Email address, gender and date of birth were also exposed, according ...
- Mimecast Adds Email/Data Security Features
Email Marketing Daily, Ray Schultz - Wednesday, December 4, 2019
The new services provide IT with more control over apps being us ...
- Uberflip Acquires SnapApp, Content Experience Firm
Email Marketing Daily, Ray Schultz - Wednesday, December 4, 2019
The purchase will provide Toronto-based Uberflip with a Boston presence and enhan ...
- Thanksgiving Outpulled Cyber Monday In Email Opens: Study
Email Marketing Daily, Ray Schultz - Wednesday, December 4, 2019
Cyber Monday pulled fewer opens than it did in 2018, Constant Conta ...
- How To Unsubscribe From Marketing Emails
Around the Net in Email, Ray Schultz - Tuesday, December 3, 2019
This isn’t necessarily going to do brands any good. But here’s wh ...
- It's Time To Polish Up Your Email Subject Lines
Around the Net in Email, Ray Schultz - Tuesday, December 3, 2019
Email subject lines can misfire even when the mailing is going ...
- Drop-Dead Deals: Most Consumers Will Open Emails With Holiday Discounts, Study Finds
Email Insider, Ray Schultz - Tuesday, December 3, 2019
Shoppers are drawn to discounts, but emails must be focused. Consumers a ...
- Marketo Engage Integrates With Exceed.ai
Email Marketing Daily, Ray Schultz - Tuesday, December 3, 2019
The integration with Exceed.ai allows Marketo Engage users to automate sales conversation ...
- Suet, Email Analytics Platform, Rebrands As Mailintel
Email Marketing Daily, Ray Schultz - Tuesday, December 3, 2019
The firm has redesigned its website and upgraded its infrastructure, the compa ...
- Learned at the MP Insider Summit EU: Travian Games on the Benefits of Redesign
MediaPost Connect, Dianna Dilworth - Tuesday, December 3, 2019
Gaming company Travian Games knows the importance of personalization, segmentation and automatio ...
- The Insider's Guide to Email Automation
MediaPost Connect, Dianna Dilworth - Tuesday, December 3, 2019
Email automation can make an email program more effective at scale. ...
- Salvation Army Donations Spike Upon New Email Strategy
The MediaPost Cases, Nina Lentini - Tuesday, December 3, 2019
Travis McCan, email strategist for The Salvation Army account, says DEG learn ...
- Five 2020 B2B Marketing Trends
Around the Net in Email, Ray Schultz - Monday, December 2, 2019
With B2B marketers gearing up for 2020, here are five trends th ...
- German Authorities Mete Out A EUR14.5 Million GDPR Fine For Data Retention
Around the Net in Email, Ray Schultz - Monday, December 2, 2019
German real estate firm Deutsche Wohnen has been hit with a €14 ...