- Americans Near 'Double Digits' Number Of Video Services
Television News Daily, Wayne Friedman - Friday, October 28, 2022
Consumers now average 9.86 video services -- up from 8.8 a ye ...
- Apple Follows Trend By Increasing Subscription Service Prices
Digital News Daily, Colin Kirkland - Monday, October 24, 2022
Apple is raising prices for the first time for Apple TV+, App ...
- Marvel, Shopify Team Up To Offer Licensed Products
Publishers Daily, Ray Schultz - Monday, October 24, 2022
The Marvel Design Collection app is powered by Mad Engine Global. ...
- MoviePass Stumbles, But Still Has Fans
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, October 23, 2022
MoviePass, the movie ticket subscription service that went bust, aims to ma ...
- Publishers Clearing House Taps 70 Years Of Data To Launch PCH Audiences
Performance Marketing Insider, Laurie Sullivan - Monday, October 24, 2022
The audience segments are built from signals collected about the 170 milli ...
- Publicis Media's APX To Fund New Series With J.B. Smoove
Mediapsssst, Richard Whitman - Thursday, October 20, 2022
Publicis Media set up the APX Content Ventures fund earlier this ye ...
- Cable TV Networks' Road Trip: Picking Up Passengers - And Changing Direction
TV Watch, Wayne Friedman - Wednesday, October 19, 2022
Comcast's Spectacor is pulling the plug on the video game-centric G4 networ ...
- Target, Marvel Ad Feeds 'Wakanda' Fever
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, October 13, 2022
Target is counting down to the release of the "Black Panther" seque ...
- Cable TV Network, Broadcast Reach Sinks To New Lows In Q3
Television News Daily, Wayne Friedman - Wednesday, October 12, 2022
Sixteen top cable TV networks are down to an average 17.5% rea ...
- Decentraland Welcomes The First On-Chain Casino In The Metaverse
Digital News Daily, Colin Kirkland - Friday, October 7, 2022
Metaskins has announced the first and only on-chain wager-based gaming ecosystem ...
- AKA Adds 2 Senior Hires To Promote Social, Paid Media
People on the Move, Fern Siegel - Friday, October 7, 2022
Entertainment arts ad agency AKA named Melanie Brister, head of social med ...
- PwC Holiday Outlook: Black Friday Less Relevant, Millennials Will Spend Most
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 6, 2022
Just 20% of consumers in a study by PwC said they pl ...
- Major TV Exec Changes: Paramount's Nevins Out, Fox's Wade Promoted
Television News Daily, Wayne Friedman - Thursday, October 6, 2022
Paramount Global and Fox Corp. are making senior exec changes in programmi ...
- Fandom Buys GameSpot, TV Guide, Metacritic, Others For $55M
Digital News Daily, Colin Kirkland - Monday, October 3, 2022
Fan engagement platform Fandom has acquired a slew of massive entertainment a ...
- Orange Comet and AMC Launch New Anne Rice NFTs
Publishers Daily, Ray Schultz - Tuesday, October 4, 2022
Companies also expand their Walking Dead NFT offerings. ...
- Alisa Bowen Promoted To President Of Disney+
Television News Daily, Wayne Friedman - Friday, September 30, 2022
Bowen, who was formerly EVP of business operations at Disney+, has l ...
- TV Series, Movies From Video Games Rising, Now Average 20 Per Year
Television News Daily, Wayne Friedman - Wednesday, September 28, 2022
From 2013-2021, there were 183 video game-related movies and TV series, accordi ...
- Are TV Consumers Looking For One Easy Way To Get To All Their Networks, Content?
TV Watch, Wayne Friedman - Monday, September 26, 2022
TV content consumers seek not only ease of operations, but perhaps ju ...
- TikTok Updates Its Policies To Further Restrict Political Ads, Donations
Digital News Daily, Colin Kirkland - Thursday, September 22, 2022
TikTok will require that all accounts belonging to a government politician ...
- Roku Media Hires Fox Entertainment CEO Collier As President
Television News Daily, Wayne Friedman - Thursday, September 22, 2022
Collier will oversee Roku Media globally, including all ad sales, Roku's ad-platfo ...
- Sony's 'Woman King' Crowns Mid-Sept. Movie Weekend, $19M Box Office
Television News Daily, Wayne Friedman - Sunday, September 18, 2022
Sony Pictures was efficient with its TV marketing dollars for "King" wi ...
- Cosmo Media Labs Launches With Investment From The Sandbox
Digital News Daily, Colin Kirkland - Thursday, September 15, 2022
Cosmo Media Labs, a production studio focused on content, gaming, Internet Protoc ...
- GM Becomes First Partner For NBCUnified Platform To Match Consumer Data For Insights
Television News Daily, Wayne Friedman - Tuesday, September 13, 2022
The deal allows for integration of GM's data on its consumer automoti ...
- T-Mobile Advertising Doubles Rideshare Business, Expects To Reach 400M Monthly Impressions In 2022
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 2, 2022
Cherian Thomas, former Octopus CEO, is now leading marketing for T-Mobile Advertisi ...
- Paramount Global Joins Streamer 'Bundling' Push With Paramount+ And Showtime
Television News Daily, Wayne Friedman - Wednesday, August 31, 2022
Consumers can get an ad-supported version of streaming Paramount+ and Showtime conte ...
- Ring This: Amazon's 'Candid Camera' Spin On Doorbell TV
TV Watch, Wayne Friedman - Monday, August 29, 2022
There's a new MGM syndication TV show of compiled clips from Ring-li ...
- iHeartMedia To Host Metaverse Concerts In 'Fortnite' Virtual World
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 24, 2022
iHeartLand is a state-of-the-art entertainment space that creates a venue for mus ...
- Cineworld Group Mulls Bankruptcy: Low Movie Admission, Too Few Blockbusters
MediaDailyNews, Wayne Friedman - Friday, August 19, 2022
On Wednesday, Cineworld said although there have been some big movie reven ...
- July Posts Worst Ad Decline In Two Years, Big Categories Lead Contraction
MediaDailyNews, Joe Mandese - Wednesday, August 17, 2022
The ad marketplace contracted 12.7% in July vs. the same month ...
- 'The Daily Beast's Obsessed' Launches -- For Streaming Entertainment Fans
Publishers Daily, Ray Schultz - Monday, August 15, 2022
Paramount+ is the initial launch sponsor of new entertainment product. ...