- Kraft Heinz, TripAdvisor Apps Aim To Simplify Meal Plans, Reservations
Marketing Daily, Steve Ellwanger - Monday, July 22, 2019
Meal Hero learns about users' preferences to create tailor-made recipe and shoppi ...
- Consumer Experimentation Driving Plant-Based Burgers Trend
Marketing Daily, Steve Ellwanger - Friday, July 19, 2019
Consensus on plant-based burger consumption: "U.S. consumers have not given up ...
- 'Time' Moon Landing Anniversary Issue Features Jimmy Dean Cover Ad, VR App
Publishers Daily, Sara Guaglione - Friday, July 19, 2019
Jimmy Dean is celebrating 50 years this year, too, and is al ...
- Lay's Will Repeat 'Smiles' Campaign To Help Fund Youth Surgery
Marketing Daily, Steve Ellwanger - Wednesday, July 17, 2019
Lay's will feature images of 32 grinning people on packaging to benef ...
- Marketing Today: Freshly's Mayur Gupta On Harnessing Chaos
Marketing Daily, Alan Hart - Tuesday, July 16, 2019
"The core of Freshly is the intersection of convenience, health and tast ...
- McDonald's Signals Turn In Delivery With DoorDash Deal In Houston
Marketing Daily - Top of the News, Thom Forbes - Wednesday, July 17, 2019
Likely to expand nationally later this year, the deal dashes expectations ...
- Fried Worms And Alpaca Hearts: Gordon Ramsay Dines Daringly
TVBlog, Adam Buckman - Wednesday, July 17, 2019
In Nat Geo's "Gordon Ramsay: Uncharted," the TV chef is on ...
- New Conagra Offerings Include Reddi-wip Coffee-Creamer Category Debut
Marketing Daily, Steve Ellwanger - Friday, July 12, 2019
Reddi-wip's Barista Series features Nitro Creamer, infusing texture and flavor into coffe ...
- 'Eater,' Grey Goose Partner To Expand Young Guns Franchise
Publishers Daily, Sara Guaglione - Thursday, July 11, 2019
The expansion includes a day-long summit and a dedicated section on t ...
- Texas Grocer H-E-B Plans Deliveries In Self-Driving Vehicles
Connected Thinking, Chuck Martin - Thursday, July 11, 2019
Deliveries, slated to start later this year, will serve select customers ju ...
- Got Bones? Skateboarders Tout 'Nature's Energy Drink' For Milk Board
Marketing Daily, Steve Ellwanger - Wednesday, July 10, 2019
The campaign kicks off July 27 in Huntington Beach, California and includ ...
- Condiment Bottles Get A Makeover
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, July 9, 2019
New versions feature a standup inverted pouch that rolls down like ...
- Ordering In Is In: Use Of 3rd-Party Food Delivery Apps Grows
Marketing Daily, P.J. Bednarski - Wednesday, July 3, 2019
This year, 38 million Americans will use a food delivery app, ...
- Farm Bureau Says July 4 Picnic (For 10) Will Cost $52.80, Up 11 Cents
Marketing Daily, P.J. Bednarski - Tuesday, July 2, 2019
The lack of much change in the marketplace survey correlates to t ...
- 'Delish' Expands Into Longer- Form Video With 2 New Series
Publishers Daily, Melynda Fuller - Friday, June 28, 2019
"Date My Plate" and "Fake It 'Til You Bake It" are Delish ...
- General Mills' Pet Foods Wow, But Snack Biz Slumps
Marketing Daily - Top of the News, Thom Forbes - Thursday, June 27, 2019
The company delivered strong fiscal fourth-quarter earnings primarily driven by its acquisiti ...
- Toyota RAV4 Featured In Millennial Foodie Show
Marketing Daily, Tanya Gazdik - Tuesday, June 25, 2019
Toyota was attracted to the series because of its millennial diverse ca ...
- Obese Nation Can't Get Its Fill Of Unhealthy Food Shows
TVBlog, Adam Buckman - Tuesday, June 25, 2019
A weekend newspaper story about obesity in America did not explore TV ...
- Benecol Appoints PHD Manchester To Its Media Account
Around the Net In MAD London, Sean Hargrave - Friday, June 21, 2019
Benecol has left its media planning and buying agency, Wavemaker, and appoint ...
- Del Monte Foods Picks Organic Growth Over Acquisition
CPG Insider, Karlene Lukovitz - Friday, June 21, 2019
CMO Bibie Wu reports a 25% YoY hike in Del Monte's marketi ...
- Kraft Heinz Moves Into Yogurt/Smoothie Market With Fruitlove Launch
Marketing Daily, Phyllis Fine - Thursday, June 20, 2019
The spoonable smoothie product combines yogurt with servings of three or mo ...
- Ruffles Signs NBA's Anthony Davis
Marketing Daily, Tanya Gazdik - Thursday, June 20, 2019
The Ruffles/Davis Chip Deal extends to NBA All-Star 2020 in Chicago, Davi ...
- Nuts For Basketball: Mr. Peanut Toplines Sneakers
Marketing Daily, Phyllis Fine - Tuesday, June 18, 2019
Mr. Peanuts' image graces Planters' first-ever high-top sneaker, the Crunch Force ...
- The IPA Cautions Against Tighter Junk Food Advertising Regulation
Around the Net In MAD London, Sean Hargrave - Friday, June 14, 2019
The IPA has officially opposed government proposals to tighten the rules governi ...
- Tyson Beefs Up Its Plant-Based Proteins With Raised & Rooted Brand
Marketing Daily - Top of the News, Thom Forbes - Friday, June 14, 2019
The company's new brand will include imitation chicken nuggets, debuting over t ...
- Amazon Canceling Its Restaurant Delivery Service In The U.S.
Marketing Daily - Top of the News, Thom Forbes - Wednesday, June 12, 2019
Amazon Restaurants launched in Seattle in 2015 and subsequently expanded to mo ...
- My/Mo's CMO On The Making Of A Disruptor Brand
CPG Insider, Karlene Lukovitz - Tuesday, June 11, 2019
Among his tips: Leverage retailer data to understand your customers and the ...
- Kraft Helps Parents Lie To Kids With 'Salad Frosting'
Marketing Daily, Karlene Lukovitz - Monday, June 10, 2019
#LieLikeAParent social contest is similar in concept to 2017's successful #SwearLikeAMother pro ...
- Tony Hawk Reteams With Bagel Bites For 'Rad Dads' Sweeps Push
Marketing Daily, Karlene Lukovitz - Friday, June 7, 2019
New Father's Day campaign includes video making fun of Hawk's much-criticized 20 ...
- Heinz, Superfan Ed Sheeran Team To Offer 'Edchup'
Marketing Daily, Karlene Lukovitz - Thursday, June 6, 2019
Special bottles are being promoted on social and sold online while suppli ...