Tag results for "gaming"
- Game Playing: Customer Service Lags At Gaming FirmsOnly 54% of gaming companies have an easily accessible email address, Neto ...
- Nigel Morris, Rob Norman 'In-Play' Again: Join Gaming Ad StartupTwo former top media agency execs -- Dentsu/Aegis' Nigel Morris and GroupM ...
- Bidstack, Moat Work With Dentsu To Thwart In-Game Ad FraudOn Friday Dentsu and Moat shared performance and verified general invalid traff ...
- New Fox Slot-Machine Game Show Looks FamiliarFox's new "Cherries Wild" sounds an awful lot like "The Joker's Wild ...
- Casual Games: Big User Bases But Modest Time-Spent, Consumer SpendMarketers need to tailor their approaches based on the reach-versus-engagement differences ...
- Amazon Advertising: Monthly Viewers Have Nearly Tripled To 55 MillionThe total of 55 million monthly active viewers for its ad-supported O ...
- Warner Music Group Q1 Revenues Up 6.2%, Digital Revenue 17% HigherSteve Cooper, Warner Music Group CEO, stated that "despite the impact ...
- Verizon $80M 5G Tampa-Area Network Investment Will Support Super Bowl ActivationsA Verizon 5G SuperStadium in the NFL mobile app will let fa ...
- Robinhood Records Rising National TV Ad SpendThe biggest-spending networks for Robinhood in the last 30 days are ESP ...
- Microsoft Surpasses $40B In Revenue During Holiday QuarterMicrosoft beat analysts' expectations Tuesday, reporting more than $43.1 billion in reven ...
- Still Casual, But Less Dirty: Mobile GamingMobile gaming is for more casual players, but many high-profile gamers crea ...
- Tapjoy Settles With FTC Over In-Game RewardsMobile ad platform Tapjoy has agreed to monitor the outside advertisers ...
- Global App Spending Rose 35% On Christmas, Reaching $407 MillionSpending on mobile apps and games in 2020 had a record-breaking yea ...
- Big-Box Retailer Ad Spending Spikes Ahead Of HolidaysComparing average weekly spend since November to average weekly spend from April-Octobe ...
- Google Services Just The Beginning Of Subscription-Based Offers In 2021Apple created hardware, then a services business and subscriptions. Whether or n ...
- National TV Video-Game Spending Sinks, 'Cyberpunk 2077' Issues RemainOverall video-game spending in terms of platforms and games is down sharp ...
- The 'Cyberpunk' ProblemOver the past few months, many gamers shed doubt on the much-anticipat ...
- Sony Pictures Looks To PlayStation Integrations, No Plans To Change Theatre, Streaming WindowsBig-budget films need a specific theatrical exclusive showing to make money, a ...
- Rising Video Games, Streaming Rates May Threaten Traditional TVThe number of video-game players has grown five times over the la ...
- Agency Veteran Chris Jones To Lead FanDuel Group Corp. Comm.In the role Jones will lead communications, corporate affairs and the company ...
- Metaverse, Metaverse, Metaverse - Your Monthly ReminderWhere can you find Baby Yoda & the Mandalorian, Wolverine, Kratos, Ir ...
- Fox Helps Raise Capital For Flutter's Purchase Of FanDuel StakeFox, which reportedly owns a 2.6% share in Flutter now, will participa ...
- AT&T Sells Crunchyroll To Sony For $1.18 Billion, More DirecTV OffersLooking to pay down debt -- and jettison non-core business -- AT& ...
- GYK Antler Creates Campaign Elements For New Lottery Game Shared By Three StatesThe agency won the project to create the foundational elements for ea ...
- The Grinch Bots That Stole Christmas, Walmart Accused Of Allowing ThemWalmart is allowing auto-generated bots to dominate purchases for the difficult-to-find So ...
- Comscore Strikes Deal With Mobile In-Game Ad Company Anzu, Stock Soars On MondayAdvertisers will be able to measure in-game ad campaigns in real-time a ...
- Nintendo Halo Effect, Search Share Rises With Release Of Next-Gen PlayStation, XboxSearch data from Captify revealed that PlayStation 5 had the majority sha ...
- Video Game Sales Grow 14% To $10.6 Billion In OctoberNielsen company SuperData says consumers spent 14% more on digital games ...
- Sinclair, Bally's Ink Gaming Integration Deal, Rebrand RSNsSinclair's financially troubled RSNs will be rebranded under the Bally's name an ...
- WPP Agencies To Use Anzu.io Platform For Online Gaming AdsThe companies have announced a deal whereby WPP and its agencies wi ...
