Tag results for "geotargeting"
- Geolocation Targeting: Stalking or Smart Marketing?With geolocation targeting becoming more popular but potentially invasive, how can organizatio ...
- Billy Elliot Mobile Banners To Leap Onto Show Lovers' PhonesBilly Elliot the Musical is trialling a geotargeting mobile advertising planning to ...
- Mobile Shopping Discounts & the Value ExchangeMany mobile shoppers don't want to be tracked while in stores thou ...
- Facebook Makes Moves In Mobile LocationAs it becomes more mobile-centric, it's hardly surprising that Facebook wants ...
- Targeting Aisle 5: A Report From The Proximity Marketing TrenchesMy wife and I have seen the future of in-store proximity marketi ...
- Tesla Drivers Like Drudge: Carefully Targeting The Connected CarThe early browsing results are in, and owners of Tesla's always connect ...
- Mobiquity Opens Mall-Based Beacon Network To DevelopersOne of the most extensive in-mall proximity networks is opening its beac ...
- Yandex Acquires KitLocate, Integrates Geolocation Into Mobile Search TeamRussia's search engine Yandex has acquired Israeli startup KitLocate. The company develo ...
- The Evolution of Passbook - 9 Things To Expect From Passbook This YearApple's Passbook has tremendous potential that is far from being met. I ...
- Birds Eye's Recipe Ready In TV CampaignThe spots illustrate the convenience benefits of the pre-sliced/pre-diced products, which co ...
- Reading the iBeacon's Signal: Brick and Mortar Gets A Data LayerRetailers are rushing to deploy in-store short range wireless contact with customer ...
- Eat At Joe's: Targeting The Last Hungry MileLocal businesses are now getting the ability to target the hungry ...
- Missing the Target with Targeted AdsThere's targeting by location and then there's missing the location altogether. ...
- White House Working Group To Examine Big Data UseSome marketers argue that Big Data and the ability to build audien ...
- 5 Advanced Geotargeting TipsKevin Lee analyzes five areas that marketers may not think about wh ...
- Your Own Personal GPS JesusNativity vandalism has been a sad and downright weird aspect of Christm ...
- 77% of Shoppers OK with Sharing Location for Targeting, IF...As mobile technology for in-store shopper targeting becomes more refined, the questi ...
- Nissan Touts NV200 Taxi For New YorkThe effort, via TBWA New York, includes video and digital content touti ...
- Drive-By Offers: Quiznos Tests Geo-fenced In-Car AdsQuiznos is testing geo-fenced ads that appear in-stream and onscreen for connect ...
- Posterscope Gets Mobile Data For U.K. Outdoor Campaigns Posterscope's U.K. operation has signed a deal for mobile network usage da ...
- Put A Geo-Fence Around That! FCC Considers In-Flight Phone UseThe FCC is considering dropping the ban on cell phone calling a ...
- Sensory Data To Support Mobile Ad Services In 2014The advertising and marketing industries will see intelligent geolocation services play o ...
- Take-Off Time Becomes A New Marketing OpportunityThe new FAA regulations for using devices during take-offs and landings ope ...
- Mattel Changes Tactics To Reach Millennial LatinosThemed "Toy Feliz," the company says it's an effort to create ...
- Track Me, Stalk Me, Serve Me"Your thingie didn't go off," my wife remarks as we start walki ...
- Mobile Is Different, (Duh) Smaller: But Size Has Many ImplicationsThe most obvious difference between Web and device screens -- size ...
- Is 'Lat/Long' Getting It All 'Lat/Wrong?'Location reporting on mobile is often way off the mark, literally. Thinkne ...
- Mobile Shoppers to Meet In-Store Micro-TargetingWe may be about to find out the level to which mobi ...
- Mobile Carriers May Be The Quiet Giants Of Digital DataWireless carriers may finally wake up to their potential role in th ...
- Semcasting Announces Availability Of Audience Targeting PlatformSemcasting, an audience targeting platform that uses IP addresses instead of cookie ...
